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Marcus schappi

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  • \n
  • Are you getting this?\n\n\n---\nPresident\nNinja Blocks Inc | The Internet of Things for the rest of us.\n\n185 Clara Street, Suite 100\nSan Francisco CA 94107\n\n+1 (415) 671-6114\nmarcus@ninjablocks.com\n
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  • Make you aware of our two newest technologies\n
  • Make you aware of our two newest technologies\n
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  • Come from a land down under\nCame to the us for funding\n
  • Make you aware of our two newest technologies\n
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  • This is basically free consulting\n
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  • • You need an American SSN or EIN.\n• What is an EIN? \n• An American Bank Account. \n\n
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  • Transcript

    • 1. marcus@ninjablocks.com
    • 2. Ninja Blocks
    • 3. Getting Money
    • 4. Ninja Block Ninja Cloud
    • 5. 0 - 1Mfunding...
    • 6. From a land down under
    • 7. FundingLandscape
    • 8. Our Funding
    • 9. Our FundingAccelerator (Startmate)
    • 10. Our FundingKickstarter & Angel Funding Accelerator (Startmate)
    • 11. Our Funding Venture CapitalKickstarter & Angel Funding Accelerator (Startmate)
    • 12. VC in 1 Minute
    • 13. Workout what VCs you want to talk to based on who they’ve invested in...
    • 14. Crunchbase
    • 15. Crunchbase Not entirely accurate
    • 16. HardwareFriendly VC Firms
    • 17. Hardware Friendly VCs
    • 18. Hardware Friendly VCs• True Ventures
    • 19. Hardware Friendly VCs•True Ventures• DCM Capital
    • 20. Hardware Friendly VCs•True Ventures• DCM Capital• 500 Startups
    • 21. Hardware Friendly VCs•True Ventures• DCM Capital• 500 Startups• OATV
    • 22. Hardware Friendly VCs•True Ventures• DCM Capital• 500 Startups• OATV• SoftTechVC
    • 23. Hardware Friendly VCs•True Ventures• DCM Capital• 500 Startups• OATV• SoftTechVC• Foundry Group
    • 24. Hardware Friendly VCs•True Ventures • BVP Capital• DCM Capital• 500 Startups• OATV• SoftTechVC• Foundry Group
    • 25. Hardware Friendly VCs•True Ventures • BVP Capital• DCM Capital • Google Ventures• 500 Startups• OATV• SoftTechVC• Foundry Group
    • 26. Hardware Friendly VCs•True Ventures • BVP Capital• DCM Capital • Google Ventures• 500 Startups • Sierra Ventures• OATV• SoftTechVC• Foundry Group
    • 27. Hardware Friendly VCs•True Ventures • BVP Capital• DCM Capital • Google Ventures• 500 Startups • Sierra Ventures• OATV • Felicis• SoftTechVC• Foundry Group
    • 28. Hardware Friendly VCs•True Ventures • BVP Capital• DCM Capital • Google Ventures• 500 Startups • Sierra Ventures• OATV • Felicis• SoftTechVC • IVP• Foundry Group
    • 29. Hardware Friendly VCs•True Ventures • BVP Capital• DCM Capital • Google Ventures• 500 Startups • Sierra Ventures• OATV • Felicis• SoftTechVC • IVP• Foundry Group • First Round Capital
    • 30. Questions VCs Ask
    • 31. Top VC Questions • Who is your real customer? [“Who Cares?”] • Why can’t they live without it? • How will the venture reach all the identified customer segments? • How will the much does it cost (in time and resources) to acquire a customer? • How long before the customer sends the business a check? • How many Widgets do you need to sell to break even? • What are the key customer tangible and intangible factors that anyone has to provide in order to succeed? [What is the “whole product”?] What are your customer’s values? • How are pricing decisions made? • What are your unfair or sustainable competitive advantages? What are the barriers to entry? • What are the strengths and weaknesses of your competitors? • What else do you have besides technology? What do you better than any other company? Is this a product or a business? • What do you consider to be your Company’s greatest weakness? What has the key management team accomplished in the past? Who else needs to be on the team? Company: • What do you better than any other company? • What else do you have besides technology? • Is this a product or a business? • What are your unfair advantages? • What is your organization’s uniqueness? • What do you consider to be your greatest weakness? • What do you have that will enable you to shift gears if the market is a lot different than you plan on?  Customers:    • Who is your real customer? Network Manager or Application Manager? What industry groups are they drawn from and what are the overall trends? How are they doing it today? • Why/how will they use your product? • Why can’t they live without it? • What does the market want? • What pain is so high that they are willing to come to you? How intense is the pain? • What motivates your customer to buy? • What are your customer’s values? • Who are your early adopters and why? • Who is your mainstream market? Sales & Channels: • How will customers buy your product? • How will customers become aware of your product? • Who will they call for technical support? • How long does the purchase decision process take? • What are the key variables in the buying decision? (price, service, features, reputation, • credit terms, delivery speed, or relationship with Salesman)? • Are buying decisions affected by advertising or sales promotion? • What is the degree of brand loyalty among customers? How is it measured or determined? What methods are used to lock customers in? • What would be required to persuade the user of a competitive product to switch and how • much would this cost? • How important is personal selling to this customer? How good does the salesperson have to be? • * How many Widgets do you need to sell to break even? The Whole Product: • What other products/accessories will customers buy to completely fulfill their needs? What are your customer’s intangible needs? • What is the “whole product”? • How is the product priced? • What are the expected future price trends? How are pricing decisions made? • Is quality the key to the sale of the product? 
