Policyprimer googleplus
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EXEGESIS ...

EXEGESIS
I chose Google+ because it is a relatively new platform, and it is probably one that I am most familiar with. After doing some preliminary research, I found that Google had gone to considerable lengths to be transparent about how they use user’s information. As Google explains, “we want you to be clear how we’re using information and the ways in which you can protect your privacy” (Google 2013). This company-wide policy however, seems to have been efectively “killed” by the company’s adoption of Google+(Hollister 2013), as it was felt the intended privacy settings would compromise people’s willingness to share information, which is the opposite of what Google wanted. This, in the light of France’s claim that Google had not respected the data privacy of its citizens (Rushe 2013), and Google’s planned introduction of using Google+ members faces and names to endorse products (Winkler 2013), made me realise that there is a considerable developments happening with respect to Google’s online advertising, and Google+ was at the forefront of this. I want to get a better insight into what is occurring in this situation. I also hope to use Google+ in my future career to create better social networks, so I would like to know more about this service.

I chose Powerpoint because I wanted to retain control of my content and I am also familiar with this software. It is also reliable, and versatile, as it can be readily adapted to being either embedded in a website, or made into a presentation. I also chose to use a series of simple slides with economical text, and a central image for each one, which forms a focal point for the message of each slide. I prefer these to help tell the story rather than relying on words alone to retain the audience’s attention, making it more appealing to a general audience. The main colours I have chosen for the policy primer are ones that mirror the red, black, white, green, and blue of Google+’s colours scheme. This choice of colours is meant to reflect the theme and give continuity to the work. I have also a limited number of fonts, mostly New Gothic, and large fonts which are easy to read, generally around 30 to 40pt, if possible. I also included a number of transitional slides, as I believe these give a sense of consistency and structure.


I believe my policy primer will be effective, because it is comprehensive and easy to understand. It is broken into easy to understand simple slides, and I have avoided large blocks of text. I have also aimed to make the images to draw the viewer’s attention to the slides. In my overall design I have gone for less is more, in order to make the primer easier to understand.

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  • Full Name Full Name Comment goes here.
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  • Hi
    Thanks for your presentation on Google Plus. The way you have explained it as being more interest based than relationship based platform is one I tend to see as a user.
    For me as a Google Plus user the recent changes to the Privacy policy are of concern. As you pointed out Google is already under investigation for its ‘pooling of personal information’ in some countries. The architecture that is Google has been developed to collect data as the default (Lessig 1998 p12). It is this default data collection done “invisibly, behind the scenes, efficiently, with no burden on the user” (Lessig 1998 p12) that is becoming of concern for Google Plus and Google account user’s.
    As you noted all of the data collected is so that Google can “tailor search results, target users with advertising and make other uses of the information” (Google.com.au 2013). While Google Plus enables certain degree of privacy in terms of utilising circles and settings, it is this unknown default collection of information from activity while logged in that people are finding disconcerting (Rushe 2013).
    The idea that personal information could be handed over to others ‘in good faith’ if it is seen to comply with legal and government requirements is, as you suggest, a very subjective and vague criteria. This handing over of information could also entail Google Plus giving personal information to advertisers as it is seen to be in the interests of Google Plus and Google in general, which according to the policy is permissible action. For users the problem is as Goettke and Christiana (2007) say “Privacy expectations may not be met by privacy reality” (Goettke & Christiana 2007 p2).

    regards
    Tracey R

    References
    Goettke, R., & Christiana, J. (2007).. Privacy and Online Social Networking Websites. Computer Science 199r: Special Topics in Computer Science Computation and Society: Privacy and Technology., pp. 1-12. Retrieved from: http://www.eecs.harvard.edu/cs199r/fp/RichJoe.pdf
    Google.com.au (2013). Privacy Policy – Policies & Principles – Google. [online] Retrieved from: http://www.google.com.au/policies/privacy/ [Accessed: 1 Nov 2013].
    Lessig, L. (1998). 'The Architecture of Privacy', paper presented at Taiwan Net, Taipei, 2 April. Harvard Law, pp. 1-24. Retrieved from: http://cyber.law.harvard.edu/works/lessig/architecture_priv.pdf
    Rushe, D. (2013). Google: don't expect privacy when sending to Gmail. UK Guardian, [online] Thursday 15 August. Retrieved from: http://www.theguardian.com/technology/2013/aug/14/google-gmail-users-privacy-email-lawsuit [Accessed: 29 Oct 2013].
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Policyprimer googleplus Presentation Transcript

