Adv ppt

6,731 views
6,427 views

Published on

Published in: Education
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
6,731
On SlideShare
0
From Embeds
0
Number of Embeds
7
Actions
Shares
0
Downloads
332
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide

Adv ppt

  1. 1. TOP 10 AD AGENCIES IN INDIA & THEIR CLIENTS & TOP 10 ADVERTISERS IN INDIA
  2. 3. <ul><li>Ogilvy and Mather Limited </li></ul><ul><li>Major Clients : IDBI Mutual Fund , SBI Mutual Fund, TTK Textiles, J K Tyres. </li></ul><ul><li>Mudra communications Pvt. Ltd </li></ul><ul><li>Major Clients : Mahanagar Telephone Nigam Ltd , Indian Express, Mid-Day, Global Trust bank. </li></ul><ul><li>Lintas India Pvt. Ltd </li></ul><ul><li>Major Clients : ITC , Johnson & Johnson , Air France , BPL, Nestle India Ltd . </li></ul>
  3. 4. <ul><li>JWT (Hindustan Thompson Associates Pvt. Ltd). </li></ul><ul><li>Major Clients : Apollo Hospital, DSP Merrill Lynch , Hero Honda, Satyam Infoway. </li></ul><ul><li>Euro RSCG India </li></ul><ul><li>Major Clients : Air France, Bank of Baroda, Britannia, BSNL. </li></ul>
  4. 5. AD AGENCIES Capitalised billings(Rs) Television billings(Rs) Ogilvy and Mather Limited 7425.78 million 1852.73 million Mudra communications Pvt. Ltd 5232.54 million N.A Lintas India Pvt. Ltd N.A 2930.00 million JWT (Hindustan Thompson Associates Pvt. Ltd). 10 777.05 million N.A Euro RSCG India
  5. 6. <ul><li>Rediffusion DY&R Pvt Ltd </li></ul><ul><li>Major Clients : Godfrey Philips , Haldia Petrochemicals,BPL Ericsson Mobile. </li></ul><ul><li>RK Swamy BBDO Pvt Ltd </li></ul><ul><li>Major Clients : Cisco System, Abbott Laboratories India Ltd, Mercedez Benz, MTNL, Sony India Ltd. </li></ul><ul><li>McCann-Ericsson India Ltd </li></ul><ul><li>Major Clients : Reckitt& Colman, Usha Martin Telecom, Coca-Cola, Nestle, BPL . </li></ul>
  6. 7. <ul><li>Leo Burnett </li></ul><ul><li>Major Clients : FIAT, Hallmark, McDonald’s, kellogg’s. </li></ul><ul><li>Grey worldwide (India) Pvt Ltd </li></ul><ul><li>Major Clients : Ambuja cement, Thums Up, Arrow, Lee. </li></ul>
  7. 8. AD AGENCIES Capitalised billings(Rs) Television billings(Rs) Rediffusion DY&R Pvt Ltd 4431.69 million N.A RK Swamy BBDO Pvt Ltd 2315.95million N.A McCann-Ericsson India Ltd 3479.53 million N.A Leo Burnett Grey worldwide (India) Pvt Ltd
  8. 10. <ul><li>Hindustan Lever </li></ul><ul><li>Bharti Airtel </li></ul><ul><li>Reckitt Benckiser </li></ul>ADVERTISERS ADVERTISING EXPENDITURE Hindustan Lever 650 CR Bharti Airtel 240 CR Reckitt Benckiser $2.0bn
  9. 11. <ul><li>Colgate Palmolive </li></ul><ul><li>Paras Pharmaceuticals </li></ul><ul><li>Procter & Gamble </li></ul>ADVERTISERS ADVERTISING EXPENDITURE Colgate Palmolive 150 CR Paras Pharmaceuticals Procter & Gamble
  10. 12. <ul><li>Coca Cola India </li></ul><ul><li>L'Oreal India </li></ul><ul><li>PepsiCo </li></ul><ul><li>Smithkline Beecham </li></ul>ADVERTISERS ADVERTISING EXPENDITURE Coca Cola India $2.2bn L'Oreal India $3.4bn PepsiCo $1.6bn Smithkline Beecham

×