Presentation skills

RITA TEAM
Ehab Hussein
Sales Trainer
Definition

A presentation is any time you try to get
your thoughts ,opinions and ideas
across to other people to create a...
What is a Meeting?

A gathering of three or more persons
sharing common objective, where
communication ( verbal and / or w...
Why Presentation



To reinforce the key messages.



To launch new product, indication or product
related document.


...
Types of Presentation



Informative presentation
Report Delivering facts.



Persuasive presentation – Professional
Ins...
Presentation Skills

Is the art of preparing, organizing and
delivering an effective and persuasive
presentation to achiev...
Presentation Skills

The ultimate objective is to close with a
positive conclusion about the product
or idea that can has ...
Why it might be uncomfortable


Anxiety.



Lack of practice.



Lack of experience.
The others learn from our
SUCCESS
While we learn from our
MISTAKES
10 Top Fears


Speaking in front of a group.



Heights.



Insects & Bugs.



Financial problems.



Deep water.


...
Anxiety & Stress
A natural phenomenon arise whenever we are
under stress and reflected as signals of:


Nervous stomach.
...
Assess yourself



Avoider

: Does everything to escape from it.



Resister : Never encourage it.



Accepter : Do it ...
Essential Presentation skills



Communication skills.



Time management
skills.



Persuasive skills.



Negotiation...
Tips for reducing anxiety


Organize.



Visualize.



Practice.



Breath deeply to release tension.



Move around ...
Steps to effective Presentation


Planning



Organizing



Structure



Delivering



Close



Discussion



Follo...
Planning Presentation


Target & Analyze your audience.



Set the OBJECTIVES.



Structure the Message.



Plan & Gat...
Organizing the presentation


1. Select The
Framework.



2. Identify the
Main Points &
Supporting
Details .



3. Writ...
Organizing the presentation
Framework
is the Story of your product in the presentation .


1. Here is the problem & here ...
Organizing the Presentation


Identify the key points
you like to deliver to
the audience .



Write down these
points o...
Structuring the presentation



CHOOSE VISUALS
TO BE USED



1. SLIDES.(PPP)



2. VIDEO FILMS
DVD`S.



3. OVERHEAD
T...
Delivering the Presentation


Presentation sequence:
Introduction of your self and the presentation
Preview sentence
Main...
Delivering the Presentation


know how to manage
the 4 aspects of a presentation :


How people will see you



How the...
Delivering the Presentation


Communication is all about getting the response
you want . This means that at all times peo...
Delivering the Presentation
EFFECTIVE OPENING
HAS FOUR ELEMENTS


1. DESCRIBES

THE
PRESENTATION
STRUCTURE & TIME.



2....
Delivering the Presentation
Use the power of Non – Verbal Communication
Body language
Audience not only listen but also se...
Delivering the Presentation
Eye contact
Helps regulating the flow of communication.
Its signals interest in others and inc...
Delivering the Presentation
Gesture
Lively speaking style captures attention
make the material more interesting and
facili...
Delivering the Presentation


Proximity
Cultural norms dictate comfortable distance
for interaction with others.
Move aro...
Closing the Presentation


SLOW DOWN &
SUMMARIZE YOUR
KEY MESSAGES



SELECT THE
WORDS YOU LIKE
TO USE FOR CLOSE
OF PRES...
Di$CU$$ion


IT IS THE MOST
IMPORTANT PART OF
THE MEETING



DI$CU$$ION = $ELLING .



ANNOUNCE THE TIME
FOR IT .



I...
Discussion – Answering questions


GROUPS USUALLY
HAVE WIDER VISION
THAN INDIVIDUALS &
THEIR THOUGHTS
COVER WIDER AREA ,
...
Discussion – Answering questions


IF YOU ARE
UNCERTAIN ABOUT
THE ANSWER
DON`T BLUFF , WRITE
THE QUESTION & THE
PERSON AS...
Concluding the meeting


Conclude on positive outcomes.



