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Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
Research Conclusions & Design Solutions
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Research Conclusions & Design Solutions

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This presentation is from Cleveland Campus District's Collaborative Campus Project about the project's progress to date, including research conclusions, best practices (of other neighborhoods using …

This presentation is from Cleveland Campus District's Collaborative Campus Project about the project's progress to date, including research conclusions, best practices (of other neighborhoods using similar neighborhood revitalization design techniques), and potential solution designs.

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  • 1. Campus District Project Progress: Research Conclusions, Best Practices & Design Deliverables
  • 2. Contents: Design Opportunities Research Conclusions Team Discovery Conclusions Best Practices Design Deliverables
  • 3. Opportunities: we propose and can design: : opportunities that utilize institutions as a clearinghouse for community engagement and employability. : design solutions that address human needs including marketplace, recreation, fitness and public safety. : a strong district identity that promotes community pride and empowerment. : programs and structures that enable safe environments. : the creation of spaces, experiences, programs or products that promote deliberate, regular exchanges. : a workforce development program that empowers one stakeholder group to train another and employ one another’s services.
  • 4. Campus District Project Progress: Research Conclusions
  • 5. Demographic Information: Lead Research Coordinators are currently gathering, analyzing and reporting Census Bureau information for the Campus District. Including : Income : Race : Housing : Age : Education
  • 6. Social Aspects: Through the use of interviews we are able to discover social aspects of the District. The students have over 50 completed interviews with results following. Questions on the interview included: : What activities are available? Which ones do you participate in? : How do you get around? Why? : Are there places you avoid in your neighborhood? Why? : Do you live here by choice or because you have to? * Interviewees are mostly CMHA Residents and do not constitute a representative sample of the entire Campus District population.
  • 7. Social Aspects Conclusions: Neighborhood Boundaries: : 22nd to 30th : Community College to Central : Olde Cedar Estates : Cedar Estates
  • 8. Social Aspects Conclusions: People in the Neighborhood: : some people have lived for 5 years : some have lived for 2 years now Observations: : Changing structures : Violence : People going to jail : Stores : Road Maintenance : People move in and move out faster
  • 9. Social Aspects Conclusions: Activities/Community Events : Basketball Courts : Recreation Center : Swimming : Library Getting Around: : Drive Car : Take the Bus : Walk
  • 10. Social Aspects Conclusions: People on Shopping: Grocery Shopping Household Items : Save-A-Lot : Walmart : Daves : Family Dollar : Giant Eagle Clothes/Apparel Fresh Produce : Parmatown : Daves : Steelyard Commons : West Side Market : Goodwill
  • 11. Social Aspects Conclusions: Concerns in the neighborhood: : Crime : Violence : Drugs : Alcohol
  • 12. Social Aspects Conclusions: Positive aspects: : Bath House : Parks/Splash Park : Recreation Center Negative aspects: : Due Maintenance : Cleanliness : Violence/Crime/Drugs
  • 13. Social Aspects Conclusions: Needs of the Community: : Money : Maintenance and Upgrading of Parks, Library and Recreation Center : Safety Reasons to Live Here: : 33% of interviewees live because they have to : 77% of interviewees live by choice
  • 14. Institutions Master Plans: In the Process of Evaluation: : Cleveland 2020 Master Plan : Cleveland Lakefront Plan : Cleveland State University Master Plan : St. Vincent Expansion : Midtown Master Plan : Tri-C Master Plan
  • 15. Cleveland 2020 Master Plan:
  • 16. Cleveland Lakefront Plan:
  • 17. Cleveland Lakefront Plan:
  • 18. CSU Master Plan:
  • 19. CSU Master Plan:
  • 20. St. Vincent Expansion:
  • 21. Midtown Master Plan:
  • 22. Tri-C Master Plan:
