Mobile Advertisement Introduction

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Transcript

  • 1. Benson Peng
  • 2.
  • 3. • •
  • 4. • • •
  • 5. • • • •
  • 6. • • • • •
  • 7. • • • • • •
  • 8. •• (iOS, Android,BlackBerry, etc)• SDK
  • 9. ••••
  • 10. • AdMob 7.5 Google
  • 11. • AdMob 7.5 Google
  • 12. • AdMob 7.5 Google• AdMob 20
  • 13. • AdMob 7.5 Google• AdMob 20
  • 14. • AdMob 7.5 Google• AdMob 20• 2010 iAd
  • 15. • CPM(Cost Per Mills)
  • 16. • CPM(Cost Per Mills)
  • 17. • CPM(Cost Per Mills)• CPC(Cost Per Click)
  • 18. • CPM(Cost Per Mills)• CPC(Cost Per Click)
  • 19. • CPM(Cost Per Mills)• CPC(Cost Per Click)•
  • 20. AdMob
  • 21. AdMob•
  • 22. AdMob••
  • 23. AdMob••• AdMob SDK
  • 24. AdMob••• AdMob SDK• SDK
  • 25. AdMob••• AdMob SDK• SDK• Google
  • 26. AdMob
  • 27. AdMob• House Ad
  • 28. AdMob• House Ad• Download Exchange
  • 29. AdMob• House Ad• Download Exchange• Google Ad Sense
  • 30. AdMob• House Ad• Download Exchange• Google Ad Sense•
  • 31. iAd
  • 32. iAd• CPM CPC
  • 33. iAd• CPM CPC•
  • 34. iAd• CPM CPC••
  • 35. iAd• CPM CPC••• iPhone
  • 36. iAd• CPM CPC••• iPhone•
  • 37.
  • 38. •• AdMob
  • 39. •• AdMob• iPhone iAd AdMob
  • 40. •• AdMob• iPhone iAd AdMob•
  • 41. Q &A