Rehearse your key messages



Gain agreement and commitment
...
Tips for successful presenter


You should know your presentation very well ;
briefly glance your notes to ensure staying...
Tips for successful presenter


If you have handouts , don’t read straight from
them .



Try to get rid of annoying hab...
Tips for successful presenter



Circulate around the room as you speak , this
movement creates a physical closeness to t...
Presentation skills pre cycle meeting june 2005
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Presentation skills pre cycle meeting june 2005

  1. 1. Presentation skills RITA TEAM Ehab Hussein Sales Trainer
  2. 2. Definition A presentation is any time you try to get your thoughts ,opinions and ideas across to other people to create a positive outcome like change behaviour, attitude or feeling
  3. 3. What is a Meeting? A gathering of three or more persons sharing common objective, where communication ( verbal and / or written) is the primary mean of achieving those objectives
  4. 4. Why Presentation  To reinforce the key messages.  To launch new product, indication or product related document.  To overcome competitor claims or objections.  To build customer’s loyalty.  Scientific service.  Powerful promotional tool.
  5. 5. Types of Presentation  Informative presentation Report Delivering facts.  Persuasive presentation – Professional Inspire changes in behaviors, attitude or beliefs.
  6. 6. Presentation Skills Is the art of preparing, organizing and delivering an effective and persuasive presentation to achieve the business objective behind it.
  7. 7. Presentation Skills The ultimate objective is to close with a positive conclusion about the product or idea that can has positive impact on business outcome
  8. 8. Why it might be uncomfortable  Anxiety.  Lack of practice.  Lack of experience.
  9. 9. The others learn from our SUCCESS While we learn from our MISTAKES
  10. 10. 10 Top Fears  Speaking in front of a group.  Heights.  Insects & Bugs.  Financial problems.  Deep water.  Death.  Loneliness.  Dogs.  Sickness.  Flying.
  11. 11. Anxiety & Stress A natural phenomenon arise whenever we are under stress and reflected as signals of:  Nervous stomach.  Sweating.  Shaking hands & legs.  Rapid Breathing.  Increased heart rate.
  12. 12. Assess yourself  Avoider : Does everything to escape from it.  Resister : Never encourage it.  Accepter : Do it as part of the job, never seek opportunities to do it.  Seeker : Looks for opportunities to get it .
  13. 13. Essential Presentation skills  Communication skills.  Time management skills.  Persuasive skills.  Negotiation skills.  Managing stress and anxiety.  Mastering the topic.  Sense of humor.
  14. 14. Tips for reducing anxiety  Organize.  Visualize.  Practice.  Breath deeply to release tension.  Move around when speaking.  Maintain individual eye contact.
  15. 15. Steps to effective Presentation  Planning  Organizing  Structure  Delivering  Close  Discussion  Follow up
  16. 16. Planning Presentation  Target & Analyze your audience.  Set the OBJECTIVES.  Structure the Message.  Plan & Gather the Visual Materials.  Anticipate & Plan for Feed Back .  Plan for your Close .  Plan your Follow Up .
  17. 17. Organizing the presentation  1. Select The Framework.  2. Identify the Main Points & Supporting Details .  3. Write the Message Outline .
  18. 18. Organizing the presentation Framework is the Story of your product in the presentation .  1. Here is the problem & here is the Solution !!  2. This is your Goal & This is how to Achieve it !!  3. The Progress ( Number Based )!!  4. Ask a Question then use the Answers !!
  19. 19. Organizing the Presentation  Identify the key points you like to deliver to the audience .  Write down these points on your planning sheet .  Match these points against your materials to make it look like a piece of Art.
  20. 20. Structuring the presentation  CHOOSE VISUALS TO BE USED  1. SLIDES.(PPP)  2. VIDEO FILMS DVD`S.  3. OVERHEAD TRANSPARENCY.  4. CLINICAL TRIALS REPRINT.
