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5 magazine research

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  • 1. Bauerwww.bauermed.co.uk●Joined Bauer Media Group in 2008●Over 300 magazines in 15 different countries●Well known, therefore access to large audiences●They publish magazines but also TV, Radio, Onlineand Digital business●Magazines are based on the audiences as theyengage with readers and listeners directly
  • 2. Denniswww.dennis.co.uk●Started from a small scale magazine called Kung FuMonthly and worked its way up to one of the top 5 mediainstitutions●A Uk independent magazine company who publishes 31magazines and online magazines●Publishes mens lifestyle, one of the most successfulmodern magazines along side music magazine Bender andMaxim radio●Researches all the world not just in Britain which is whythey are successful in America but have a british origin
  • 3. Conde Nastwww.ConteNast.co.uk●Wide range of magazines mostly based on fashion suchas Vogue and Glamour- which are two of the top 10fashion magazines●Based in the USA they have apps, websites andmagazines.●They cater for all lifestyles and people mostly look intofashion, food, home, culture rather than just music.●Most magazines made are most known with a goodreputation
  • 4. IPCwww.1PCmedia.com●They research upmarket men and women●For men they have a portfolio that consists ofNME and many more●The market for women is weekly and consists ofideal homes and instyle as well as many more●They already have a hight end music magazineunder NME
  • 5. My DecisionAfter doing my research on different magazines, I decidedthat IPC would be the best publisher to distribute mymagazine due to the fact that they already have distributemusic magazines, although my type of music is different towhat they usually would publish, it would still appeal to thesame kind of audience, people interested in music. Theydistribute magazines such as NME which is a verydifferent genre of music but I still believe that mymagazine would be very successful if published by them.Since my magazine is targeted at young audience, I thinkthat IPC would be suitable as they produce magazinesonline. This will be very beneficial for my audience and willattract a wider audience.
  • 6. My DecisionAfter doing my research on different magazines, I decidedthat IPC would be the best publisher to distribute mymagazine due to the fact that they already have distributemusic magazines, although my type of music is different towhat they usually would publish, it would still appeal to thesame kind of audience, people interested in music. Theydistribute magazines such as NME which is a verydifferent genre of music but I still believe that mymagazine would be very successful if published by them.Since my magazine is targeted at young audience, I thinkthat IPC would be suitable as they produce magazinesonline. This will be very beneficial for my audience and willattract a wider audience.