From physical to virtual and back again.
 
 
 
 
Real-World Colleagues
Virtual World Playmates
Is WoW the “new golf?
Why Does WoW Work?
AJ Kim on Game Mechanics 1) Collecting 2) Points 3) Feedback 4) Exchanges 5) Customization
 
 
Game Mechanics and Goals: The First Five Minutes <ul><li>Understanding </li></ul><ul><li>Accomplishment </li></ul><ul><li>...
Nick Yee’s MMO Player Stages
The Grind
 
“ Real World” Games: Tupperware
“ Real World” Games: Super Sleuth
Real World Games: Summer Reading Programs
Implicit Online Games: eBay Feedback
Implicit Online Games: MySpace/Friendster/LinkedIn
Implicit Online Games: PageRank
Implicit to Explicit: Google Smackdown
Games That Blur Boundaries: Passively Multiplayer Online Games
Games That Blur Boundaries:  Chore Wars
Games That Blur Boundaries: Seriosity’s Attent
Games That Blur Boundaries: Social Genius
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Blurring The Boundaries

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  • Blurring The Boundaries

    1. 1. From physical to virtual and back again.
    2. 6. Real-World Colleagues
    3. 7. Virtual World Playmates
    4. 8. Is WoW the “new golf?
    5. 9. Why Does WoW Work?
    6. 10. AJ Kim on Game Mechanics 1) Collecting 2) Points 3) Feedback 4) Exchanges 5) Customization
    7. 13. Game Mechanics and Goals: The First Five Minutes <ul><li>Understanding </li></ul><ul><li>Accomplishment </li></ul><ul><li>Progression </li></ul><ul><li>Acquisition </li></ul><ul><li>Communication </li></ul>
    8. 14. Nick Yee’s MMO Player Stages
    9. 15. The Grind
    10. 17. “ Real World” Games: Tupperware
    11. 18. “ Real World” Games: Super Sleuth
    12. 19. Real World Games: Summer Reading Programs
    13. 20. Implicit Online Games: eBay Feedback
    14. 21. Implicit Online Games: MySpace/Friendster/LinkedIn
    15. 22. Implicit Online Games: PageRank
    16. 23. Implicit to Explicit: Google Smackdown
    17. 24. Games That Blur Boundaries: Passively Multiplayer Online Games
    18. 25. Games That Blur Boundaries: Chore Wars
    19. 26. Games That Blur Boundaries: Seriosity’s Attent
    20. 27. Games That Blur Boundaries: Social Genius
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