Your SlideShare is downloading. ×
0
)‫ﻣﻬﺎرت‬ ‫ﺳﺮزﻣﯿﻦ‬(
‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬ ‫ﻣﺪل‬ ‫ﺑﻮم‬
‫ﺗﻮزﯾﻊ‬ ‫ﮐﺎﻧﺎل‬ ‫ﺗﺴﺖ‬ ‫ﺑﺮای‬ ‫ﺷﺪه‬ ‫اﻧﺠﺎم‬ ‫آزﻣﺎﯾﺸﺎت‬-‫ﺗﺎﺳﯿﺴﺎت‬ ‫ﺣﻮزه‬ ‫در‬ ‫ﻓﻌﺎل‬ ‫ﻫﺎی‬ ‫ﺷﺮﮐﺖ‬ ‫ﺑﺎ‬ ‫ﺗﻠﻔﻨﯽ‬ ‫ﺗﻤﺎس‬ ‫ﺑﺮﻗﺮا...
‫ﺗﻮزﯾﻊ‬ ‫ﮐﺎﻧﺎل‬‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬-‫ﻣﺴﺘﻘﯿﻢ‬ ‫ﺑﺼﻮرت‬ ‫ﺧﺪﻣﺎت‬ ‫اراﺋﻪ‬:‫ﮐﻞ‬ ‫اﻧﺠﺎم‬ ‫ﺑﺮای‬ ‫ﺧﺼﻮﺻﯽ‬ ‫و‬ ‫ﺗﺠﺎری‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ﺑﺎ‬ ‫ﻗﺮ...
‫ﺗﻮزﯾﻊ‬ ‫ﮐﺎﻧﺎل‬‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬2 Step Distribution‫ﻣﻬﺎرت‬ ‫ﻧﯿﺎزﻣﻨﺪ‬‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺖ‬‫ﻣﻬﺎرت‬ ‫ﺳﺮزﻣﯿﻦ‬ Data ServiceIn Place S...
‫اﻗﺘﺼﺎدی‬ ‫ﮐﺎﻧﺎل‬‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬-‫ﺧﺼﻮﺻﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫در‬ ‫ﺗﺮاﮐﺖ‬ ‫ﺗﻮزﯾﻊ‬)‫ﻫﺰﯾﻨﻪ‬2000‫ﺗﺮاﮐﺖ‬30‫ﺗﻮﻣﺎن‬ ‫ﻫﺰار‬+‫ﺗﻮزﯾﻊ‬ ‫ﻫﺰﯾﻨﻪ‬...
‫درآﻣﺪ‬ ‫ﻧﻤﻮدار‬‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬
‫ﻣﯿﮑﺮدﯾﻢ‬ ‫ﻓﮑﺮ‬ ‫ﻣﺎ‬ ‫ﮐﻪ‬ ‫ﭼﯿﺰی‬-‫ﻫﺴﺘﻨﺪ‬ ‫ﺗﺮ‬ ‫راﺣﺖ‬ ‫اﺳﻤﺲ‬ ‫روش‬ ‫ﺑﺎ‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬-‫ﻧﯿﺴﺘﻨﺪ‬ ‫ﻣﻮاﻓﻖ‬ ‫ﭘﻮرﺳﺎﻧﺖ‬ ‫رو...
‫ﮐﺮدﯾﻢ‬ ‫ﻣﺎ‬ ‫ﮐﻪ‬ ‫ﮐﺎری‬-‫ﺻﺤﺒﺖ‬ ‫ارﺗﺒﺎﻃﯽ‬ ‫ﮐﺎﻧﺎل‬ ‫ﻣﻮرد‬ ‫در‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ﺑﺎ‬‫ﮐﺮدﯾﻢ‬ ‫ﺗﺴﺖ‬ ‫را‬ ‫اﺳﻤﺲ‬ ‫روش‬ ‫و‬...
‫ﻓﻬﻤﯿﺪﯾﻢ‬ ‫ﮐﻪ‬ ‫ﭼﯿﺰی‬-‫ﻫﺴﺘﻨﺪ‬ ‫ﺗﺮ‬ ‫راﺣﺖ‬ ‫ﺗﻠﻔﻨﯽ‬ ‫روش‬ ‫ﺑﺎ‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬-‫ﻫﺴﺘﻨﺪ‬ ‫ﻣﻮاﻓﻖ‬ ‫ﭘﻮرﺳﺎﻧﺖ‬ ‫روش‬ ‫ﺑﺎ‬ ‫ﺗﺎ...
‫ﮐﻨﯿﻢ‬ ‫ﭼﯿﮑﺎر‬ ‫ﻣﯿﺨﻮاﯾﻢ‬-‫آزﻣﺎﯾﺸﯽ‬ ‫ﺑﺼﻮرت‬ ‫ﻫﻤﮑﺎری‬ ‫ﻗﺮارداد‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ﺑﺎ‬‫ﺑﺒﻨﺪﯾﻢ‬-‫ﺻﺤﺒﺖ‬ ‫ﮐﺎر‬ ‫ﻣﻌﺮﻓﯽ‬ ‫ﺑﺮای...
Upcoming SlideShare
Loading in...5
×