  • 23. Acceptance of Master Plans:
  • 24. Campus District Project Progress: Team Discovery Conclusions
  • 25. Attributes Maps: Students created maps outlining safe and unsafe areas in the CDI. Separate colors block out areas that the students travel to or from.
  • 26. Attribute Map Conclusions: Figure Ground: The Campus District is characterized by an inconsistent urban fabric.
  • 27. Attribute Map Conclusions: Space/Direction: The Campus District is dominated by East-West connector streets with weak North-South Connections.
  • 28. Attribute Map Conclusions: Campuses: The Campus District encompasses two disconnected collections of campuses.
  • 29. Attribute Map Conclusions: Districts: The Campus District is at the nexus of two regional economic development initiative zones.
  • 30. Attribute Map Conclusions: Safety: The Campus District residents’ perspective is that perceived safety circumscribes where they go.
  • 31. Campus District Project Progress: Best Practices
  • 32. Best Practices: Through Field Experiences Student Consultants, College Coordinators and Lead Coordinators investigate institutions and neighboorhoods that employ best practices. Questions on the interview included: : How does your destination bring people together? : Where do people live by your destination? : What is your destination’s brand or slogan? : How does your destination empower the community?
  • 33. Best Practices Experiences: : Frank Kidd’s Community Garden : Tremont : Detroit Shoreway : Ohio City : CSU Fitness Complex : CSU Farmer’s Market : Northside Business Tour : Trinity Commons
  • 34. Community Garden: Frank Kidd’s Community Garden “My goal is to continue to give work opportunity to the residents.” - Frank Kidd Photographed by Norman Duenas Mark Duluk Charles Schlick
  • 35. Tremont: Tremont Tour: “The Tremont District Walkabout answered the question ‘what is a neighborhood?’ It felt good and the neighborhood had everything you needed.” - Joe Photographed by Photographer Charles Schlick
  • 36. Detroit Shoreway: Detroit Shoreway Tour: “A street of theatres, a connection between art, life and theatre as a neighborhood. A place where the boundaries of art, life, theatre and street are creatively mixed up.” - Mark Photographed by Lead Designer Student Designer Mark Duluk Norman Dumas
  • 37. Ohio City: West Side Market Tour: “We saw real live horses in the city.” - Daisha Photographed by Brian Paige
  • 38. Campus District Project Progress: Design Deliverables
  • 39. Four Facets of Design: 1. Product/Structure 2. Environments 3. Communication 4. Experiences
  • 40. Product/Structures: What structures can we design to connect people? : Bridges : Civic Centers : Skywalks : Restaurants : Marketplaces : Transportation : Training Hubs : Fitness Facilities : Laundry Mats : Convenience Goods Store
  • 41. Environments: What environments can we design to connect people? : Parks : Gardens : Bike Paths : Street Signage : Store Fronts : Safety Hubs : Green Spaces : Kiosks : Benches
  • 42. Communication: What communications can we design to connect people? : Project Identity : Swagger : Campaigns : Press Releases : Community Involvement : Media Vehicles
  • 43. Communications: Project Identity: : Branding : Positioning Statement : Differentiation : Brand Equity : Project Logo
  • 44. Communications: Campaigns: : Advertising : Slogans/Taglines
  • 45. Communications: Community Involvement: : Word of Mouth : Door-to-Door Campaigning : Sidewalk Painting : Sidewalk Bleaching : Posters : Clothesline Art
  • 46. Communications: Media Vehicles: : Website/Blog : Social Media : Texting : Mail : Radio : Buswraps
  • 47. Communications: Swagger: : Stickers : T-shirts : Hats
  • 48. Experiences: What experiences can we design to connect people? : Daily Exchanges : Lasting Experiences : Milestone Events
  • 49. Experiences: Daily Exchanges: : Food : Transportation : Errands : Working Out : Entertainment : Relaxation
  • 50. Experiences: Lasting Experiences: : Education Programs : Job Training : Health Education : Nutrition Education : Safety Concerns
  • 51. Experiences: Milestone Events: : Block Parties : Community Meetings : Festivals : Concerts : Street Performances : Project Kick-off Ralleys : Grand Openings : Gallery Walks

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