Corporate Overview Feb 2011 Gen


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Corporate Overview Feb 2011 Gen

  1. 1. <ul><li>Corporate Overview </li></ul><ul><li> </li></ul>
  2. 2. APS Overview Management Experience <ul><li>A 100+ years of combined management experience </li></ul><ul><li>in the card payments industry </li></ul>Payment and Card’s “know-how” is our core USP It’s WHAT we do ... It’s ALL we do
  3. 3. APS Overview Management team <ul><li>Rich Wagner - CEO and Founder </li></ul><ul><ul><li>25 years of card experience in delivering innovation to the payments industry in both UK and US markets. </li></ul></ul><ul><li>Robin Dear – Finance Director </li></ul><ul><ul><li>25 years of experience managing finance functions including 10 years in Director level roles. His career has already spanned a company turnaround for a small start up to a head finance role with Citibank. </li></ul></ul><ul><li>Najlaa Taqi Eddin– Marketing Director </li></ul><ul><ul><li>16+ years of consumer financial services experience both in the UK and US. Najlaa has held a number of senior director level positions in the UK including Marketing Director, Managing Director, and has been an FSA approved person for over 8 years. She has worked for a number of Blue Chip companies including Providian Financial, Barclaycard and GE Money; as well as successfully setting up and managing a start-up company in the UK which sold for a 20% premium. </li></ul></ul><ul><li>Paul Schooley – Pricing and Risk Director </li></ul><ul><ul><li>15+ years experience in the US and UK , holding senior roles in credit, risk and pricing optimisation for unsecured payment products.  Through Data Mining and Segmentation, Paul has facilitated significant revenue growth working for companies such as NatWest, Providian and GE Capital </li></ul></ul><ul><li>Jim Jones – Non-Executive Chairman </li></ul><ul><ul><li>30+ years of card experience including President and Vice Chairman roles at Providian. He currently holds a number of board roles and past board positions including a seat on the Visa USA Board of Directors. </li></ul></ul><ul><li>Stephen B. Galasso - Non-Executive Director </li></ul><ul><ul><li>20 years of card experience including the CEO of Bank of America's Credit Card Company and recently held position of Chairman and CEO at Netspend, one of the most successful and profitable prepaid companies and is presently a non-exec director for Account Now a successful online prepaid issuer in the US </li></ul></ul>
  4. 4. APS Overview Our Values ATtRACT talent <ul><li>A ccountable… make a promise/commitment, keep it.   </li></ul><ul><li>T ransparent… jargon-free, open and honest </li></ul><ul><li>R espectful… courteous, humble, proud but never arrogant </li></ul><ul><li>A pproachable… accessible, friendly, easy to talk to and to do business with, informal but supportive and helpful </li></ul><ul><li>C redible… dependable, can be counted on to deliver on commitments/promises, believable, a high degree of ethics, genuine and sincere </li></ul><ul><li>T rustworthy… honest, reliable, professional, principled </li></ul>
  5. 5. APS Overview Major Milestones <ul><li>APS founded (Jan ‘04) </li></ul><ul><li>Launched first general purpose prepaid MasterCard in the UK (Aug ’05) </li></ul><ul><li>Secured electronic money license to directly issue prepaid cards (July ’07) </li></ul><ul><li>1 st prepaid card company in EU admitted as full MasterCard member </li></ul><ul><li>European (SEPA) ELMI granted by FSA (Jun’10) </li></ul><ul><li>Visa Membership Approved (July ’10) </li></ul><ul><li>Rank as top 5 Europe (top 20 Global) MasterCard prepaid card issuers (Today) </li></ul>Corporate <ul><li>1 st instant-issue product </li></ul><ul><li>1 st Online Acquisitions Tool </li></ul><ul><li>1 st to offer Chip and PIN </li></ul><ul><li>1 st to offer purchase protection </li></ul><ul><li>1 st to offer add on functionalities to enhance the product solution for clients </li></ul><ul><ul><li>Bill Pay </li></ul></ul><ul><ul><li>Credit builder </li></ul></ul><ul><ul><li>Cashback Rewards </li></ul></ul><ul><ul><li>Integrated Currency product </li></ul></ul>Product Implemented over 60 programmes while achieving the accolade as the most awarded prepaid card in Europe
  6. 6. APS Overview Most awarded prepaid card Most Innovative Retail or Corporate Payments Product launched Most Promising New Product in Retail Financial Services Best customer servicing in Prepaid Cards Europe ’07 Voice of the customer for ‘Credit Builder’ ‘08 Best European Prepaid Card Product Launch Best inbound customer service campaign Best Prepaid Card Best achievement in customer service Best General Purpose Card – UK ‘09 Best Unbanked prepaid card – UK ’09, ‘10 APS focus on customer service drives client success !