  • 1. Policy Primer
  • 2. Presented by Bee L Ang This work is licensed under a Creative Commons Attribution 3.0 Unported License
  • 3. Google+ is a Social Networking Service, less relationship-based than Facebook, it is more interest-based... (Maplesden 2013)
  • 4. Whatever your leaning, politically, sexually, philosophically, if you let Google+ see it then that will be fed back to you. It's the classic "filter bubble” (Charles 2013).
  • 5. Google+ Policies & Principles Have you read them ? Image from stock.xchng
  • 6. Do you know that you have to be thirteen years old to join Google+ and parental consent is not required?
  • 7. Images that exploit children, or present them in a sexual way, are banned on Google+. http://www.trondson.com/wp-content/uploads/2010/06/SafeKidsLogo.jpg
  • 8. http://farm5.staticflickr.com/4032/4401901568_94eeb7548f_o.jpg
  • 9. No Bullying and Harassment! OTHERWISE… http://farm8.staticflickr.com/7125/6993960366_96ca67f728_o.jpg
  • 10. …may have the offending content removed or be permanently banned from the site. (Google+ user content & conduct policy 2013) http://farm5.staticflickr.com/4079/4779009114_ae18e9493f_o.jpg
  • 11. Can you use a pseudonym? http://farm4.staticflickr.com/3612/3552123084_28b0cb7484.jpg
  • 12. You are expected to use your real name or the name you are known by… According to Google+, it will help you connect with people you know … (Google+ user content & conduct policy 2013) http://imaginarymen.files.wordpress.com/2011/03/the-vampire-diaries
  • 13. HOWEVER…
  • 14. “The more Google knows about its audience, the better it can target adverts of interest and therefore make more money," says Nate Elliott, vice-president principal analyst at technology company Forrester Research. (Hudson 2011) http://farm3.staticflickr.com/2438/3806115100_d29b1ba4bb_o.jpg
  • 15. “The more Google knows about its audience, the better it can target adverts of interest and therefore make more money," says Nate Elliott, vice-president principal analyst at technology company Forrester Research. (Hudson 2011) Many people do not want their real names online. This may include women with safety concerns, and people who have been in abusive relationships (Boyd 2011). http://farm3.staticflickr.com/2438/3806115100_d29b1ba4bb_o.jpg
  • 16. HOWEVER … this is easy enough to get around if a pseudonym is credible – aka, not over the top – and is connected to a legit email address. (Malenkovich, S. 2013) http://www.jeremyriad.com/wp-content/uploads/2008/08/huck-gee-hello.jpg
  • 17. Google’s privacy policy pools information from all Google products -- Google+, Gmail, YouTube and others. This allows Google to “tailor search results, target users with advertising and make other uses of the information” http://www.rrgcorporation.com/images/PrivacyPolicy_banner.jpg
  • 18. France has fined Google for pooling of data across services, which it claims is contrary to the privacy interests of its citizens. Other European countries such as Holland and the UK are investigating... (Rushe 2013) http://www.rrgcorporation.com/images/PrivacyPolicy_banner.jpg
  • 19. IN “GOOD FAITH”, Google+ may offer up your information to “companies, organizations or individuals,” to comply with legal or governmental requests, or the interests of Google or Google users.
  • 20. “Good faith” is subjective … how or if this impinges on your civil liberties is unclear
  • 21. HOWEVER…
  • 22. (Google+ Terms of Service) YOUR CONTENT http://fc08.deviantart.net/fs70/i/2013/204/5/5/red_color_glossy_pen_psd_by_psdbird
  • 23. (Google+ Terms of Service) COPYRIGHT PROTECTION http://fc08.deviantart.net/fs70/i/2013/204/5/5/red_color_glossy_pen_psd_by_psdbird
  • 24. (Google+ Terms of Service) http://1a-design.deviantart.com/art/plus-245438647
  • 25. http://cdn.cutestpaw.com/wp-content/uploads/2012/05/l-Sharing-is-caring.jpg
  • 26. if you have shared an image with copyright issues, or you change your mind, and don’t want to share, it might be impossible to stop it from circulation. Potentially hundreds of people have shared or reshared the image (Shervington 2013) http://cdn.cutestpaw.com/wp-content/uploads/2012/05/l-Sharing-is-caring.jpg
  • 27. You are responsible for all content included in a Hangout which you initiate (Google+ Hangouts On Air – additional Terms)
  • 28. Buttons Policy The +1 button shows a user’s interest in a post or publication. A publisher cannot find out the identity of the person who clicked the button, unless the person has consented to this. (Buttons Policy – Google+ Platform – Google Developers) http://www.flickr.com/photos/cordiaz/6381381695/
