SharePoint Exchange Forum - How to Make a SharePoint Site IntuitivePresentation Transcript
How to Make a SharePoint Site Intuitive The Science of “Easy-to-Use” Presented by Marcy Kellar
Your Speaker: Marcy Kellar • Principal, SharePoint Soapbox • Co-author of Beginning SharePoint Designer 2010 (Wrox, October 2010) • Professor, Art Institute, Intro to User Centered Design” and “Usability Testing.” • Specialties include – SharePoint – Over 7 years experience – User experience design (UX) – SharePoint Branding and UI customization – Information architecture – Web content management – usability testing Twitter: @marcykellar Blog: http://thesharepointmuse.com Linkedin: http://linkedin.com/in/marcykellar
What You Will Learn Today• How to articulate and define “easy-to-use” (and how to measure it)• Fundamentals of user experience (UX) design• Techniques and Tools used to design intuitive sites• Examples of intuitive and non-intuitive solutions in SharePoint 2010
Part 1DEFINING EASY TO USE
3 Things Must Be Defined For a Site To Be “Easy To Use”User Task Metrics
Question:Who is the Intended User?
This Sink Should Be Easy to UseSink, 33rd floor, Hard Rock Hotel, Chicago April 2012
Adding the User Changes Everything Where do I put my Stuff????Sink, 33rd floor, Hard Rock Hotel, Chicago April 2012
Question#2What is the Intended Task?
What is the Intended Task/Use?Photo Courtesy icanhascheezburger.com
Question #3?What Does “Easy-to-Use” Meanand How Will it be Measured?
Defining Metrics• What are you measuring? – Time to Task? – Completion? – User Satisfaction?• Be Specific – % – Seconds
Two Ways to Define/CollectMetrics• Qualitative – Users provide anecdotal evidence; Informal; “feedback” Subjective• Quantitative – Data. Scientific. Don’t Really Need User. (Search Fails. 404s. Logs) Objective
Better Than “Easy to Use”• Administrators of the site should be able to add content using the user interface after 1 30 min session of training.• Users should be able to access their profile data through each tab of the profile web part without training.• Users should be able to upload a document through the user interface in under 5 seconds.• 80% of Users of the site should report satisfaction with the site use
Part 1: Takeaways• You must know who the user is before you can define “easy to use”• Define tasks without subjective terminology• Metrics can be measured subjectively or objectively
Part 2DEFINING “INTUITIVE”
Intuitive =Readily learned or understood
Defining the Intuitive FactorWhat Your Users What You WantAlready Know Your Users To Do Current Target Knowledge Knowledge
Defining the Intuitive FactorWhat Your Users What You WantAlready Know Your Users To Do GAP Current Target Knowledge Knowledge
Defining the Intuitive FactorWhat Your Users What You WantAlready Know Your Users To Do GAP Current Target Knowledge Knowledge Expectations Culture
Part II: Intuitive Takeaways1. You must know what the user knows to make something “intuitive”2. Narrowing the gap between what a user knows and what you want them to know makes a site intuitive.
Part 3SO HOW DO YOU MAKE A SITEINTUITIVE?
Step 1: Design Around UsersExpectations• Get Inside Users Minds (Interviews)• Know How Users Use the Web (Conventions)• Follow Best Practices (Design Patterns)• Develop Archetype Users (Personas)
Users spend most of their time on other sites Jakobs Law of the Web User Experience
What Is Inside Users MindsPhoto Courtesy iStock
Know When To Make An ExecutiveDecision“If I had asked people whatthey wanted, they would havesaid faster horses.”Henry Ford
Follow ConventionsFound at Universal Usability Guidelines