WelcomeWednesday, 30 November 2011
Future of Digital                                30th November 2011Wednesday, 30 November 2011
1966 Time Magazine - that remote shopping (ecommerce) would never                    become popular because...            ...
Short                              Medium                               LongWednesday, 30 November 2011
Wednesday, 30 November 2011
Channel and device diversificationWednesday, 30 November 2011
Channel and device diversificationWednesday, 30 November 2011
Channel and device diversificationWednesday, 30 November 2011
Social MediaWednesday, 30 November 2011
Community ManagementWednesday, 30 November 2011
Community Management                                                n ity                                               u ...
Linked In                                          Your campaign micro-site                                           You....
You.                                         Linked In             Facebook              LinkedIn                         ...
BloggingWednesday, 30 November 2011
EmailWednesday, 30 November 2011
MobileWednesday, 30 November 2011
MobileWednesday, 30 November 2011
|       |Wednesday, 30 November 2011
|       |Wednesday, 30 November 2011
http://www.youtube.com/watch?feature=player_embedded&v=nJVoYsBym88                      |       |Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
The Cloud & AppificationWednesday, 30 November 2011
The Cloud & AppificationWednesday, 30 November 2011
The Cloud & AppificationWednesday, 30 November 2011
The Cloud & AppificationWednesday, 30 November 2011
NarrowcastingWednesday, 30 November 2011
NarrowcastingWednesday, 30 November 2011
NarrowcastingWednesday, 30 November 2011
LocalisationWednesday, 30 November 2011
GamificationWednesday, 30 November 2011
GamificationWednesday, 30 November 2011
Gamification                              S - Status                              A - Access                              ...
Gaming is huge...                              http://www.youtube.com/watch?v=SWG_dCwjKLQWednesday, 30 November 2011
Gaming is huge...                              http://www.youtube.com/watch?v=SWG_dCwjKLQWednesday, 30 November 2011
Gaming is huge...                              http://www.youtube.com/watch?v=SWG_dCwjKLQWednesday, 30 November 2011
Gaming is huge...                                     Online Gamers                              55% - Women              ...
Facebook EffectWednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Global DominanceWednesday, 30 November 2011
Global DominanceWednesday, 30 November 2011
Wednesday, 30 November 2011
EcoSystemsWednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
http://www.geek.com/articles/mobile/apples-1988-vision-of-the-future-2011115/Wednesday, 30 November 2011
Wednesday, 30 November 2011
The End of                                Free?Wednesday, 30 November 2011
The end of free?Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Interaction with devicesWednesday, 30 November 2011
Interaction with devices                              http://www.youtube.com/watch?feature=player_embedded&v=5dlUi3DnrzAWe...
Interaction with devicesWednesday, 30 November 2011
Interaction with devicesWednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Collaborative ConsumptionWednesday, 30 November 2011
Collaborative ConsumptionWednesday, 30 November 2011
Collaborative ConsumptionWednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Collaborative CuresWednesday, 30 November 2011
New forms of ecommerceWednesday, 30 November 2011
New forms of ecommerceWednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Data ScienceWednesday, 30 November 2011
Data ScienceWednesday, 30 November 2011
Data Privacy?                        ScienceWednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
The Future of Search?Wednesday, 30 November 2011
The Future of Search?Wednesday, 30 November 2011
http://html5demos.com/   http://html5.redbull.com/Wednesday, 30 November 2011
Augmented RealityWednesday, 30 November 2011
Augmented RealityWednesday, 30 November 2011
Augmented RealityWednesday, 30 November 2011
Augmented Reality         http://www.wired.com/beyond_the_beyond/2011/04/augmented-reality-aurasma/Wednesday, 30 November ...
Wednesday, 30 November 2011
Professor Harald Haas, Edinburgh UniversityWednesday, 30 November 2011
2128 individual addresses available       340,282,366,920,938,463,463,374,607,431,768,211,456Wednesday, 30 November 2011
Internet of ThingsWednesday, 30 November 2011
Internet of ThingsWednesday, 30 November 2011
Internet of ThingsWednesday, 30 November 2011
Internet of Things                                 A Smarter PlanetWednesday, 30 November 2011
Internet of Things                                 A Smarter Planet            http://www.youtube.com/watch?v=sfEbMV295KkW...
http://www.youtube.com/embed/pocvkqlcyog?feature=player_embeddedWednesday, 30 November 2011
http://www.youtube.com/embed/pocvkqlcyog?feature=player_embeddedWednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
http://www.microsoft.com/office/vision/Wednesday, 30 November 2011
The rate of change has outpaced                         the yearly reviewWednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Not simple Cause & Effect                      |          |Wednesday, 30 November 2011
Digital Marketing                                         The Social                                            Web       ...
Data is the new oilWednesday, 30 November 2011
Execution beats clever campaigns                      or latest channelWednesday, 30 November 2011
Digital Marketing is time consuming                          Swapping media costs for labour costsWednesday, 30 November 2...
