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Transcript

  • 1. Starting A Business In Ann Arbor Jonathan Kuperman @insitedesignlab www.insitedesignlab.com
  • 2. Starting Off SaaS Consulting
  • 3. Software As A Service Open Source Projects APIs
  • 4. Consulting Charities and Non Profits Ann Arbor Landmarks
  • 5. Minimum Viable Product Day 1 Problems Presentation or Product You are not your user
  • 6. How Much Are You Worth Price dictates treatment Know the market Grow Organically
  • 7. Befriend Your Competition Cut throat competition implies a bad market
  • 8. Know Your Size “If only Harvard would expand and branch out and hire thousands of professors and go global and open other campuses all over the world... then they’d be great schools” - Rework ( 37signals )
  • 9. The Dreaded Contract Everyone Expects them Get what you need People will negotiate
  • 10. Saying No Saying No is a Business Milestone” - Ross Johnson - 3.7 Designs
  • 11. Social Networking Blogging ( Use to educate and provide content for other networks) Twitter ( Be conversational. Read before you write ) Facebook ( Give your users an outlet )
  • 12. Ann Arbor Networking Understanding the community Big City, Small Town
  • 13. Out-Teach Your Competition Become an Authority The Do-It-Yourself’ers
  • 14. Bringing It All Together Meetup.com Spark Tech Brewery Workantile
  • 15. Be Seen -- Be Heard!
  • 16. Resources Books: Rework, The Lean Startup, The Art of the Start Buildings: Tech Brewery, Workantile, Ann Arbor SPARK, Bizdom Groups: B4Entrepreneurs, New Tech Meetup, Start Up Weekend Websites: Lynda.com