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NCACE 2012: Using Twitter to Maximize Professional Connections
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NCACE 2012: Using Twitter to Maximize Professional Connections

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  • Some people think Twitter is a medium to broadcast what you are doing at any given moment. Yes, some do use it for this purpose.
  • The Pew Research Center’s Internet & American Life Project - May 2011All internet users: 13%18-29: 18%College+: 16%
  • Connect: The old “mentions” and subsequent “activity” tab has been replaced with the more appropriate “connect” link which houses all the tweets that contain your Twitter username as well as anyone interacting with your tweets via retweets, replies, tweets that have been ‘favorited’, what ‘Lists’ you have been added to, and who your new followers are.  This centralizes all the Twitter connection pieces quite nicely and focuses your Twitter experience on THE CONVERSATION.  I am disappointed that the numbers associated with Lists have now gone away and are now less important in this iteration of Twitter.Discover: Twitter promotes the new “Discover” link as “Simplicity Meets Serendipity.” I’m not sure how much I believe this description of the revamped “hashtag,” but certainly this is Twitter’s way of centralizing trending “stories”, twitter follower activities, who to follow, and what categories are trending, beyond topics. I can see new users finding this section interesting as they build their follower base and lurk versus engage.3. Revamped Twitter ProfilesThe new layout of your Twitter profile puts more emphasis on describing who you are, making your picture, bio, and website front and center.  Everything else is streamlined, making the experience a bit more intuitive for users of all levels.  The old twitter profile focused more on the Tweets.  While these are important, Twitter recognizes that the Tweets are only as important as the person sending them.  On Twitter, trust is built between users by building a profile that does a good job describing one’s interests and who they are looking to connect with. I do wish that DMs and Lists were still easily accessible, but now they are located one click away under the profile icon. My guess is that Twitter wants to direct more of the conversation public versus via direct message.
  • Connect: The old “mentions” and subsequent “activity” tab has been replaced with the more appropriate “connect” link which houses all the tweets that contain your Twitter username as well as anyone interacting with your tweets via retweets, replies, tweets that have been ‘favorited’, what ‘Lists’ you have been added to, and who your new followers are.  This centralizes all the Twitter connection pieces quite nicely and focuses your Twitter experience on THE CONVERSATION.  I am disappointed that the numbers associated with Lists have now gone away and are now less important in this iteration of Twitter.Discover: Twitter promotes the new “Discover” link as “Simplicity Meets Serendipity.” I’m not sure how much I believe this description of the revamped “hashtag,” but certainly this is Twitter’s way of centralizing trending “stories”, twitter follower activities, who to follow, and what categories are trending, beyond topics. I can see new users finding this section interesting as they build their follower base and lurk versus engage.3. Revamped Twitter ProfilesThe new layout of your Twitter profile puts more emphasis on describing who you are, making your picture, bio, and website front and center.  Everything else is streamlined, making the experience a bit more intuitive for users of all levels.  The old twitter profile focused more on the Tweets.  While these are important, Twitter recognizes that the Tweets are only as important as the person sending them.  On Twitter, trust is built between users by building a profile that does a good job describing one’s interests and who they are looking to connect with. I do wish that DMs and Lists were still easily accessible, but now they are located one click away under the profile icon. My guess is that Twitter wants to direct more of the conversation public versus via direct message.
  • Networking with paper bag on your head.
