Twitter 101
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Twitter 101

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  • http://www.sysomos.com/insidetwitter/geography

Twitter 101 Twitter 101 Presentation Transcript

  • Twitter 101
  • This is Australia
    We are 2.39 % of users
    We contribute 2.63 % total tweets
    (0.64% from Sydney – top 10 city)
    We count for 1.8% of traffic
    Twitter is the 12th most visited website in Australia
    Source: Sysomos http://www.sysomos.com/insidetwitter/geography
  • > 50 million tweets per day globally
    10 billion tweets sent by March 2010
  • When to use it
    Customer service
    @bigpondteam
    @askseesmic
    Promotion
    @Zappos
    @iSpyLevis
    Broadcast
    @smhnews
    @sydtraffic_city
    Celebrities
    @stephenfry
    Personal/Networking
    @servantofchaos
    @ozdj
    Dell
    Follow Dell on Twitter
  • When to use it
    Monitor mentions
    Monitter
    Interactive Chats/Back chats
    #eventprofs
    Summary
    Tweet Chat
    #adtechsf
    #smx
    Search engine
    Twitter search
    TV
    @abcqanda
    #masterchef #origin #melbournecup
  • #hash tags connect conversations
    #smx
    Prefix a keyword with # to join the conversation
    #adtechsf
  • Get started
    Your first steps on Twitter
  • Upload a profile image (stylised logo, photo, hero pic)
    Secure a username
    Write a bio and link to a page with more information
    Write an introductory tweet (acknowledge if you’re in for a slow start)
  • For multiple search terms, put quotations around exact phrases
    Search by location
  • Enter search query and hit enter
    Save the search to your dashboard
  • Retweet interesting and relevant information
    Follow other accounts
    Share your information
    Start conversations
    Have some fun!
  • Mandi Bateson | Digital Director | @mab397