Social Media for You and Your Company
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Social Media for You and Your Company Social Media for You and Your Company Presentation Transcript

  • Social Media + Social Marketing For You and Your Organization Marc Ross @ 2ndSix
    • Presentation
    • Social media.
    • What? Why? Me?
    • 2. Landscape. Market. Trends.
    • 3. Action Steps.
    • 4. Ideas + Tools = TCB
    • 5. Cheap Door Prize.
  • Why? What? Me?
  • Result Content
  • Conversation
  • Career
  • Community
  • Customers
  • Culture
  • Chaotic
  • Connections
  • Confrontation
  • Clutter
  • Commerce
  • Champion
  • Numbers
  • US Internet Users ‘ 09 = 220m US Social Network Users on Once a Month ‘ 08 = 79m ‘ 09 = 88m ‘ 13 = 115m
  • Online Use Next 5 Years Teens = 21% increase
  • Online Use Next 5 Years Adults = 50% increase
  • Online Use Next 5 Years Ages 3-11 = 61% increase
  • MySpace US = 76m Intl = 54m Total = 130m
  • Facebook US = 52.5m Intl = 122.5m Total = 175m
  • LinkedIn Total = 35m
  • Bebo Total = 36m
  • BlackPlanet Total = 10m
  • Twitter Total = 7m
  •  
  •  
  •  
  •  
  • Result
  •  
  •  
  •  
  • Action
  • Offline Drives Online = Online Drives Offline
  • Participation Engagement
  • Integration Addition Accumulation
  • Communicate Communicate Communicate Reinforce the Message
  • Maximize Content Event Audience Opportunity
  • Learn Search Hear Discover Understand Fail
  • Ideas
  • Content
  • Conversation
  • Customers
  • Commerce Career
  • Cool?
  • Ideas
  • Marc A. Ross Principal 2ndSix [email_address] Blog @ Advocacy 2.0 advocacytwopointzero.blogspot.com Twitter @marcaross