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Flickr: An overview by Javier Velasco
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Flickr: An overview by Javier Velasco



This is a review of Flickr I developed this semester for my coursework at UNC Chapel Hill ...

This is a review of Flickr I developed this semester for my coursework at UNC Chapel Hill

The notes here are not really polished for public consumtion, they are, indeed author notes intended for presentation use.

A cleaner version of this article is currently being edited for publication on my blog.



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  • Origins, Flickr launches in feb 2004 by Ludicorp, built from the base of some tools that had previously been developed by the same company for a game. This tone of playfulness spirit is one of the things that have made flickr so attractive. Flickr had an explosive growth and currently contains more than three billion pictures (Nov. ‘08). In March 2005 the company is bought by Yahoo! with all of its employees. On April ‘08 they include the option of uploading Videos as well.

Flickr: An overview by Javier Velasco Presentation Transcript

  • 1. An overview by Javier Velasco-Martin November 2008 School of Information and Library Sciences The University of North Carolina at Chapel Hill
  • 2. Some points from literature…
    • Mayfield (2005) compares:
      • Online Communities as top-down, place-centric, moderator-controlled, topic-driven, centralized and arthictected.
      • SNSs as bottom-up, people-centric, user-controlled, context-driven, descentralized and self-organizing.
        • Flickr makes use of both approaches with an extremely flexible architecture.
    • Lerman and Jones (2006) find an important influence (55%) of Social Browsing on image views.
    • Schmitz (2006) suggests that ontologies can be induced from Flickr tags .
  • 3. Some points from literature…
    • Marlow et al (2006) propose a model of incentives for tagging:
      • Future retrieval
      • Contribution and sharing
      • Attract attention
      • Play and competition
      • Self presentation
      • Opinion expression
    • Van Zwol (2007) confirms the importance of Social Browsing on Flickr and discovers that geographical closeness of visitors is negatively correlated with the photo’s popularity .
  • 4. Flickr User Model Bryce Glass 2005
  • 5. Tagging / Folksonomies
  • 6. Comments, Favorites and Notes
  • 7. Regional Groups
  • 8. Topical Groups
  • 9. Play Groups (1/3)
  • 10. Play Groups (2/3)
  • 11. Play Groups (3/3)
  • 12. User created awards
  • 13. Critique groups
  • 14. Self-potrait project: 356 days
  • 15. Social Browsing
  • 16. Hierarchical contacts and Permissions
  • 17. Tag clusters
  • 18. Interestingness
  • 19. Wrapup
    • Flickr is one of the most successful and well designed photo sharing websites currently available.
    • Its architecture mixes the best of online communities and social network sites to cater all types of user needs and motivations.
    • Participation is further empowered by its high levels of usability, clean design, and its inherent sense of playfulness.
    • Flickr’s design embraces its users’ creativity on many levels.
  • 20. References
    • Mayfield, R. (2005). Social network dynamics and participatory politics . In J. Lebkowsky & M. Ratcliffe (Eds.), Extreme democracy (pp. 116–132).
    • K. Lerman and L. A. Jones. Social Browsing on Flickr . In Proceedings of the International Conference on Weblogs and Social Media (ICWSM’07), Boulder, CO, Mar 2007.
    • Patrick Schmitz. Inducing ontology from flickr tags . In Workshop on Collaborative Web Tagging, 2006.
    • Marlow, C. et al. (2006). Position Paper, Tagging, Taxonomy, Flickr, Article, ToRead . WWW2006, May 22–26, 2006, Edinburgh, UK.
    • R. van Zwol. Flickr: Who is Looking . In ACM International Conference on Web Intelligence (WI 2007), 2007.
  • 21. Bonus: my favorite Flickr Photographers
    • This is a list of people who’s work I had never heard of before, and found through Flickr. Most of them are acknowledged photographers and make active use of Flickr as a tutoring tool for their audience of admirers.
      • Frederico Mendes
        • http://www.flickr.com/photos/frederico_mendes/
      • Sol Lang
        • http://www.flickr.com/photos/sollang/
      • Eric Lafforgue
        • http://www.flickr.com/photos/mytripsmypics/
      • Tree and J Hendsill
        • http://www.flickr.com/photos/foreversouls/
      • azli jamil
        • http://www.flickr.com/photos/azlijamil01/
  • 22. An overview by Javier Velasco-Martin November 2008 School of Information and Library Sciences The University of North Carolina at Chapel Hill