Feeling good about mobile?
Marek Pawlowski
Thursday, February 26, 2009

Thursday, February 26, 2009

Learning from the experience...
1. ‘Differentiation’ might translate as
‘add more acronyms’ in industry
speak, but in the language of the
customer it means ‘personal
expression’
Thursday, February 26, 2009

Thursday, February 26, 2009

Learning from the experience...
2. A little help goes a long way and
can rapidly accelerate users from the
simplistic to the sophisticated
6
4.5
3
1.5
0
Thursday, February 26, 2009

Thursday, February 26, 2009

Learning from the experience...
3. It takes great design to bridge the
divide between the constantly
connected world of the PC and the
frequently disconnected environment
of the handset
Thursday, February 26, 2009

Thursday, February 26, 2009

Thursday, February 26, 2009

Learning from the experience...
4. Great experiences happen at the
intersection of innovation and
practicality
Thursday, February 26, 2009

Demo: free interactions, e.g. the
iPhone snap back scroll and shutter
animation
(with thanks to Chris Noessel for the video and Bryan
Rieger & Chris Browne for the suggestion)
Thursday, February 26, 2009

Learning from the experience...
5. Below-the-line interaction
elements play a significant a role in
forming the user experience - can
you balance the addition of
complexity with the enrichment of
the interface?
Thursday, February 26, 2009

5th MEX Mobile User Experience Conference & Awards
19th - 20th May 2009, WallaceSpace St Pancras, London
pmn.co.uk/mex/
Thursday, February 26, 2009

Thanks
Marek Pawlowski
mp@pmn.co.uk
Thursday, February 26, 2009