    • 32. Top VC Questions • Who is your real customer? [“Who Cares?”] • Why can’t they live without it? • How will the venture reach all the identified customer segments? • How will the much does it cost (in time and resources) to acquire a customer? • How long before the customer sends the business a check? • How many Widgets do you need to sell to break even? • What are the key customer tangible and intangible factors that anyone has to provide in order to succeed? [What is the “whole product”?] What are your customer’s values? • How are pricing decisions made? • What are your unfair or sustainable competitive advantages? What are the barriers to entry? • What are the strengths and weaknesses of your competitors? • What else do you have besides technology? What do you better than any other company? Is this a product or a business? • What do you consider to be your Company’s greatest weakness? What has the key management team accomplished in the past? Who else needs to be on the team? Company: • What do you better than any other company? • What else do you have besides technology? • Is this a product or a business? • What are your unfair advantages? • What is your organization’s uniqueness? • What do you consider to be your greatest weakness? • What do you have that will enable you to shift gears if the market is a lot different than you plan on?   bit.ly/vcquestionsCustomers:    • Who is your real customer? Network Manager or Application Manager? What industry groups are they drawn from and what are the overall trends? How are they doing it today? • Why/how will they use your product? • Why can’t they live without it? • What does the market want? • What pain is so high that they are willing to come to you? How intense is the pain? • What motivates your customer to buy? • What are your customer’s values? • Who are your early adopters and why? • Who is your mainstream market? Sales & Channels: • How will customers buy your product? • How will customers become aware of your product? • Who will they call for technical support? • How long does the purchase decision process take? • What are the key variables in the buying decision? (price, service, features, reputation, • credit terms, delivery speed, or relationship with Salesman)? • Are buying decisions affected by advertising or sales promotion? • What is the degree of brand loyalty among customers? How is it measured or determined? What methods are used to lock customers in? • What would be required to persuade the user of a competitive product to switch and how • much would this cost? • How important is personal selling to this customer? How good does the salesperson have to be? • * How many Widgets do you need to sell to break even? The Whole Product: • What other products/accessories will customers buy to completely fulfill their needs? What are your customer’s intangible needs? • What is the “whole product”? • How is the product priced? • What are the expected future price trends? How are pricing decisions made? • Is quality the key to the sale of the product? 
    • 33. Have an answer for“What can we do for you?”
    • 34. Questions you should ask
    • 35. What’s your position?
    • 36. What’s your position?• Analyst, Associate, Senior Associate,  Operating Partner, Associate Partner (Non-check-writers)
    • 37. What’s your position?• Analyst, Associate, Senior Associate,  Operating Partner, Associate Partner (Non-check-writers)• Managing Director, Managing Partner, General Partner, Partner (Check-writers)
    • 38. What’s your position?• Analyst, Associate, Senior Associate,  Operating Partner, Associate Partner (Non-check-writers)• Managing Director, Managing Partner, General Partner, Partner (Check-writers)• Vice-President, Principal,Venture Partner, Principal Partner (Can go either way)
    • 39. How large is your fund?
    • 40. Where is your fund at?
    • 41. What deals have you worked on?
    • 42. What’s your sweet spot?Ask why did you invest in X? What do you think of X?
