Wrong confirmation ID

Email
Favorite
Favorited ×
Download
Embed
Private Content
Copy and paste this code into your blog or website Copy Customize… Close
We have emailed the verification/download link to "".
Login to your email and click the link to download the file directly.

To request the link at a different email address, update it here. Close
Validation messages. Success message. Fail message.

Check your bulk/spam folders if you can't find our mail.

Loading…

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

+ Follow

Social Media Autodealers 2.0 Presentation for Autodealers

by Branding Personality on Aug 04, 2010

737 views

More…

Less

1 Embed 112

http://www.brandingpersonality.com

112

Statistics

Favorites: 0
Downloads: 5
Comments: 0
Embed Views: 112
Views on SlideShare: 625
Total Views: 737

Comments are closed.

Read it
Building your brand online isn’t just limited to your website anymore. And by keeping your presence just on your website, you are loosing out on ways to stand out online in 2010 and making sure your business attracts customers. Directing this to auto dealerships, we see that it is very important to have a presence on Google Maps. When people type in a city + carbrand, Google finds them the closest car dealership. A listing pop with reviews and additional information about the store. Here you can see optimized listings that we have done for Fullerton Business Service, an accounting company and Fast Signs.
This is an example of Fullerton Business Service again on Google Search. As you see Fullerton Business Service is ranked #1 for Accountant Fullerton through our efforts. Having a ranking on page 2 or later does not sell a car. Therefore car dealers need to be on that first page, preferable in the first 3 listings. We can get those results.
Online advertizing are the ads placed on the side of the search results, we do online advertizing campaigns on Google, Yahoo, Bing and Facebook.
This is an example of blogs we have written for a personal trainer, we wrote about 20 blogposts per week for them, not only to increase ranking on Google, but to attract a new audience to their website that is interested to be trained by this expert in personal training and weight loss.
These are examples of lead generating Facebook Fan Pages, one is for a dentist and the other one is for the personal trainer again. This is how Facebook Fan Pages can look and are effective in generating leads.
These are landingpages that we have developed as part of our online advertizing campaign. When people click on an ad they will go to this specific page that gets people interested in the services and fill out a form, which is a lead. Auto dealers loose out on business if they do not have their brand presence there.
Read it
We offer all our clients our proprietary in-house developed Lead Tracking System. In which we track all the leads that we generate for our clients. On the left you see a piechart with sources where the customers are coming from, on the right you see an overview of all leads and contact information and on the bottom you see a graph from January to July of the leads we have generated for a client.
Read it
This is the sales process. The more leads and referrals you generate, the more sales you make. The better you take care of your clients during the sales process, the more people will recommend you to others (and may use online review sites for this like Google Maps or Yelp). And the more positive recommendations you get, the easier it is to generate more leads and referrals.
To show you in a different way how important recommendations are, here is a chart that shows how people trust different kinds of marketing. 34% of people trust recommendations completely. If you compare this to ads on TV, only 8% trust those completely. Ads in magazines are only trusted 6%. Getting recommendations is the way to go to build credibility.
With our service offering that makes a difference to not only what auto dealerships earn in the short run. Having a good reputation will serve auto dealerships well into the future. Therefore, Do refer Kathi and Marieke …

Social Media Autodealers 2.0 Presentation for Autodealers — Presentation Transcript

Social Media for Auto Dealers
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Do build your brand online
Don’t lose out on generating business online
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Google Maps
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Search Engine Optimization
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Online Advertising
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Blogging
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Facebook
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Landing pages
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Dohonor the relationship with the customer
Don’t forget to ask for online feedback
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Dotrain and develop your staff in social media
Don’t underestimate the effect it has on your sales
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Dotrack results
Don’tlose out on new marketing channels
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Lead Tracking System
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Doknow what your customers are saying about you
Don’t ignore your online reputation
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Lead generation
Recommendations
Sales
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
How people trust marketing
“Recommendations from people they know” has the highest trust level with potential customers at 34%. Through other marketing outlets, the average is 6%.
- AC Nielsen 2008
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Doget your free online marketing review
We are the onlyonline marketing partnership with 30 years of experience in the Car Business.
The 5 Do’s & Don’ts for successfulAuto Dealerships in the 21st century
Email: kathi@krusecontrolinc.com
Blog: www.krusecontrolinc.com/blog
714.251.6440
www.facebook.com/kathikrusewww.twitter.com/kathikrusewww.linkedin.com/in/krusecontrol
Email: m@brandingpersonality.com
www.brandingpersonality.com
877-747-3263
www.facebook.com/brandingpersonalitywww.twitter.com/henselwww.linkedin.com/in/marieke

Social Media Autodealers 2.0 Presentation for Autodealers

by Branding Personality on Aug 04, 2010

Accessibility

Categories

Tags

Upload Details

Usage Rights

1 Embed 112

Statistics

Social Media Autodealers 2.0 Presentation for Autodealers — Presentation Transcript