Here's the description from this talk I gave:
We are natural born story tellers. But all too often, we in the nonprofit world aren’t good at telling our story. This session will help you cast your vision and mission in ways people will remember!
* the basic components of all compelling stories
* how a trip to the supermarket can help you make your story engaging
* what an “elevator pitch” is and why it can quickly become stale, and
* a really easy way to keep all your communications fresh and “on story.”