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  • 1. How to Make a SharePoint Site Intuitive The Science of “Easy-to-Use” Presented by Marcy Kellar
  • 2. Your Speaker: Marcy Kellar • Principal, SharePoint Soapbox • Co-author of Beginning SharePoint Designer 2010 (Wrox, October 2010) • Professor, Art Institute, Intro to User Centered Design” and “Usability Testing.” • Specialties include – SharePoint – Over 7 years experience – User experience design (UX) – SharePoint Branding and UI customization – Information architecture – Web content management – usability testing Twitter: @marcykellar Blog: http://thesharepointmuse.com Linkedin: http://linkedin.com/in/marcykellar
  • 3. What You Will Learn Today• How to articulate and define “easy-to-use” (and how to measure it)• Fundamentals of user experience (UX) design• Techniques and Tools used to design intuitive sites• Examples of intuitive and non-intuitive solutions in SharePoint 2010
  • 5. 3 Things Must Be Defined For a Site To Be “Easy To Use”User Task Metrics
  • 6. Question:Who is the Intended User?
  • 7. This Sink Should Be Easy to UseSink, 33rd floor, Hard Rock Hotel, Chicago April 2012
  • 8. Adding the User Changes Everything Where do I put my Stuff????Sink, 33rd floor, Hard Rock Hotel, Chicago April 2012
  • 9. Question#2What is the Intended Task?
  • 10. What is the Intended Task/Use?Photo Courtesy icanhascheezburger.com
  • 11. Question #3?What Does “Easy-to-Use” Meanand How Will it be Measured?
  • 12. Defining Metrics• What are you measuring? – Time to Task? – Completion? – User Satisfaction?• Be Specific – % – Seconds
  • 13. Two Ways to Define/CollectMetrics• Qualitative – Users provide anecdotal evidence; Informal; “feedback” Subjective• Quantitative – Data. Scientific. Don’t Really Need User. (Search Fails. 404s. Logs) Objective
  • 14. Better Than “Easy to Use”• Administrators of the site should be able to add content using the user interface after 1 30 min session of training.• Users should be able to access their profile data through each tab of the profile web part without training.• Users should be able to upload a document through the user interface in under 5 seconds.• 80% of Users of the site should report satisfaction with the site use
  • 15. Part 1: Takeaways• You must know who the user is before you can define “easy to use”• Define tasks without subjective terminology• Metrics can be measured subjectively or objectively
  • 17. Intuitive =Readily learned or understood
  • 18. Defining the Intuitive FactorWhat Your Users What You WantAlready Know Your Users To Do Current Target Knowledge Knowledge
  • 19. Defining the Intuitive FactorWhat Your Users What You WantAlready Know Your Users To Do GAP Current Target Knowledge Knowledge
  • 20. Defining the Intuitive FactorWhat Your Users What You WantAlready Know Your Users To Do GAP Current Target Knowledge Knowledge Expectations Culture
  • 21. Part II: Intuitive Takeaways1. You must know what the user knows to make something “intuitive”2. Narrowing the gap between what a user knows and what you want them to know makes a site intuitive.
  • 23. Step 1: Design Around UsersExpectations• Get Inside Users Minds (Interviews)• Know How Users Use the Web (Conventions)• Follow Best Practices (Design Patterns)• Develop Archetype Users (Personas)
  • 24. Users spend most of their time on other sites Jakobs Law of the Web User Experience
  • 25. What Is Inside Users MindsPhoto Courtesy iStock
  • 26. Know When To Make An ExecutiveDecision“If I had asked people whatthey wanted, they would havesaid faster horses.”Henry Ford
  • 27. Follow ConventionsFound at Universal Usability Guidelines
  • 28. Design Patterns• Follow Design Patterns• Design Pattern Sites – http://patternry.com – http://ui-patterns.com
  • 29. First Law of Usability • Don’t Make Me THINK!! • Thought Bubbles = The Moment When User is Pulled Out of Task • Buy Steve Krug’s book, “Don’t Make Me Think”
  • 30. Users don’t like to feel dumb Be Consistent
  • 31. Be Consistent
  • 32. Takeaways : Tips for Making a SiteIntuitive• Design around users expectations• Learn Design Patterns• Follow Visual Design Best Practices• Be Consistent
  • 33. QUESTION:What 3 things should be defined tosuccessfully make a site “Easy to Use”
  • 34. EXAMPLES
  • 35. Alignment: Example
  • 36. Example: Not Easy to Read
  • 37. Corrected By Correcting Alignment, the Site is easier to read, and easier to use.
  • 38. Where To Find Me• Twitter: @marcykellar• Blog: http://thesharepointmuse.com• Linkedin: http://linkedin.com/in/marcykellar