  21. 21. Delivering the Presentation  Presentation sequence: Introduction of your self and the presentation Preview sentence Main ideas & sub-points. State their benefits. Deliver the body of the presentation. Summary Conclusion.
  22. 22. Delivering the Presentation  know how to manage the 4 aspects of a presentation :  How people will see you  How they hear you  How you say your message  How you deliver your message
  23. 23. Delivering the Presentation  Communication is all about getting the response you want . This means that at all times people must see your communication  as Clear  simple  Concise  And Easy flow. Above All YOUR SELF – CONFIDENCE IS CRUCIAL
  24. 24. Delivering the Presentation EFFECTIVE OPENING HAS FOUR ELEMENTS  1. DESCRIBES THE PRESENTATION STRUCTURE & TIME.  2. DESCRIBES THE CUSTOMER NEED.  3. DESCRIBES THE PRODUCT BENEFITS .  4. CONTAINS THE PRODUCT NAME .
  25. 25. Delivering the Presentation Use the power of Non – Verbal Communication Body language Audience not only listen but also see you. your body communicates different impressions. Facial Expressions Smiling face reflect friendliness , warmth. Audience will be more comfortable and like to listen .
  26. 26. Delivering the Presentation Eye contact Helps regulating the flow of communication. Its signals interest in others and increase speaker’s credibility . Posture Standing erect and leaning forward communicates that you are confident and friendly .
  27. 27. Delivering the Presentation Gesture Lively speaking style captures attention make the material more interesting and facilitate understanding . Voice The most valuable tool of a presenter – varying your voice, not to be monotonous listeners perceive this as boring and dull .
  28. 28. Delivering the Presentation  Proximity Cultural norms dictate comfortable distance for interaction with others. Move around the room to increase interaction with your audience , increasing proximity enables you to make better eye contact.
  29. 29. Closing the Presentation  SLOW DOWN & SUMMARIZE YOUR KEY MESSAGES  SELECT THE WORDS YOU LIKE TO USE FOR CLOSE OF PRESENTATION  YOUR CLOSE MUST MATCH YOUR OBJECTIVE
  30. 30. Di$CU$$ion  IT IS THE MOST IMPORTANT PART OF THE MEETING  DI$CU$$ION = $ELLING .  ANNOUNCE THE TIME FOR IT .  INVITE QUESTIONS ( BE MODEST ).  YOU CAN DIRECT YOUR EYE CONTACT TO THE GROUP LEADER , OR ASK HIM DIRECTLY .
  31. 31. Discussion – Answering questions  GROUPS USUALLY HAVE WIDER VISION THAN INDIVIDUALS & THEIR THOUGHTS COVER WIDER AREA , SO THEY ASK WIDER VARIETY OF QUESTIONS .  YOU MUST BE PREPARED TO ANSWER THESE QUESTIONS
  32. 32. Discussion – Answering questions  IF YOU ARE UNCERTAIN ABOUT THE ANSWER DON`T BLUFF , WRITE THE QUESTION & THE PERSON ASKED IT ON A PAPER .  IF THE QUESTION IS ARGUMENTATIVE INVITE THE AUDIENCE TO ANSWER OR COMMENT TO AVOID CHALLENGE & HAVE SUPPORT FROM THE GROUP MEMBERS .
  33. 33. Concluding the meeting  Conclude on positive outcomes.  Rehearse your key messages  Gain agreement and commitment & link to your objective.  Thank audience for their attendance.  Close with positive remarks.  Attend with hospitality.
  34. 34. Tips for successful presenter  You should know your presentation very well ; briefly glance your notes to ensure staying on the right track.  You don’t have to get rid of anxiety and tension knowing that they are not as noticeable to the audience as they are to you .  Know that even best presenters make mistakes ; the key is to continue …. “ Winners continue while losers stop “
  35. 35. Tips for successful presenter  If you have handouts , don’t read straight from them .  Try to get rid of annoying habits.  Speak to the audience NOT to the visual aids.  Speak clearly , loudly enough for all to hear ; avoid monotone voice .
  36. 36. Tips for successful presenter  Circulate around the room as you speak , this movement creates a physical closeness to the audience .  Get to the presentation before your audience arrives ; be the last one to leave.
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