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Mobile Impact

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A presentation I did for the Whitehall networking group on September 16, 2011 about the impact of mobile on business.

A presentation I did for the Whitehall networking group on September 16, 2011 about the impact of mobile on business.

Published in: Business, Technology

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Transcript

  • 1. Mobile for Business Marc Nathan Sept 16 2011
  • 2. 2010’s – Present Mobile2000’s – 2010’s Social1990’s – 2000’s Search1980’s – 1990’s Desktop1960’s – 1980’s Mainframe Computing Eras
  • 3. There are 5.3 billion mobilesubscribers (thats 77 percent ofthe world population)On Average Americans spend 2.7 hours per daysocializing on their mobile phone By the Numbers
  • 4. Smart vs. Featured
  • 5. 8 trillion text messages will be sent in 2011Data surpassed voice in the US last yearOn average, women speak 28% more than men Text vs. Talk
  • 6. Tablets
  • 7. Apple vs. Android
  • 8. 425,000 277,000 iTunes vs. MarketMobile users spend 81 minutes a day using apps – surpassing the 74 minutesspent per day on web (As read on Guardian.co.uk).
  • 9. App vs. Web wwwGames; News; Maps; Social Networking; Music
  • 10. With a 2011 forecast of $1.24 billion growing to $20.4billion in 2015, U.S. will close the gap with Japan Mobile Advertising
  • 11. Mobile Payment
  • 12. Near Field Communication (NFC)
  • 13. Geo Location & Check Ins
  • 14. UPC-A Code Mobile Barcodes
  • 15. Augmented Reality
  • 16. iPhone $15k - $100k iPad + 20% Android $10k - $100k Mobile Web $5k-$30k Web $8k - $15kTypical Development Costs
  • 17. Thank YouMarc Nathanmarc@bulldoginterests.com713-401-9394