Week 4, SkillLand, NEXT, Spring 2013

195

Published on

ارائه هفته چهارم

Published in: Business
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
195
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
15
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide

Transcript of "Week 4, SkillLand, NEXT, Spring 2013"

  1. 1. )‫ﻣﻬﺎرت‬ ‫ﺳﺮزﻣﯿﻦ‬(
  2. 2. ‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬ ‫ﻣﺪل‬ ‫ﺑﻮم‬
  3. 3. ‫ﺗﻮزﯾﻊ‬ ‫ﮐﺎﻧﺎل‬ ‫ﺗﺴﺖ‬ ‫ﺑﺮای‬ ‫ﺷﺪه‬ ‫اﻧﺠﺎم‬ ‫آزﻣﺎﯾﺸﺎت‬-‫ﺗﺎﺳﯿﺴﺎت‬ ‫ﺣﻮزه‬ ‫در‬ ‫ﻓﻌﺎل‬ ‫ﻫﺎی‬ ‫ﺷﺮﮐﺖ‬ ‫ﺑﺎ‬ ‫ﺗﻠﻔﻨﯽ‬ ‫ﺗﻤﺎس‬ ‫ﺑﺮﻗﺮاری‬-‫ﻫﺎ‬ ‫ﺧﺎﻧﻮاده‬ ‫ﺑﺎ‬ ‫ﺣﻀﻮری‬ ‫ﻣﺼﺎﺣﺒﻪ‬ ‫اﻧﺠﺎم‬-‫ﺣﺪود‬ ‫ﭘﺨﺶ‬40‫ﻫﻤﺎﯾﺶ‬ ‫ﯾﮏ‬ ‫در‬ ‫ﺗﺮاﮐﺖ‬-‫ﺧﺼﻮﺻﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ادارای‬ ‫ﻣﺪﯾﺮان‬ ‫ﺑﺎ‬ ‫ﺻﺤﺒﺖ‬
  4. 4. ‫ﺗﻮزﯾﻊ‬ ‫ﮐﺎﻧﺎل‬‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬-‫ﻣﺴﺘﻘﯿﻢ‬ ‫ﺑﺼﻮرت‬ ‫ﺧﺪﻣﺎت‬ ‫اراﺋﻪ‬:‫ﮐﻞ‬ ‫اﻧﺠﺎم‬ ‫ﺑﺮای‬ ‫ﺧﺼﻮﺻﯽ‬ ‫و‬ ‫ﺗﺠﺎری‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ﺑﺎ‬ ‫ﻗﺮارداد‬ ‫ﺑﺴﺘﻦ‬‫ﯾﮑﺴﺎل‬ ‫ﻃﻮل‬ ‫در‬ ‫آﻧﻬﺎ‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﮐﺎرﻫﺎی‬
  5. 5. ‫ﺗﻮزﯾﻊ‬ ‫ﮐﺎﻧﺎل‬‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬2 Step Distribution‫ﻣﻬﺎرت‬ ‫ﻧﯿﺎزﻣﻨﺪ‬‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺖ‬‫ﻣﻬﺎرت‬ ‫ﺳﺮزﻣﯿﻦ‬ Data ServiceIn Place ServicesPaymentData ServicePayment 15%