    • 43. Angels
    • 44. More thanenough Angel Money
    • 45. Angels are for advising + support not money E.g. Eric Klein + Removtive
    • 46. Angel List (Angel.co)
    • 47. First two weeks on Angel List
    • 48. They should call it Analyst List
    • 49. Video Pitch (Kickstarter Style)
    • 50. Stick key messages as slides
    • 51. FYI This email means they’re interested
    • 52. Angels like tosee Social Proof like...
    • 53. Kickstarter
    • 54. Just follow the rules projects• Funding for creativeonly.• Projects must fitKickstarters categories.• No charity or cause funding.
    • 55. Have a polished finished product...
    • 56. Valuations
    • 57. General Advice
    • 58. Pollenizer Universal Pitch Deck
    • 59. slidesha.re/universalpitchdeck
    • 60. Be prepared
    • 61. Be prepared• Copy of your Pitch on your Phone/Tabet/Computer/Web
    • 62. Be prepared• Copy of your Pitch on your Phone/Tabet/Computer/Web• Have an annotated version of your pitch deck
    • 63. Be prepared• Copy of your Pitch on your Phone/Tabet/Computer/Web• Have an annotated version of your pitch deck• Have an executive summary ready
    • 64. Be prepared• Copy of your Pitch on your Phone/Tabet/Computer/Web• Have an annotated version of your pitch deck• Have an executive summary ready• Have your own term sheet
    • 65. Be prepared• Copy of your Pitch on your Phone/Tabet/Computer/Web• Have an annotated version of your pitch deck• Have an executive summary ready• Have your own term sheet• Have these ready to go on Dropbox
    • 66. Be prepared• Copy of your Pitch on your Phone/Tabet/Computer/Web• Have an annotated version of your pitch deck• Have an executive summary ready• Have your own term sheet• Have these ready to go on Dropbox• Automate / Hack this process
    • 67. Be prepared• Copy of your Pitch on your Phone/Tabet/Computer/Web• Have an annotated version of your pitch deck• Have an executive summary ready• Have your own term sheet• Have these ready to go on Dropbox• Automate / Hack this process• Use Bit.ly to see if they’ve actually looked at your links
    • 68. Be prepared• Copy of your Pitch on your Phone/Tabet/Computer/Web• Have an annotated version of your pitch deck• Have an executive summary ready• Have your own term sheet• Have these ready to go on Dropbox• Automate / Hack this process• Use Bit.ly to see if they’ve actually looked at your links• Get back to people quickly (it shouldn’t take more than a minute)
    • 69. Tools•Text Expander• Dropbox• Google Docs• Right Signature
    • 70. Tools•Text Expander• Dropbox• Google Docs• Right Signature
    • 71. Tools•Text Expander• Dropbox• Google Docs• Right Signature
    • 72. Tools•Text Expander• Dropbox• Google Docs• Right Signature
    • 73. Tools•Text Expander• Dropbox• Google Docs• Right Signature
    • 74. More Tips
    • 75. More Tips• Listen to This Week in Startups, This Week in Venture Capital
    • 76. More Tips• Listen to This Week in Startups, This Week in Venture Capital• Sign up to the twistlist.co (lots of lurking Angels)
    • 77. More Tips• Listen to This Week in Startups, This Week in Venture Capital• Sign up to the twistlist.co (lots of lurking Angels)• Read Hacker News (news.ycombinator.com)
    • 78. More Tips• Listen to This Week in Startups, This Week in Venture Capital• Sign up to the twistlist.co (lots of lurking Angels)• Read Hacker News (news.ycombinator.com)• Search Quora for VC / Angel Q&As
    • 79. More Tips• Listen to This Week in Startups, This Week in Venture Capital• Sign up to the twistlist.co (lots of lurking Angels)• Read Hacker News (news.ycombinator.com)• Search Quora for VC / Angel Q&As• Apply for YCombinator / Techstars
    • 80. More Tips• Listen to This Week in Startups, This Week in Venture Capital• Sign up to the twistlist.co (lots of lurking Angels)• Read Hacker News (news.ycombinator.com)• Search Quora for VC / Angel Q&As• Apply for YCombinator / Techstars• Stay friends with the VCs / Angels who say ‘no’
    • 81. More Tips• Listen to This Week in Startups, This Week in Venture Capital• Sign up to the twistlist.co (lots of lurking Angels)• Read Hacker News (news.ycombinator.com)• Search Quora for VC / Angel Q&As• Apply for YCombinator / Techstars• Stay friends with the VCs / Angels who say ‘no’• Open Source what you can
    • 82. Q&A