Why focus on emotions | >
Emotions

    Focus on emotions enables effect-driven

    design
    Emotion and motivation are part of the same

    s...
Meaningful experiences | >
SusaGroup
     4 steps towards meaningful

     experiences

     Disclose - emotional benchmark
1.
     Understand - emo...
Disclose | >
Understand | >
Envision | >
Conceptualise | >
Our mission
 SusaGroup  enables and supports
 you to create meaningful
 experiences.

   SusaGroup combines scientific co...
More at SusaGroup.com | >
SusaGroup - creating meaningful experiences
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SusaGroup - creating meaningful experiences

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SusaGroup enables and supports you to create meaningful experiences (with products, services, brands, environments).

Published in: Design, Technology, Business
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SusaGroup - creating meaningful experiences

  1. 1. Why focus on emotions | >
  2. 2. Emotions Focus on emotions enables effect-driven  design Emotion and motivation are part of the same  system. Emotion drives behavior. Research indicates a strong relationship  between emotion and happiness. A meaningful experience contributes to well- being.
  3. 3. Meaningful experiences | >
  4. 4. SusaGroup 4 steps towards meaningful  experiences Disclose - emotional benchmark 1. Understand - emotional drivers 2. Envision - emotional fingerprint 3. Conceptualise - design or intervention ideas 4.
  5. 5. Disclose | >
  6. 6. Understand | >
  7. 7. Envision | >
  8. 8. Conceptualise | >
  9. 9. Our mission  SusaGroup enables and supports you to create meaningful experiences. SusaGroup combines scientific competence with market insights in the development and application of innovative, valid, and relevant tools and methods.
  10. 10. More at SusaGroup.com | >

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