  • Connect: The old “mentions” and subsequent “activity” tab has been replaced with the more appropriate “connect” link which houses all the tweets that contain your Twitter username as well as anyone interacting with your tweets via retweets, replies, tweets that have been ‘favorited’, what ‘Lists’ you have been added to, and who your new followers are.  This centralizes all the Twitter connection pieces quite nicely and focuses your Twitter experience on THE CONVERSATION.  I am disappointed that the numbers associated with Lists have now gone away and are now less important in this iteration of Twitter.Discover: Twitter promotes the new “Discover” link as “Simplicity Meets Serendipity.” I’m not sure how much I believe this description of the revamped “hashtag,” but certainly this is Twitter’s way of centralizing trending “stories”, twitter follower activities, who to follow, and what categories are trending, beyond topics. I can see new users finding this section interesting as they build their follower base and lurk versus engage.3. Revamped Twitter ProfilesThe new layout of your Twitter profile puts more emphasis on describing who you are, making your picture, bio, and website front and center.  Everything else is streamlined, making the experience a bit more intuitive for users of all levels.  The old twitter profile focused more on the Tweets.  While these are important, Twitter recognizes that the Tweets are only as important as the person sending them.  On Twitter, trust is built between users by building a profile that does a good job describing one’s interests and who they are looking to connect with. I do wish that DMs and Lists were still easily accessible, but now they are located one click away under the profile icon. My guess is that Twitter wants to direct more of the conversation public versus via direct message.
  • Connect: The old “mentions” and subsequent “activity” tab has been replaced with the more appropriate “connect” link which houses all the tweets that contain your Twitter username as well as anyone interacting with your tweets via retweets, replies, tweets that have been ‘favorited’, what ‘Lists’ you have been added to, and who your new followers are.  This centralizes all the Twitter connection pieces quite nicely and focuses your Twitter experience on THE CONVERSATION.  I am disappointed that the numbers associated with Lists have now gone away and are now less important in this iteration of Twitter.Discover: Twitter promotes the new “Discover” link as “Simplicity Meets Serendipity.” I’m not sure how much I believe this description of the revamped “hashtag,” but certainly this is Twitter’s way of centralizing trending “stories”, twitter follower activities, who to follow, and what categories are trending, beyond topics. I can see new users finding this section interesting as they build their follower base and lurk versus engage.3. Revamped Twitter ProfilesThe new layout of your Twitter profile puts more emphasis on describing who you are, making your picture, bio, and website front and center.  Everything else is streamlined, making the experience a bit more intuitive for users of all levels.  The old twitter profile focused more on the Tweets.  While these are important, Twitter recognizes that the Tweets are only as important as the person sending them.  On Twitter, trust is built between users by building a profile that does a good job describing one’s interests and who they are looking to connect with. I do wish that DMs and Lists were still easily accessible, but now they are located one click away under the profile icon. My guess is that Twitter wants to direct more of the conversation public versus via direct message.
  • Lurking is learning.
  • Connect: The old “mentions” and subsequent “activity” tab has been replaced with the more appropriate “connect” link which houses all the tweets that contain your Twitter username as well as anyone interacting with your tweets via retweets, replies, tweets that have been ‘favorited’, what ‘Lists’ you have been added to, and who your new followers are.  This centralizes all the Twitter connection pieces quite nicely and focuses your Twitter experience on THE CONVERSATION.  I am disappointed that the numbers associated with Lists have now gone away and are now less important in this iteration of Twitter.Discover: Twitter promotes the new “Discover” link as “Simplicity Meets Serendipity.” I’m not sure how much I believe this description of the revamped “hashtag,” but certainly this is Twitter’s way of centralizing trending “stories”, twitter follower activities, who to follow, and what categories are trending, beyond topics. I can see new users finding this section interesting as they build their follower base and lurk versus engage.3. Revamped Twitter ProfilesThe new layout of your Twitter profile puts more emphasis on describing who you are, making your picture, bio, and website front and center.  Everything else is streamlined, making the experience a bit more intuitive for users of all levels.  The old twitter profile focused more on the Tweets.  While these are important, Twitter recognizes that the Tweets are only as important as the person sending them.  On Twitter, trust is built between users by building a profile that does a good job describing one’s interests and who they are looking to connect with. I do wish that DMs and Lists were still easily accessible, but now they are located one click away under the profile icon. My guess is that Twitter wants to direct more of the conversation public versus via direct message.
  • Transcript

    • 1. @MalloryBower
    • 2. #NCACE12
    • 3. #TChat #HFchat #InternPro#TalentNet #HRTechChat #JobHuntChat #HIMYM
    • 4. #NCACE12
    • 5. Mallory BowerTwitter: @MalloryBowerWeb: http://mallorybower.comEmail: mallory.bower@gmail.com