Beyond the stars:Interpreting discoursecohesion in Twitter as anindicator of communityCornelius Puschmann, University of D...
This talk: an idea, a suggestion, bits of data#1How are conversations conducted on Twitter andwhat issues emerge with esta...
User timeline                single timeline
„all friends“ view                aggregation of the             timelines of other users
Time and the „all friends“ viewLovely weather this morning!
Time and the „all friends“ viewLovely weather this morning!                 @cornelius Same over here!
Time and the „all friends“ viewLovely weather this morning!                  @adeline nice! how have you been lately?     ...
Time and the „all friends“ viewLovely weather this morning!                         @adeline nice! how have you been latel...
Time and the „all friends“ viewLovely weather this morning!                                    @adeline nice! how have you...
Time and the „all friends“ viewLovely weather this morning!                                    @adeline nice! how have you...
Time and the „all friends“ view                Point in time #1                                                   Point in...
Time and the „all friends“ view                Point in time #1                                                   Point in...
Time and the „all friends“ view                 Point in time #1                                                   Point i...
Premise                             Twitter conversationindividual tweet
Premise                                        Twitter conversation individual tweetThesis:Examining longer stretches of d...
Celebrities vs. casual Twitter usersIn [Twitter‘s] follower-following topology analysis we have found anon-power-law follo...
Celebrities vs. casual Twitter users[C]elebrity practice reinforces unequal power differentials. WhileTwitter users who do...
Celebrities vs. casual Twitter userscelebrities (RL and SoMe)              casual users      many followers               ...
The data1   I conducted a pilot study of 10 “casual“ German    and Austrian Twitter users in Spring 2011.       2   Centra...
Types of tweets in the pilot study             33%                                                           n = 4052     ...
Approach of the gamer study• studied a community of German-speaking gamers• tracked 24 users for a period of 6 weeks• coll...
Time S                                                  Text14:15:40 Gary    Diese User-Review zu From Dust auf Metacritic...
Friends/Followers for user Gary
Conversation network for user Gary
Observations    Usage of Twitter differs so significantly from one user group1   to another that the claim of it being a ch...
Thank You for your attention!
La novela pastoril copy studium
La novela pastoril copy studium
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  • La novela pastoril copy studium

    1. 1. Beyond the stars:Interpreting discoursecohesion in Twitter as anindicator of communityCornelius Puschmann, University of Düsseldorf /Institute for Internet and SocietyDIATA 11 Workshop15. September 2011, Düsseldorf
    2. 2. This talk: an idea, a suggestion, bits of data#1How are conversations conducted on Twitter andwhat issues emerge with establishing coherence? #2 How and why is @-messaging used among members of a specific community? #3 How can conversations (rather than friends/ followers) be used to measure social cohesion?
    3. 3. User timeline single timeline
    4. 4. „all friends“ view aggregation of the timelines of other users
    5. 5. Time and the „all friends“ viewLovely weather this morning!
    6. 6. Time and the „all friends“ viewLovely weather this morning! @cornelius Same over here!
    7. 7. Time and the „all friends“ viewLovely weather this morning! @adeline nice! how have you been lately? @cornelius Same over here!
    8. 8. Time and the „all friends“ viewLovely weather this morning! @adeline nice! how have you been lately? @cornelius Same over here! Okay, this is interesting: http://something.com
    9. 9. Time and the „all friends“ viewLovely weather this morning! @adeline nice! how have you been lately? @cornelius Same over here! Okay, this is interesting: http://something.com RT @parker Okay, this is interesting: http://something.com
    10. 10. Time and the „all friends“ viewLovely weather this morning! @adeline nice! how have you been lately? @cornelius Same over here! Okay, this is interesting: http://something.com RT @parker Okay, this is interesting: http://something.com Breaking news about something: http://something.com (via @zeigor, @parker)
    11. 11. Time and the „all friends“ view Point in time #1 Point in time #2Lovely weather this morning! @adeline nice! how have you been lately? @cornelius Same over here! Okay, this is interesting: http://something.com RT @parker Okay, this is interesting: http://something.com Breaking news about something: http://something.com (via @zeigor, @parker)
    12. 12. Time and the „all friends“ view Point in time #1 Point in time #2Lovely weather this morning! @adeline nice! how have you been lately? conversation @cornelius Same over here! Okay, this is interesting: http://something.com RT @parker Okay, this is interesting: http://something.com Breaking news about something: http://something.com (via @zeigor, @parker)
    13. 13. Time and the „all friends“ view Point in time #1 Point in time #2 Lovely weather this morning! @adeline nice! how have you been lately? conversation @cornelius Same over here! Okay, this is interesting: http://something.com RT @parker Okay, this is interesting: http://something.com Breaking news about something: http://something.com (via @zeigor, @parker)Twitter doesn‘t lend itself well to conversation.
