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Publishing and Aggregation
            of
       Social Media




                               Mahesh Patwardhan
                  Digital and New Media Consultant
                   maheshpatwardhan@gmail.com
Publishing and
Aggregating Tools

Today, the choice of Social
Media channels available is
simply mind boggling.

There was a time when you
could individually monitor, post
and keep track of them quite
easily.

Today, that’s not the case any
more.

If you are an active social
media person then you need
tools that will make this task a
lot simpler for you.
Publishing and
Aggregating Tools

There are many online tools
available that will allow you to
publish to multiple social media
platforms simultatneously.

You can configure how many
and which channels you want
to post to at the same time
using these online tools.

Similarly, you can also
aggregate from multiple
channels using online tools.

Let’s take a look at a few
examples here.
PUBLISHING TO SOCIAL MEDIA
Ping.fm
This is a service which allows you to post to multiple social
media channels at the same time
Ping.fm Dashboard
The dashboard gives you an overall view of all the
services that you have configured to post to. You can
add/remove services from here. You can use the text box
provided to type in your message.
Ping.fm
Pixelpipe
Pixelpipe is another online tool that allows you to post to
multiple social media channels at the same time.
pixelpipe
You can categorize your destinations and then select
categories of destinations to upload your content to.
pixelpipe
Publishing from your mobile
You can upload photos, videos and text to all your social
media channels directly from your mobile.
ShoZu
ShoZu is a utility that you can install on your mobile and
use to upload your photos, videos or text directly from your
mobile to social media sites.
ShoZu

With ShoZu installed on your
phone you can upload photos,
videos and text directly from
your mobile phone to various
social media channels

You have the option of defining
one main destination and other
cc destinations. This way you
can upload your content to
multiple destinations at the
same time.
ShoZu

If you want to upload your
photos directly to flickr, you
can configure the ShoZu utility
to directly send a photo as
soon as you click, or you can
have it confirm the upload.

You can pick the photos you
want to upload to flickr and
send them.
Gravity – Twitter Client
Gravity is a twitter client that allows you to tweet directly
from your mobile.
Gravity
Twitter Client

Gravity is the first fully-featured
and native Twitter client for the
S60 platform.

It supports multiple accounts,
Twitter Search, Laconica,
Ping.fm, posting of pictures via
MobyPicture & TwitPic.

It has a good-looking interface.
Gravity
Twitter Client

The Gravity twitter client allows
you to use twitter from your
mobile exactly as you would
from any web based client .

You can send tweets, reply to
tweets, retwee, follow,
unfollow, search etc.

You can post to ping.fm
directly from this client by
preceding your message with a
‘p’.
AGGREGATING FROM SOCIAL MEDIA
friendfeed
Friendfeed allows you to aggregate all your posts that you
make across a wide selection of social media channels.
friendfeed
There are many services that
you can choose to include in
your feed.

Once you add these feeds to
your service, every update that
you make to any of the
configured services will show
up in your friendfeed account.

You can subscribe to other
people’s feeds also.

You can search for keywords
and see the results that are
obtained by searching all the
available feeds.
netvibes
Netvibes allows you to set up a dashboard where you can
see all your posts on a single page.
Netvibes

There is a wide selection of
widgets and feeds available
that you can configure in
netvibes.

You could use it as a start
page where you can aggregate
news, weather, sports,
entertainment that you are
interested in following on a
regular basis.

You could configure social
media sites where you
regularly post so that you can
follow all your posts on a single
page in the form of a
dashboard.
In Conclusion…

In this document we looked at
some examples of how you
could use available online tools
to publish to multiple social
media platforms.

We looked at some examples
of how you could aggregate
your posts and track them
easily.

These tools will allow you to
organize your posting and
monitoring so that you can use
your time in an efficient and
productive manner.

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Social Media Publishing & Aggregation

  • 1. Publishing and Aggregation of Social Media Mahesh Patwardhan Digital and New Media Consultant maheshpatwardhan@gmail.com
  • 2. Publishing and Aggregating Tools Today, the choice of Social Media channels available is simply mind boggling. There was a time when you could individually monitor, post and keep track of them quite easily. Today, that’s not the case any more. If you are an active social media person then you need tools that will make this task a lot simpler for you.
  • 3. Publishing and Aggregating Tools There are many online tools available that will allow you to publish to multiple social media platforms simultatneously. You can configure how many and which channels you want to post to at the same time using these online tools. Similarly, you can also aggregate from multiple channels using online tools. Let’s take a look at a few examples here.
  • 5. Ping.fm This is a service which allows you to post to multiple social media channels at the same time
  • 6. Ping.fm Dashboard The dashboard gives you an overall view of all the services that you have configured to post to. You can add/remove services from here. You can use the text box provided to type in your message.
  • 8. Pixelpipe Pixelpipe is another online tool that allows you to post to multiple social media channels at the same time.
  • 9. pixelpipe You can categorize your destinations and then select categories of destinations to upload your content to.
  • 11. Publishing from your mobile You can upload photos, videos and text to all your social media channels directly from your mobile.
  • 12. ShoZu ShoZu is a utility that you can install on your mobile and use to upload your photos, videos or text directly from your mobile to social media sites.
  • 13. ShoZu With ShoZu installed on your phone you can upload photos, videos and text directly from your mobile phone to various social media channels You have the option of defining one main destination and other cc destinations. This way you can upload your content to multiple destinations at the same time.
  • 14. ShoZu If you want to upload your photos directly to flickr, you can configure the ShoZu utility to directly send a photo as soon as you click, or you can have it confirm the upload. You can pick the photos you want to upload to flickr and send them.
  • 15. Gravity – Twitter Client Gravity is a twitter client that allows you to tweet directly from your mobile.
  • 16. Gravity Twitter Client Gravity is the first fully-featured and native Twitter client for the S60 platform. It supports multiple accounts, Twitter Search, Laconica, Ping.fm, posting of pictures via MobyPicture & TwitPic. It has a good-looking interface.
  • 17. Gravity Twitter Client The Gravity twitter client allows you to use twitter from your mobile exactly as you would from any web based client . You can send tweets, reply to tweets, retwee, follow, unfollow, search etc. You can post to ping.fm directly from this client by preceding your message with a ‘p’.
  • 19. friendfeed Friendfeed allows you to aggregate all your posts that you make across a wide selection of social media channels.
  • 20. friendfeed There are many services that you can choose to include in your feed. Once you add these feeds to your service, every update that you make to any of the configured services will show up in your friendfeed account. You can subscribe to other people’s feeds also. You can search for keywords and see the results that are obtained by searching all the available feeds.
  • 21. netvibes Netvibes allows you to set up a dashboard where you can see all your posts on a single page.
  • 22. Netvibes There is a wide selection of widgets and feeds available that you can configure in netvibes. You could use it as a start page where you can aggregate news, weather, sports, entertainment that you are interested in following on a regular basis. You could configure social media sites where you regularly post so that you can follow all your posts on a single page in the form of a dashboard.
  • 23. In Conclusion… In this document we looked at some examples of how you could use available online tools to publish to multiple social media platforms. We looked at some examples of how you could aggregate your posts and track them easily. These tools will allow you to organize your posting and monitoring so that you can use your time in an efficient and productive manner.