On-going training is neededWednesday, 30 November 2011
The digital journey               Cluttered      Systems and processes tactical and                              single ch...
Wednesday, 30 November 2011
Heard it all before?Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
Wednesday, 30 November 2011
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Future of digital presentation

  1. 1. WelcomeWednesday, 30 November 2011
  2. 2. Future of Digital 30th November 2011Wednesday, 30 November 2011
  3. 3. 1966 Time Magazine - that remote shopping (ecommerce) would never become popular because... "women like to get out of the house, like to handle the merchandise, like to be able to change their minds." 1977 Ken Olsen, founder of Digital Equipment Corp... "There is no reason anyone would want a computer in their home." Clifford Stoll 1995 Newsweek wrote... "no online database will replace your daily newspaper, no CD- ROM can take the place of a competent teacher and no computer network will change the way government works." 2007 Steve Ballmer, CEO of Microsoft... "Theres no chance that the iPhone is going to get any significant market share. No chance."Wednesday, 30 November 2011
  4. 4. Short Medium LongWednesday, 30 November 2011
  5. 5. Wednesday, 30 November 2011
  6. 6. Channel and device diversificationWednesday, 30 November 2011
  7. 7. Channel and device diversificationWednesday, 30 November 2011
  8. 8. Channel and device diversificationWednesday, 30 November 2011
  9. 9. Social MediaWednesday, 30 November 2011
  10. 10. Community ManagementWednesday, 30 November 2011
  11. 11. Community Management n ity u m C omWednesday, 30 November 2011
  12. 12. Linked In Your campaign micro-site You. Your blog Facebook BBC Adapted from a graphic by David // ArmanoWednesday, 30 November 2011
  13. 13. You. Linked In Facebook LinkedIn Me. My blog Twitter FacebookWednesday, 30 November 2011
  14. 14. BloggingWednesday, 30 November 2011
  15. 15. EmailWednesday, 30 November 2011
  16. 16. MobileWednesday, 30 November 2011
  17. 17. MobileWednesday, 30 November 2011
  18. 18. | |Wednesday, 30 November 2011
  19. 19. | |Wednesday, 30 November 2011
  20. 20. http://www.youtube.com/watch?feature=player_embedded&v=nJVoYsBym88 | |Wednesday, 30 November 2011
  21. 21. Wednesday, 30 November 2011
  22. 22. Wednesday, 30 November 2011
  23. 23. Wednesday, 30 November 2011
  24. 24. Wednesday, 30 November 2011
  25. 25. The Cloud & AppificationWednesday, 30 November 2011
  26. 26. The Cloud & AppificationWednesday, 30 November 2011
  27. 27. The Cloud & AppificationWednesday, 30 November 2011
  28. 28. The Cloud & AppificationWednesday, 30 November 2011
  29. 29. NarrowcastingWednesday, 30 November 2011
  30. 30. NarrowcastingWednesday, 30 November 2011
  31. 31. NarrowcastingWednesday, 30 November 2011
  32. 32. LocalisationWednesday, 30 November 2011
  33. 33. GamificationWednesday, 30 November 2011
  34. 34. GamificationWednesday, 30 November 2011
  35. 35. Gamification S - Status A - Access P - Power S - StuffWednesday, 30 November 2011
  36. 36. Gaming is huge... http://www.youtube.com/watch?v=SWG_dCwjKLQWednesday, 30 November 2011
  37. 37. Gaming is huge... http://www.youtube.com/watch?v=SWG_dCwjKLQWednesday, 30 November 2011
  38. 38. Gaming is huge... http://www.youtube.com/watch?v=SWG_dCwjKLQWednesday, 30 November 2011
  39. 39. Gaming is huge... Online Gamers 55% - Women 45% - Men More active socially both on and offline Harris Interactive Survey Nov 2011 http://www.youtube.com/watch?v=SWG_dCwjKLQWednesday, 30 November 2011
  40. 40. Facebook EffectWednesday, 30 November 2011
  41. 41. Wednesday, 30 November 2011
  42. 42. Wednesday, 30 November 2011
  43. 43. Wednesday, 30 November 2011
  44. 44. Global DominanceWednesday, 30 November 2011
  45. 45. Global DominanceWednesday, 30 November 2011
  46. 46. Wednesday, 30 November 2011
  47. 47. EcoSystemsWednesday, 30 November 2011
  48. 48. Wednesday, 30 November 2011
  49. 49. Wednesday, 30 November 2011
  50. 50. Wednesday, 30 November 2011
  51. 51. http://www.geek.com/articles/mobile/apples-1988-vision-of-the-future-2011115/Wednesday, 30 November 2011
  52. 52. Wednesday, 30 November 2011
  53. 53. The End of Free?Wednesday, 30 November 2011