    14. 14. Premise Twitter conversationindividual tweet
    15. 15. Premise Twitter conversation individual tweetThesis:Examining longer stretches of discourse rather than individualtweets is methodologically superior in some research contexts.
    16. 16. Celebrities vs. casual Twitter usersIn [Twitter‘s] follower-following topology analysis we have found anon-power-law follower distribution, a short effective diameter, andlow reciprocity, which all mark a deviation from knowncharacteristics of human social networks. - Kwak, Lee, Park & Moon, 2010
    17. 17. Celebrities vs. casual Twitter users[C]elebrity practice reinforces unequal power differentials. WhileTwitter users who do not use the site instrumentally may think of theirfollowers as friends or family, celebrity practice necessitates viewingfollowers as fans. - Marwick and boyd, 2011
    18. 18. Celebrities vs. casual Twitter userscelebrities (RL and SoMe) casual users many followers fewer followers # friends < # followers # friends = # followers small % of followers are larger % of followers are conversation partners conversation partnerspeople who communicate people who don‘tprofessionally (e.g. artists) communicate professionallybroadcasting, performance conversation
    19. 19. The data1 I conducted a pilot study of 10 “casual“ German and Austrian Twitter users in Spring 2011. 2 Central issues of the study were privacy and self-disclosure. My approach combined email 3 interviews with diachronic content analysis. 4 I followed this up with a study of 25 video game enthusiasts on Twitter.
    20. 20. Types of tweets in the pilot study 33% n = 4052 54% 12% 2%@-messages Retweets Tweets containing URLs other Tweets
    21. 21. Approach of the gamer study• studied a community of German-speaking gamers• tracked 24 users for a period of 6 weeks• collected ~50k tweets• 38k of these were @-messages• recruited subjects through an informer
    22. 22. Time S Text14:15:40 Gary Diese User-Review zu From Dust auf Metacritic hat mich restlos überzeugt! http://...14:16:51 Bob @Gary Habe Metacritic all die Jahre unterschätzt :P @Gary @Steve Wollt ihr auf dem Pressetag der GC jetzt eigentlich irgendwas14:18:30 Chris kreatives machen? @Steve @Gary Könnte mir vielleicht ne kleine HD-Cam ausleihen, aber keine Ahnung14:19:56 Chris wieviel Speicher die hat und ob gute Qualität @Bob Ich bin einfach vom Stil des Schreibers überrascht. Wer so "sophisticated"14:24:57 Gary schreiben kann, muss Ahnung haben! @Chris Ähhh... der @Steve klärt das schon ab. Ich fänds cool, aber ich bin Mittwoch14:25:50 Gary schon ziemlich ausgelastet.14:26:47 Chris @Gary wieso was musst du denn machen? @Chris Termine, mein Freund! Alles voller Termine. Ich muss auch vor den Anderen14:27:20 Gary mein Mittagessen zu mir nehmen ;)14:27:26 Bob @Gary True Art is Incomprehensible! True Art is Offensive! ^^
    23. 23. Friends/Followers for user Gary
    24. 24. Conversation network for user Gary
    25. 25. Observations Usage of Twitter differs so significantly from one user group1 to another that the claim of it being a channel for broadcasting can be contested. Users conduct surprisingly long and structured 2 conversations with recurring communicative partners. A surprisingly large number of these 3 partners are neither friends or followers of the users.
    26. 26. Thank You for your attention!

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