  7. 7. APS Overview: Operating Model: Linking the partnership <ul><li>Programme Manager (MSP) </li></ul><ul><li>Consumer Credit License * </li></ul><ul><li>CAIS and Insight Members * </li></ul><ul><li>Regulated by the OFT </li></ul><ul><li>Card Issuer </li></ul><ul><li>E-money License </li></ul><ul><li>Regulated by the FSA </li></ul><ul><li>Principal Member of Visa and MasterCard </li></ul>* Specifically enables our Creditbuilder feature, but does provide access to partners for lending or overdraft product solutions Enables Delivers
  8. 8. APS Overview: Differentiators Operating Model: More than just card issuing Bank Sponsor Flexible Operating Model <ul><li>Adaptable to current partner needs </li></ul><ul><li>Expandable to enable client’s future growth </li></ul>Card Mgmt Payment Solutions Lending Capability Prepaid Consulting Customer Mgmt Full Service breathe in Programme Management Online Enablement Supporting 500,000 customers and 2,500 businesses today
  9. 9. APS Overview: Differentiators Operating Model: More than just card issuing Bank Sponsorship <ul><li>Focused : Single product oversight, no internal conflicts </li></ul><ul><li>Safer : E-money not deposit taker </li></ul><ul><li>Faster : product/programme approval in days/hours not weeks </li></ul><ul><li>Adaptive Compliance : maintain customer centric / commercial view </li></ul><ul><li>European Reach : Approved by FSA to operate in all SEPA/EU countries </li></ul>Card Management <ul><li>Processor Partnership w/ FIS : Prepaid focused with billions in corporate infrastructure give APS leverage as their top prepaid client. </li></ul><ul><li>Card Utility: Highest in the marketplace...the ‘gold’ standard </li></ul><ul><li>Card Personalisation : 1 st to provide embossed cards... now allow 4 th line personalisation for companies </li></ul>Customer Management <ul><li>Dual KYC Authentication: utilising separate supplier relationships to ensure better ID rates </li></ul><ul><li>Effective email distribution : APS accreditation allows 2x more emails to reach customer’s inbox. 1 st in the UK to achieve ‘good mail’ certification. </li></ul><ul><li>Multi-Channel Servicing: Web, IVR, Email, SMS, phone and even APS retail channels optimized for prepay portfolios </li></ul><ul><li>Queue Management : allowing customers to be called back via our call centre </li></ul>
  10. 10. APS Overview: Differentiators Operating Model: More than just card issuing Payment Solutions <ul><li>Bill Pay : 1500+ additional payees which don’t accept Visa/MC directly, including P2P transfer capability </li></ul><ul><li>Unique 8 digit Bank Account: ‘true bank account’ capability on a prepaid card enabling ... </li></ul><ul><ul><li>Direct Debit </li></ul></ul><ul><ul><li>Faster Payments </li></ul></ul><ul><ul><li>Government Disbursement </li></ul></ul><ul><li>APS Load network : Access to 1000+ APS retailers for instant loads. Proven solution for small and large retailers </li></ul><ul><li>Linked Currency Cards: Dollar and Euro currency exchange service which has been integrated into APS systems to provide a competitive currency service </li></ul><ul><li>Purchase Protection: Leveraging capabilities to offer the 1 st purchase protection guarantee in the UK </li></ul>Online Enablement <ul><li>‘ Best Practice’ Insight: access to ‘Silicon Valley’ entrepreneurial’ companies taking marketing, customer communication and management to the next level via the internet channel </li></ul><ul><li>Access Omniture Test & Target / Site Catalyst : Ability to test, track and analyze numerous internet marketing strategies dynamically without IT intervention </li></ul>Socially Valued Capability <ul><li>Creditbuilder : award winning feature to help customers improved/repair their credit with an APS prepaid card </li></ul><ul><li>MCC Blocking : align to support client and/or customer self exclusion </li></ul>
  11. 11. APS Overview: Differentiators Operating Model: More than just card issuing Prepaid Consulting <ul><li>‘ Best’ Analytics Team: 25+ years experience in the US and UK, delivering analytic and solutions for payment products across multiple channels </li></ul><ul><ul><li>Segmentation </li></ul></ul><ul><ul><li>Linear and Logistic Regression </li></ul></ul><ul><ul><li>Cluster and Conjoint Analysis </li></ul></ul><ul><ul><li>Vintage Based NPV analysis on a segmented level </li></ul></ul><ul><ul><li>Test Design and Evaluation including confidence levels </li></ul></ul><ul><ul><li>Price elasticity modelling </li></ul></ul><ul><ul><li>Standard time series MI reporting </li></ul></ul><ul><li>Effective Customer Insight : simple email market research deployment to further enhance proposition </li></ul><ul><li>New product development : Whether it’s consumer or corporate applications, APS leads the way in facilitating partners to deliver on their future payment and card strategies </li></ul>
  12. 12. APS Overview: Differentiators Channel experience Brick & Mortar Differentiators Key benefit <ul><li>Exclusive arrangements have created only free ‘instant’ load network in the UK </li></ul><ul><li>UK Post Offices currently provide a credible load network but APS is the only provider that provides the capability to ‘pay for’ the card at Post Offices </li></ul><ul><li>7000 load network in Romania reflects the scale at which our systems can be deployed. </li></ul><ul><li>Could access load technology for further retail establishments and in fact sell the card ‘in store’ in addition to online </li></ul><ul><li>Built co-branded relationships for internet based acquisitions and servicing </li></ul><ul><li>Flexible online infrastructure can support both customers and corporate applications and services them in a cost effective manner </li></ul><ul><li>Delivered prepaid websites ranked above all key competitors.. </li></ul><ul><li>Number 1 prepaid website according to Hitwise </li></ul><ul><li>APS capabilities proven by existing corporate clients who have leveraged our solutions for expense, incentive and cash disbursement requirements </li></ul><ul><li>AFL as a prepaid card issuer can be utilised to provide an enhanced Bank Sponsorship model for companies seeking a ‘one stop’ solution. </li></ul><ul><li>Supporting internal cash management solutions </li></ul><ul><li>Enhances clients marketing capability created by APS issuing and processing strengths </li></ul>Online Corporate Clients
  13. 13. APS Overview: Differentiators Sample client solutions Representative of what prepaid card programmes will achieved with the experience that an APS partnership can provide
  14. 14. Opportunity with APS Creating tremendous client value from APS’ Leadership Position APS represent one of the most credible prepaid card partners in the industry
  15. 15. Interested? Contact: Rich Wagner E: [email_address] T: 0207 100 5888 W: