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Sourcing Secrets From a Sourcecon Grandmaster
 

Sourcing Secrets From a Sourcecon Grandmaster

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  • Sourcing
  • Approximate Trademark Retail Sales in US$ -- for reference Pepsi-Cola $18 Bn Mt Dew $ 7 Bn Diet Pepsi $ 6 Bn Gatorade $ 5 Bn Tropicana $ 5 Bn Lay's $ 5 Bn Quaker $ 3 Bn Doritos $ 3 Bn 7 Up $ 3 Bn Lipton $ 2.5 Bn Cheetos $ 2 Bn Aquafina $ 2 Bn Ruffles $ 2 Bn Mirinda $ 2 Bn Tostitos $ 1.5 Bn Sierra Mist $ 1.5 Bn Walkers $ 1.5 Bn Fritos $ 1 Bn

Sourcing Secrets From a Sourcecon Grandmaster Sourcing Secrets From a Sourcecon Grandmaster Presentation Transcript

    • Jim Schnyder (@jimschnyder)
    Sourcing Tips Sourcing Tips and Tricks (Secrets from a SourceCon Grandmaster)
  •  
  • 212 Degrees – by Sam Parker and Mac Anderson
  • PepsiCo (PEP) (Pepsi, Frito-Lay, Quaker, Tropicana, Gatorade) 300,000+ Employees 200+ Markets Globally 19 Billion Dollar Brands
  • CSD NCB Food 19 $1 Billion Plus Brands with Global Recognition and Regard
  • Possibilities - PepsiCo
    • Possibilities Employment Brand
      • Global
      • App
    • Talent Community
      • 800,000+
      • Jobs2Web
    • LinkedIn Recruiter / LI Talent Pipeline
    • TalentWorks - UK
  • Tips and Tricks - for you to reuse and abuse Deming Method – Adopt, Adapt, Adept LinkedIn Automated feeds Sit, Source, Remind Using video & QR Codes Techniques – SourceCon Challenge Rapid Fire Items
  • LinkedIn
    • A Sourcer’s dream come true……
  • Quickly increase your connections…… Typical User Easiest way to move these numbers?
  • LinkedIn -- LION
    • What does LION mean?
  • LinkedIn (free version) - Increase your 1 st and 2 nd connections
  • Why connect with LIONs?? 1 LION @ 30,000 will make your 2 nd & 3 rd degree connections skyrocket
  • Other LinkedIn Tricks
    • E-mail Signatures
      • For pre and post inMail
      • Every stage
    • ReferYes (later)
    • eScreens
    • Video link – inMail
    • Timebridge (later)
  • Automated Feeds
    • Let simple automation save you time and do some promotion for you…..
  • YOUR MESSAGE. Strengthening
  • New Job Alerts – To Twitter and LinkedIn With the Twitterfeed and RSS Feeds (Real Simple Syndication) you can pass a new job posting automatically to your Twitter and LinkedIn accounts. Indeed.com Twitterfeed.com Twitter LinkedIn
  • Indeed.com PepsiCo
  • Indeed.com PepsiCo Click on the RSS feed icon and look at the web URL. Copy and paste into Twitterfeed.
  • Indeed.com
  • Paste Indeed RSS URL into Twitterfeed
  • Twitterfeed (Advanced Settings)
    • Be kind to your followers and connections on LinkedIn!
    • Do not update every 30 minutes
  • Be sure Twitter handle is on LinkedIn profile Example of RSS Job Alert
  • Edit Profile & Select Twitter Handle
  • Sit, Source , Remind
    • My simple technique to save you time
  •  
  • Sit, Source, Remind Take large exported clipboard Excel file from LinkedIn (leverage ReferYes) and work with HRM or hiring manager to share clipboard names with HiPo’s who are Alumni of certain companies.
    • Schedule a meeting with the HiPo employee
    • Sit – with them
    • Source – who do you know that would be a fit?
      • Typical answer is “do not know anyone looking”
    • Remind – show them the list from LinkedIn
      • Rate Candidates – Red, Yellow, Green
    Another option is to do the Sit, Source, Remind technique using the HiPo’s Linkedin contacts/friends list…
  •  
  • Using Video & QR Codes
    • QR Codes = Quick Response Codes
  • Video and QR Codes
  • Ways to leverage the videos
  • Good example:
  • QR Codes
    • A QR code (short for Quick Response ) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones . The code consists of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data.
    • ScanLife
    QR Code Readers
    • RedLaser
    • i-nigma
    • Situation - Imagine you are at a career fair with a long line of people waiting to speak to you…..
    • Problem - Having to educate people on the company and the job over and over again.
    • Solution:
    • Paper with a QR Code that drives them to the website
    • Info on the job
    • Apply online
    • Video
    • Talent Community or enter name for drawing
    Why? - Career Fair example
  • QR Codes are emerging……
  • Some uses for QR Codes
    • Shirt
    • Blanket
    • Soda Bottle
    • Hat
    • Stamp
    • Business Card
    • Building
    • Temporary Tattoo
    • Button
    • Mug
    • Cookie
    • Patch
    • Magazine Ad
    • Window Ad
    • Food Bag (Chips)
    • Pamphlet
    • Stickers
    • Crop Circle
    • Key Chain
  • QR Code Generator - http://qrcode.kaywa.com/
  • Where does this QR Code take you?
  • Techniques - SourceCon Grandmaster Sourcing Challenge
    • Old School is sometimes cool!
  • www.sourcecon.com
  • Techniques used
    • Peel Back
      • ListServ
    • X-Ray
      • Site:
  • Cool Tools / Technology / Rapid Fire Items
    • Buckle Up and hold on…..here we go!!!
  • Cool Tools / Technology
    • Fullyfollow.me
    • Square (not recruiting related but just cool!)
    • Empire Avenue
    • Dragon
    • Monster (NEAR) PRS
    • ReferYes
    • Evernote / Reminders App
    • DropBox
    • Hootsuite (multiple handle managers)
  • Cool Tools / Technology
      • Findpeopleonplus.com
    Stay in contact with passive candidates Multi-person videoteleconference capability Ability to follow companies or job streams. Chat session.
  • Rapid Fire - Sourcing
    • ERP Blast
    • Stock the Pond
      • Targeted mailer, point to job
      • Prequalify, eScreen technique
    • Boomerangs (Alumni)
    • Silver Medalists
    • College Database (CRM) - 4 years
  •