View stunning SlideShares in full-screen with the new iOS app!Introducing SlideShare for AndroidExplore all your favorite topics in the SlideShare appGet the SlideShare app to Save for Later — even offline
View stunning SlideShares in full-screen with the new Android app!View stunning SlideShares in full-screen with the new iOS app!
Generated workload: tweets with user ids (1 .. 100000) with uniform distribution
The load generator issues as many requests as the system with N can handle
Application: count the number of words posted by each user Map: tweet => ( user_id , number_of_words_in_tweet ) Reduce: ( user_id , numer_of_words_total , number_of_words_in_tweet ) => ( user_id , number_of_words_total )
Sites track your browsing behavior via cookies and sell it to advertising services
Web publishers offer up display inventory to advertising services
No fixed CPM, instead: each ad impression is sold to the highest bidder
Advertisers can do remarketing after the following events: (1) the user visited your site and left (assume the site is within the Google content network); (2) the user visited your site and added products to their shopping cart then left; 3) went through purchase process but stop somewhere.
Using Social Network Profiles to Enhance Advertising
Watching for readiness for a purchase intent among Twitter users
Application Social Media Optimization for news sites