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Cornetto

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Hyper Island Project

Hyper Island Project


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Transcript

  • 1. Friday, 10 August 12
  • 2. Knowledge Knowledge Understanding of Business of Culture of ChangeFriday, 10 August 12
  • 3. We miss out on opportunities if we don’t feel good about ourselves.Friday, 10 August 12
  • 4. It ends when you say it does.Friday, 10 August 12
  • 5. Make Cornetto a relevant brand for youth culture.Friday, 10 August 12
  • 6. Friday, 10 August 12
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  • 22. Friday, 10 August 12
  • 23. Friday, 10 August 12
  • 24. PLANNING April May June July August Influencers Freeze Your Summer Media PlanFriday, 10 August 12
  • 25. + Cornetto becomes relevant in their lives by being part of their “perfect ending.” + Cornetto doesn’t tell them what to do or how to behave but gives them a platform of expression. + Cornetto talks straight to the target and the whole group that they inspire. + We ensure that we convey the main message of Cornetto: “Enjoy the Ride, Love the Ending.”Friday, 10 August 12
  • 26. IT’S NOT JUST ABOUT LOVE it’s about life.Friday, 10 August 12
  • 27. Thank YouFriday, 10 August 12