  54. 54. The end of free?Wednesday, 30 November 2011
  55. 55. Wednesday, 30 November 2011
  56. 56. Wednesday, 30 November 2011
  57. 57. Wednesday, 30 November 2011
  58. 58. Interaction with devicesWednesday, 30 November 2011
  59. 59. Interaction with devices http://www.youtube.com/watch?feature=player_embedded&v=5dlUi3DnrzAWednesday, 30 November 2011
  60. 60. Interaction with devicesWednesday, 30 November 2011
  61. 61. Interaction with devicesWednesday, 30 November 2011
  62. 62. Wednesday, 30 November 2011
  63. 63. Wednesday, 30 November 2011
  64. 64. Wednesday, 30 November 2011
  65. 65. Wednesday, 30 November 2011
  66. 66. Collaborative ConsumptionWednesday, 30 November 2011
  67. 67. Collaborative ConsumptionWednesday, 30 November 2011
  68. 68. Collaborative ConsumptionWednesday, 30 November 2011
  69. 69. Wednesday, 30 November 2011
  70. 70. Wednesday, 30 November 2011
  71. 71. Collaborative CuresWednesday, 30 November 2011
  72. 72. New forms of ecommerceWednesday, 30 November 2011
  73. 73. New forms of ecommerceWednesday, 30 November 2011
  74. 74. Wednesday, 30 November 2011
  75. 75. Wednesday, 30 November 2011
  76. 76. Data ScienceWednesday, 30 November 2011
  77. 77. Data ScienceWednesday, 30 November 2011
  78. 78. Data Privacy? ScienceWednesday, 30 November 2011
  79. 79. Wednesday, 30 November 2011
  80. 80. Wednesday, 30 November 2011
  81. 81. The Future of Search?Wednesday, 30 November 2011
  82. 82. The Future of Search?Wednesday, 30 November 2011
  83. 83. http://html5demos.com/ http://html5.redbull.com/Wednesday, 30 November 2011
  84. 84. Augmented RealityWednesday, 30 November 2011
  85. 85. Augmented RealityWednesday, 30 November 2011
  86. 86. Augmented RealityWednesday, 30 November 2011
  87. 87. Augmented Reality http://www.wired.com/beyond_the_beyond/2011/04/augmented-reality-aurasma/Wednesday, 30 November 2011
  88. 88. Wednesday, 30 November 2011
  89. 89. Professor Harald Haas, Edinburgh UniversityWednesday, 30 November 2011
  90. 90. 2128 individual addresses available 340,282,366,920,938,463,463,374,607,431,768,211,456Wednesday, 30 November 2011
  91. 91. Internet of ThingsWednesday, 30 November 2011
  92. 92. Internet of ThingsWednesday, 30 November 2011
  93. 93. Internet of ThingsWednesday, 30 November 2011
  94. 94. Internet of Things A Smarter PlanetWednesday, 30 November 2011
  95. 95. Internet of Things A Smarter Planet http://www.youtube.com/watch?v=sfEbMV295KkWednesday, 30 November 2011
  96. 96. http://www.youtube.com/embed/pocvkqlcyog?feature=player_embeddedWednesday, 30 November 2011
  97. 97. http://www.youtube.com/embed/pocvkqlcyog?feature=player_embeddedWednesday, 30 November 2011
  98. 98. Wednesday, 30 November 2011
  99. 99. Wednesday, 30 November 2011
  100. 100. http://www.microsoft.com/office/vision/Wednesday, 30 November 2011
  101. 101. The rate of change has outpaced the yearly reviewWednesday, 30 November 2011
  102. 102. Wednesday, 30 November 2011
  103. 103. Wednesday, 30 November 2011
  104. 104. Not simple Cause & Effect | |Wednesday, 30 November 2011
  105. 105. Digital Marketing The Social Web Awareness Consider Engage Beyond control?Wednesday, 30 November 2011
  106. 106. Data is the new oilWednesday, 30 November 2011
  107. 107. Execution beats clever campaigns or latest channelWednesday, 30 November 2011
  108. 108. Digital Marketing is time consuming Swapping media costs for labour costsWednesday, 30 November 2011
  109. 109. On-going training is neededWednesday, 30 November 2011
  110. 110. The digital journey Cluttered Systems and processes tactical and single channel driven Considered Individual systems customer focused but lack links cross-channel Capable Integrated systems but not fully harnessed cross channel Cultural Fully integrated systems and processes harnessed across channel Foviance 2011Wednesday, 30 November 2011
  111. 111. Wednesday, 30 November 2011
  112. 112. Heard it all before?Wednesday, 30 November 2011
  113. 113. Wednesday, 30 November 2011
  114. 114. Wednesday, 30 November 2011
  115. 115. Wednesday, 30 November 2011
  116. 116. Wednesday, 30 November 2011
  117. 117. Wednesday, 30 November 2011
  118. 118. Wednesday, 30 November 2011
  119. 119. Wednesday, 30 November 2011
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