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Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
Social Media Strategies for Freelancers - LaidOffCamp LA
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Social Media Strategies for Freelancers - LaidOffCamp LA

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How to get you the projects or business through social media? What strategy to follow? Do I need to be on all social media sites? Which one to pick? What next? This presentation is specifically for …

How to get you the projects or business through social media? What strategy to follow? Do I need to be on all social media sites? Which one to pick? What next? This presentation is specifically for freelancers and was presented at LaidOffCamp LA on May 1, 2009

Published in: Business, Technology
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Transcript

  • 1. Yes, I wanna freelance, but who wants to freelance me? - Social media strategy for freelancers
  • 2. What to do?
  • 3. Don’t wait
  • 4. & be depressed
  • 5. Promote
  • 6. you
  • 7. & what you can do
  • 8. Step 1:
  • 9. Who are you?
  • 10. Not a philosophical question
  • 11.
    • Picture
    • Name
    • What do you wanna do?
    • What is your skill?
    • Translate into results (benefits) for the company
  • 12. Marieke Hensel Internet marketing Example I can easily see if a website is making money or not. I know what to do to get it to make money and implement it. I help businesses change their website from an expense to an income stream.
  • 13. Step 2:
  • 14. Presence!
  • 15.  
  • 16. Where?
  • 17. Not everywhere
  • 18. Pick 3
  • 19. … and do it well
  • 20. Not this!
  • 21. Do this
  • 22. … its not just about presence
  • 23. Your brand is about the relationships you form
  • 24. Find websites that you like to be associated with
  • 25. Good ones are:
  • 26. The ones you like the most!
  • 27. My preferences are
  • 28. Twitter
  • 29. LinkedIn
  • 30. Ecademy
  • 31. Be more specific
  • 32. All these websites have communities
  • 33. On Twitter it’s the #hashtag
  • 34. On Linkedin, it’s groups
  • 35. On Ecademy, it’s clubs
  • 36. On Facebook, it’s groups
  • 37. So…
  • 38. Step 3:
  • 39. Start the conversation
  • 40. What kind of clients can you help?
  • 41. Small business owners?
  • 42. Corporates?
  • 43. Pick 1
  • 44. Specific industries?
  • 45. The more specific…
  • 46. … the easier it is to find them
  • 47. Use online communication vehicles
  • 48. … to share what you do
  • 49. …and who you are
  • 50. Ask questions
  • 51. What are you doing now to achieve * your benefit*?
  • 52. What are you doing now to have good quality code?
  • 53. What are you doing now to make sure your systems are safe?
  • 54. What are you doing now to achieve high rankings on Google?
  • 55. They might have a good solution
  • 56. Or they might not
  • 57. That’s where you (can) come in
  • 58. 50/50
  • 59. ASK!
  • 60. Step 4:
  • 61. Follow up!
  • 62. Show your credibility
  • 63. <Delete all your ‘drunk’ pictures from Facebook>
  • 64. Show examples of your work
  • 65. Testimonials
  • 66. Be consistent
  • 67. Say what you can deliver
  • 68. And do it
  • 69. Recap
  • 70. Who are you?
  • 71. Presence
  • 72. Interact
  • 73. Follow up
  • 74. ? Marieke Hensel @hensel marieke@hensel.nl coworkingfullerton.com

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