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Clipster Loek Wermenbol - Mediafacts Uitgeverscongres
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Clipster Loek Wermenbol - Mediafacts Uitgeverscongres

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Transcript

  • 1. as a publishing medium
  • 2. Broadcast Yourself
  • 3. YouTube ecosystem
  • 4. 18-34 year-olds LOVE YouTube
  • 5. YouTube vs Facebook for Brand Engagement The engagement rate of YouTube compared to Facebook is 20 times greater for the organic reach
  • 6. YouTube Referral Traffic is Golden
  • 7. YouTube, The great influencer
  • 8. Earning money
  • 9. Earning money Monetizing on videos only
  • 10. Earning money Monetizing on videos only Monetizing on all content
  • 11. Only content is NOT king!
  • 12. Only content is NOT king! Content only is king when the context and crowd is right.
  • 13. Only content is NOT king! Content only is king when the context and crowd is right. Authentic content gives you an additional bonus
  • 14. “Great content deserves the perfect stage to perform on”