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Social Networking & Media
What is Social Networking & Media? <ul><li>The interaction between a group of people who share a common interest; Using so...
What is Social Networking & Media? <ul><li>Online, two-way communications that allows for  participation  and  engagement ...
What Social Media Offer? <ul><li>A fundamental shift in communication </li></ul><ul><li>A true feedback loop </li></ul><ul...
Sharing Points
How does Social Networking & Media impact you? <ul><li>Personal Usage </li></ul><ul><ul><li>Family </li></ul></ul><ul><ul>...
Digital Information Revolution <ul><ul><li>Many things are no longer available in Printed Formats: </li></ul></ul><ul><ul>...
Social Media is all about: Social Media in company or organization Create a “Buzz” around your product See what people say...
Why Care?
Interesting FACT!
What’s in the Social Media toolbox? <ul><li>Blogs  </li></ul><ul><ul><li>Provides human voice; forum for feedback </li></u...
Facebook www.facebook.com <ul><li>Started at Harvard for college students </li></ul><ul><li>Now open to everyone </li></ul...
What you can do on Facebook <ul><li>Find friends by name or email </li></ul><ul><li>View and share information with friend...
LinkedIn
LinkedIn Groups
YouTube
100,000,000 videos on YouTube
Thank You
Thank You
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Social Networking

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Presentation about the brighter side of social networking websites; will soon be writing about darker side of social networking websites.

Published in: Technology, Business
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Transcript of "Social Networking"

  1. 1. Social Networking & Media
  2. 2. What is Social Networking & Media? <ul><li>The interaction between a group of people who share a common interest; Using social contacts to network; Using internet's network groups </li></ul><ul><li>A phenomenon that has recently taken over the web, allowing more connectivity and interaction between web user </li></ul><ul><li>Social networking-new means of communicating and sharing information between two or more individuals on an online community. </li></ul>
  3. 3. What is Social Networking & Media? <ul><li>Online, two-way communications that allows for participation and engagement </li></ul>
  4. 4. What Social Media Offer? <ul><li>A fundamental shift in communication </li></ul><ul><li>A true feedback loop </li></ul><ul><ul><li>A real conversation </li></ul></ul><ul><ul><li>Free focus groups for all! </li></ul></ul><ul><li>The chance to reach and find new supporters </li></ul><ul><li>Ability to illustrate a core understanding of the issues, trends and needs of supporters </li></ul><ul><li>A chance for influencers and advocates to evangelize for your cause </li></ul>
  5. 5. Sharing Points
  6. 6. How does Social Networking & Media impact you? <ul><li>Personal Usage </li></ul><ul><ul><li>Family </li></ul></ul><ul><ul><li>Organizations </li></ul></ul><ul><ul><li>Photos-Movies </li></ul></ul><ul><ul><li>E-commerce </li></ul></ul><ul><ul><li>Employment </li></ul></ul><ul><ul><li>Blogging </li></ul></ul><ul><li>Professional </li></ul><ul><ul><li>Collaboration </li></ul></ul><ul><ul><li>Corporate Message </li></ul></ul><ul><ul><li>Advertising </li></ul></ul><ul><ul><li>Training </li></ul></ul><ul><ul><li>Employment </li></ul></ul><ul><ul><li>Blogging </li></ul></ul><ul><li>Causes/Organizations </li></ul><ul><ul><li>Fundraising </li></ul></ul><ul><ul><li>Event awareness </li></ul></ul><ul><ul><li>Increased membership/awareness </li></ul></ul><ul><ul><li>Worldwide reach </li></ul></ul>
  7. 7. Digital Information Revolution <ul><ul><li>Many things are no longer available in Printed Formats: </li></ul></ul><ul><ul><ul><li>Airline Tickets </li></ul></ul></ul><ul><ul><ul><li>Boarding Passes </li></ul></ul></ul><ul><ul><ul><li>Magazines </li></ul></ul></ul><ul><ul><ul><li>Newspapers </li></ul></ul></ul><ul><ul><ul><li>Books </li></ul></ul></ul><ul><ul><ul><li>Text Books </li></ul></ul></ul>
  8. 8. Social Media is all about: Social Media in company or organization Create a “Buzz” around your product See what people say about your brand/product Engage in conversations
  9. 9. Why Care?
  10. 10. Interesting FACT!
  11. 11. What’s in the Social Media toolbox? <ul><li>Blogs </li></ul><ul><ul><li>Provides human voice; forum for feedback </li></ul></ul><ul><li>Social Networks </li></ul><ul><ul><li>Sharing of personal interests; activity feed </li></ul></ul><ul><li>Communities </li></ul><ul><ul><li>Focused environment; like-minded users </li></ul></ul><ul><li>Micro-blogs </li></ul><ul><ul><li>Sharing of links, news; collaborative, real-time discussion </li></ul></ul><ul><li>Video & Photo sharing </li></ul><ul><ul><li>Compelling, powerful multimedia; easy to share, embed; creative ways </li></ul></ul>
  12. 12. Facebook www.facebook.com <ul><li>Started at Harvard for college students </li></ul><ul><li>Now open to everyone </li></ul><ul><li>Now has over 200 million active users </li></ul><ul><li>Growing at over 1 million users a month </li></ul><ul><li>Over 100 million users login once a day </li></ul><ul><li>Average user has 120 friends </li></ul>
  13. 13. What you can do on Facebook <ul><li>Find friends by name or email </li></ul><ul><li>View and share information with friends </li></ul><ul><li>Post public messages on “Wall” </li></ul><ul><li>Send private messages </li></ul><ul><li>Upload pictures, videos, links </li></ul><ul><li>Stay in touch with friends in family, work, school, Rotary </li></ul><ul><li>Average Facebook user has 120 friends </li></ul><ul><li>Join pages, groups, and/or causes of interest </li></ul><ul><li>Become fan, member, or supporter of your favorite interests </li></ul><ul><li>Post messages on “Wall” or group discussion topics </li></ul><ul><li>Find Facebook applications to do things of interest </li></ul><ul><li>Track travel by city around the world </li></ul><ul><li>Instant message and voice chat services such as Skype </li></ul>
  14. 14. LinkedIn
  15. 15. LinkedIn Groups
  16. 16. YouTube
  17. 17. 100,000,000 videos on YouTube
  18. 18. Thank You
  19. 19. Thank You
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