Hit the deal - mobile application for offers/deals

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Hit the deal - mobile application for offers/deals

  1. 1. P.L.A Productions"Hit the Deal" mobile application Athina Karakosta Eirini Martaki Maria Loufardaki Pari Georgiou Linda Mata
  2. 2. The Problem● Shopping Day! Which are the offers available next to me right now?● How can I get informed about the new offers that interest me?● How can I purchase my offer without being in a hurry and without having trouble with banks?
  3. 3. Elevator Pitch "Hit the Deal" ALL deal sites in ONE mobile application,by checking in, or choosing specific locations, gender, interests or browsing by product categories, you can DIRECTLY purchase the product or service you wish JUST by charging your new "Hit the Deal" credit card.
  4. 4. "Hit the Deal" means...● free mobile application● gathered offers from many deal sites● direct and instant purchase● permanent submission of your credit cards passwords● payment via the credit card just with one click
  5. 5. Making the difference● easy access and purchase● check-in ability to view the offers that are close● personalisation (location(s), gender, age, interests), categories, and option to receive notifications● gamification - finding and earning deals through games● solution of payment problem - instant purchase by credit card
  6. 6. Gamification In DealsGAME #1Crosswords/Puzzles -Find the hidden brands nameand see/earn the deals
  7. 7. Gamification In DealsGAME #2: Quizzes with questions about: SPORTS MOVIES FASHION COOKINGby which you can earn some offers revelant to the topic of the game
  8. 8. Global CompetitorsCompetitor 1GOOGLE OFFERS● location service● personalized offers● freeDifference ● Only in US ● Only for Androids ● Needs printing
  9. 9. Global CompetitorsCompetitor 2DEALS IN NEW YORK ● application ● gathering of offersDifference ● No personalization ● No location service ● Only in New York ● No purchase via the application
  10. 10. Competitors in GreeceCompetitor 1SKROUTZ.GR● The most popular offers site● Includes many offers by different shopsDifference ● No personalisation Not easy payment ●
  11. 11. Competitors in GreeceCompetitor 2SOBY.GR● One of the most popular sites● Includes all deals by deal sitesDifference● Not a mobile application● Not easy payment
  12. 12. Competitors in GreeceCompetitor 3SPLOONG● application● location service● companies - first 3 months free● customers - freeDifference● No target● Each company independently makes an offer● Cant purchase by mobile, only information
  13. 13. Competitors in GreeceCompetitor 4FWEEBI.GR● only for popular brands● choose location● freeDifference● No personalisation● Not easy payment
  14. 14. Competitors in GreeceCompetitor 5RICARDO.GR● Bidding● Sale your own things● FreeDifference● No personalisation● Not easy payment● Not all - able to bid
  15. 15. Product Comparison Globally GOOGLE OFFERS DEALS IN NEW YORK HIT THE DEALEASY USE YES NO YESGAMIFICATION NO NO YESPERSONA- YES NO YESLISATIONPURCHASE YES YES YESREFERS TO costumers costumers deal sites companies deal sites costumers companiesAVAILABILITY FREE FREE FREE
  16. 16. Product Comparison for Greece SKROUTZ. SOBY.GR SPLOONG FWEEBI RICARDO HIT THE DEAL GREASY USE YES NO NO YES YES YESGAMIFICATION NO NO NO NO NO YESPERSONA- categories categories location location categories locationLISATION barcode location price check in shops browser categoriesPURCHASE YES YES NO NO YES YES paypal contact with credit card the salesmanREFERS TO deal sites deal sites deal sites deal sites costumers deal sites costumers costumers companies companies costumers companiesAVAILABILITY FREE FREE companies FREE FREE FREE pay, not customers
  17. 17. Where do we place ourselves easy payment HIT THE DEAL SKROUTZ. GR DEALS IN GOOGLE NEW YORK SOBY.GR OFFERSmass pesonalisationoffers of offers RICARDO. GR FWEEBI.GR SPLOONG Info - Not Sale
  18. 18. That was our "Hit the Deal" application

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