Nokia- Connecting People or Disconnecting Customers (2012), A case study on Nokia
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Case study was written solely to provide material for class discussion and publishing purposes. Areas covered in the case study are- ...
Case study was written solely to provide material for class discussion and publishing purposes. Areas covered in the case study are-
- Discussing the reasons of Nokia's decrease and Competitors increase in market share
- New market trends and changes in the Mobile Hardware industry
- Analysis of Nokia's efforts to come out of this disaster
Note- This case and its data was revised till September 2012. This does not cover newly launched Lumia series, Nokia's overtake by Microsoft and other activities and updates which happened in year 2013.
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