XFT Promo Tool
Overview
NCE – 14/05/2009
JC Henriet
© 2008 TravelTainment
The Amadeus Leisure Group

Executive summary
 Scope
 Overview
 Schema
 Goal
 Demo
 Deliverables
 Current step
 Next steps
 Target users
© 2008 TravelTainment
The Amadeus Leisure Group
2

Scope
 1st tourism community tool reserved for XFT
members
 It provides with functionality:
 To create and update promotions
 To group promotions into basket (virtual entity)
 To import promotions from TO XFT format
 To export promotions into Unified XFT format
 To import promotions from Unified XFT format
 To validate promotions XFT format structure
© 2008 TravelTainment
The Amadeus Leisure Group
3

Overview
© 2008 TravelTainment
The Amadeus Leisure Group
4

Schema
© 2008 TravelTainment
The Amadeus Leisure Group
5

Goal
 TO has the possibility to create promotions without
having internal dedicated tool
 Enable distributor to reach critical mass of
delivered promotions
 Deliver Unified XFT format promotions
 Market re-usability
 Tailored deliverables
© 2008 TravelTainment
The Amadeus Leisure Group
6

Demo
© 2008 TravelTainment
The Amadeus Leisure Group
7

Deliverables
 Build promotion posters from distributor edition
gallery
 Feed web sites home page
 Generate flyers
 Send emails with promotion content
 Make RSS (Rich Site Summary) flow
 ...
© 2008 TravelTainment
The Amadeus Leisure Group
8

Current step
 Web interface in FR (Multilingual designed)
 Non automated process
 Web Services available, not yet published
© 2008 TravelTainment
The Amadeus Leisure Group
9

Next step(s)
 Multilingual Web interface
 Automation of process
 Publish Web Services
 New delivered promotions to be sent to platforms
 Sponsoring
 Partnership
 Online training
 Video Conf with demo and guided mode
 Hosting
 Launch with a operational TO
© 2008 TravelTainment
The Amadeus Leisure Group
10

Target users
 Small distributors
 Prêt à partir, NCE & NTE Airports
 direct usage or via platform
 Small providers
 EXOT, Ollandini (Taranis), via s/w house & platform
 Platforms
 TT, TS (Orchestra), Ecotour, Advences
© 2008 TravelTainment
The Amadeus Leisure Group
11

Thank you
© 2008 TravelTainment
The Amadeus Leisure Group
12