  • 29. Google plans to include users’ endorsements of products via the +1 button. People’s faces will appear in their circles next to the product, saying that they +1’d the product (Winkler 2013) http://loudmeyell.com/wp-content/uploads/2013/09/google-plus-button.jpg
  • 30. This may raise privacy concerns, HOWEVER one need only needs to disable shared endorsements in settings, which is quite straightforward. http://loudmeyell.com/wp-content/uploads/2013/09/google-plus-button.jpg
  • 31. Reference List Boyd, D. (2011) “Real Names” Policies Are an Abuse of Power. Danah Boyd/Apophenia. Retrieved from http://www.zephoria.org/thoughts/archives/2011/08/04/real-names.html Charles, A. (2013) Google+ isn't a social network; it's The Matrix. Retrieved from http://www.theguardian.com/technology/blog/2013/jun/04/google-plus-the-matrix Cutes Paw (2012) [Image] Squirrels sharing food. Retrieved from http://cdn.cutestpaw.com/wp-content/uploads/2012/05/l-Sharing-is-caring.jpg Deviant Art (n.d.) [Image] Google+ symbol. Retrieved from http://1a-design.deviantart.com/art/plus-245438647 Deviant Art (2008) [Image] Matrix red pill blue pill. Retrieved from http://fc07.deviantart.net/fs33/i/2008/291/2/2/Choose_Pill_by_rockyspringsster.jpg Deviant Art (n.d.) Pen Drawing. Retrieved from http://fc08.deviantart.net/fs70/i/2013/204/5/5/red_color_glossy_pen_psd_by_psdbird Dreams Time (n.d.) [Image] Privacy Policy. Retrieved from http://www.dreamstime.com Flickr (n.d.) [Image] Angry dog. Retrieved from http://farm8.staticflickr.com/7125/6993960366_96ca67f728_o.jpg Flickr (n.d.) [Image] Ku Klux Klan. Retrieved from http://farm5.staticflickr.com/4032/4401901568_94eeb7548f_o.jpg Flickr (n.d.) [Image] Name. Retrieved from http://farm3.staticflickr.com/2438/3806115100_d29b1ba4bb_o.jpg
  • 32. Google (2013) Policies & Principles: Privacy Policy. Retrieved from http://www.google.com/policies/privacy/ Google (2013) Policies & Principles: Terms 0f Service. Retrieved from http://www.google.com/intl/en/policies/terms/ Google (2013) Policies & Principles: User Content & Conduct Policy. Retrieved from http://www.google.com/intl/en-US/+/policy/content.html Google Developers (2013) Buttons Policy. Retrieved from https://developers.google.com/+/web/buttons-policy Google+ Hangouts (2013) Google+ Hangouts On Air - additional terms. Retrieved from http://www.google.com/+/policy/hangoutsonair.html Google+ Pages (2013) Additional Terms of Service. Retrieved from http://www.google.com/+/policy/pagesterm.html Flickr (n.d.) [Image] Plus +1 Button. Retrieved from http://www.flickr.com/photos/cordiaz/6381381695/ Flickr (n.d.) [Image] Red Question mark Dice. Retrieved from http://farm5.staticflickr.com/4066/4638981545_f0578a16fe_z.jpg Flickr (n.d.) [Image] Stop Sign. Retrieved from http://farm5.staticflickr.com/4079/4779009114_ae18e9493f_o.jpg Hudson, A. (2011) Why does Google+ insist on having your real name? The Guardian. Retrieved from http://www.bbc.co.uk/news/magazine-14312047 Imaginary Men (2011) [Image] Man in a Mask. Retrieved from http://imaginarymen.files.wordpress.com/2011/03/the-vampire-diaries-masquerade-
  • 33. Imaginary Men (2011) [Image] Man in a Mask. Retrieved from http://imaginarymen.files.wordpress.com/2011/03/the-vampire-diaries-masquerade- Jeremyriad.com (2008) [Image] Name. retrieved from http://www.jeremyriad.com/wp-content/uploads/2008/08/huck-gee-hello.jpg Loudmeyell.com (n.d.) [Image] + Button. Retrieved from http://loudmeyell.com/wp-content/uploads/2013/09/google-plus-button.jpg Malenkovich, S. (2013) 10 Ways to manage Privacy in Google+. Kaspersky Lab Blog. Retrieved from http://blog.kaspersky.com/10-ways-to-manage-privacy-in-google/ Maplesden, P. (2013) The Main Differences Between Facebook & Google+. Google Plus Daily. Retrieved from http://www.googleplusdaily.com/2013/02/differences-google-plus-face RRG Corporation (n.d.) [Image] Privacy. Retrieved from http://www.rrgcorporation.com/images/PrivacyPolicy_banner.jpg RRG Corporation (n.d.) [Image] Privacy 2. Retrieved from http://www.rrgcorporation.com/images/PrivacyPolicy_banner.jpg Rushe, D. (2013) French watchdog barks at Google over missed deadline on privacy policy. The Guardian. Retrieved from http://www.theguardian.com/technology/2013/sep/27/goog Shervington (2013) Google+ and the copyright issues of sharing images. Martin Shervington. Retrieved from http://www.martinshervington.com/google-plus-copyright-issues-sharingTrondson.com (n.d.) Safe Kids Logo. Retrieved from http://www.trondson.com/wp-content/uploads/2010/06/SafeKidsLogo.jpg Winkler, R. (2013) Google unveils privacy change, Google+ users to appear in ads. The Australian. Retrieved from http://www.theaustralian.com.au/business/wall-street-journal