  6. 6. ‫اﻗﺘﺼﺎدی‬ ‫ﮐﺎﻧﺎل‬‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬-‫ﺧﺼﻮﺻﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫در‬ ‫ﺗﺮاﮐﺖ‬ ‫ﺗﻮزﯾﻊ‬)‫ﻫﺰﯾﻨﻪ‬2000‫ﺗﺮاﮐﺖ‬30‫ﺗﻮﻣﺎن‬ ‫ﻫﺰار‬+‫ﺗﻮزﯾﻊ‬ ‫ﻫﺰﯾﻨﻪ‬5‫ﺗﻮﻣﺎن‬ ‫ﻫﺰار‬(-‫ﻣﺸﺘﺮی‬ ‫ﻫﺮ‬ ‫ﺗﺎﺳﯿﺴﺎت‬ ‫ﻫﺰﯾﻨﻪ‬ ‫ﻣﯿﺎﻧﮕﯿﻦ‬50‫اﺳﺖ‬ ‫ﺗﻮﻣﺎن‬ ‫ﻫﺰار‬-‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ﺑﺎ‬ ‫ﺗﻮاﻓﻖ‬ ‫ﻃﺒﻖ‬15%‫ﻣﺸﺘﺮی‬ ‫ﻫﺮ‬ ‫از‬ ‫ﭘﻮرﺳﺎﻧﺖ‬‫ﺑﻪ‬SkillLand‫ﻣﯿﺮﺳﺪ‬.)‫ﻣﺸﺘﺮی‬ ‫ﻫﺮ‬ ‫ازای‬ ‫ﺑﻪ‬ ‫ﻫﺰﯾﻨﻪ‬–‫ﻣﺸﺘﺮی‬ ‫از‬ ‫ﭘﻮرﺳﺎﻧﺖ‬ ‫ﻣﯿﺎﻧﮕﯿﻦ‬= (‫ﻣﺸﺘﺮی‬ ‫ﻫﺮ‬ ‫از‬ ‫درآﻣﺪ‬3500–7500=4000‫اﻧﺴﺎﻧﯽ‬ ‫ﻧﯿﺮوی‬ ‫و‬ ‫ﭘﺸﺘﯿﺒﺎﻧﯽ‬10%‫ﺳﻮد‬38%‫ﺗﺨﻔﯿﻒ‬5%‫ﺗﺒﻠﯿﻐﺎﺗﯽ‬ ‫ﻫﺎی‬ ‫ﻫﺰﯾﻨﻪ‬‫وﯾﺰﯾﺘﻮر‬45%‫ﺗﻮزﯾﻊ‬ ‫ﮐﺎﻧﺎل‬2%
  7. 7. ‫درآﻣﺪ‬ ‫ﻧﻤﻮدار‬‫ﮐﺎر‬ ‫و‬ ‫ﮐﺴﺐ‬
  8. 8. ‫ﻣﯿﮑﺮدﯾﻢ‬ ‫ﻓﮑﺮ‬ ‫ﻣﺎ‬ ‫ﮐﻪ‬ ‫ﭼﯿﺰی‬-‫ﻫﺴﺘﻨﺪ‬ ‫ﺗﺮ‬ ‫راﺣﺖ‬ ‫اﺳﻤﺲ‬ ‫روش‬ ‫ﺑﺎ‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬-‫ﻧﯿﺴﺘﻨﺪ‬ ‫ﻣﻮاﻓﻖ‬ ‫ﭘﻮرﺳﺎﻧﺖ‬ ‫روش‬ ‫ﺑﺎ‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬
  9. 9. ‫ﮐﺮدﯾﻢ‬ ‫ﻣﺎ‬ ‫ﮐﻪ‬ ‫ﮐﺎری‬-‫ﺻﺤﺒﺖ‬ ‫ارﺗﺒﺎﻃﯽ‬ ‫ﮐﺎﻧﺎل‬ ‫ﻣﻮرد‬ ‫در‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ﺑﺎ‬‫ﮐﺮدﯾﻢ‬ ‫ﺗﺴﺖ‬ ‫را‬ ‫اﺳﻤﺲ‬ ‫روش‬ ‫و‬ ‫ﮐﺮدﯾﻢ‬-‫ﺷﺪ‬ ‫ﺻﺤﺒﺖ‬ ‫درآﻣﺪی‬ ‫روش‬ ‫ﻣﻮرد‬ ‫در‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ﺑﺎ‬
  10. 10. ‫ﻓﻬﻤﯿﺪﯾﻢ‬ ‫ﮐﻪ‬ ‫ﭼﯿﺰی‬-‫ﻫﺴﺘﻨﺪ‬ ‫ﺗﺮ‬ ‫راﺣﺖ‬ ‫ﺗﻠﻔﻨﯽ‬ ‫روش‬ ‫ﺑﺎ‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬-‫ﻫﺴﺘﻨﺪ‬ ‫ﻣﻮاﻓﻖ‬ ‫ﭘﻮرﺳﺎﻧﺖ‬ ‫روش‬ ‫ﺑﺎ‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬
  11. 11. ‫ﮐﻨﯿﻢ‬ ‫ﭼﯿﮑﺎر‬ ‫ﻣﯿﺨﻮاﯾﻢ‬-‫آزﻣﺎﯾﺸﯽ‬ ‫ﺑﺼﻮرت‬ ‫ﻫﻤﮑﺎری‬ ‫ﻗﺮارداد‬ ‫ﺗﺎﺳﯿﺴﺎﺗﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫ﺑﺎ‬‫ﺑﺒﻨﺪﯾﻢ‬-‫ﺻﺤﺒﺖ‬ ‫ﮐﺎر‬ ‫ﻣﻌﺮﻓﯽ‬ ‫ﺑﺮای‬ ‫ﺧﺼﻮﺻﯽ‬ ‫ﺷﺮﮐﺘﻬﺎی‬ ‫و‬ ‫ﻫﺎ‬ ‫اداره‬ ‫ﺑﺎ‬‫ﮐﻨﯿﻢ‬
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×