Analyzing magazines: 'Vibe' & 'Spin'

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Analyzing magazines: 'Vibe' & 'Spin'

  1. 1. By Vanessa
  2. 2. <ul><li>This monthly magazine was founded in 1985, and was orientated around college rock music and featured some hip-hop. </li></ul><ul><li>It is sold in America but can be accessed on the internet. </li></ul><ul><li>As well as featuring music artists, the magazine often does reports on cities such as Texas, Glasgow and Scotland, that are said to have unfound culture. </li></ul><ul><li>The magazine has changed hands 3 times and has now formed their own group, Spin Media. </li></ul>
  3. 3. <ul><li>Vibe magazine featured predominantly hip-hop and R&B artists. </li></ul><ul><li>The target audience was young people interested in hip-hop culture. </li></ul><ul><li>Vibe made a constant effort to feature people of all ethnicities. </li></ul><ul><li>The adverts in the magazine were linked to hip-hop culture, for example clothing: </li></ul><ul><li>Sean Coombs’ clothing line, Sean John </li></ul><ul><li>Nelly’s clothing line, Apple Bottoms </li></ul><ul><li>Jay Z’s Clothing line, Rocawear </li></ul>It was founded by the producer Quincy Jones, a legendary music producer who has worked with the likes of Michael Jackson and Stevie Wonder.
  4. 4. <ul><li>The front cover layout of spin almost always has a gimmick and a background. This gives the cover character. </li></ul><ul><li>The only consistent font is the masthead apart from that, every issue has a different font on the cover. Again that gives the magazine a playful character and shows versatility and enforces the fact that it can appeal to a wide target audience. </li></ul><ul><li>There is always quite a bit of writing on the front cover compared to Vibe. </li></ul><ul><li>The text on the front cover is all in capitals and very bold, just like the mast head. This is very eye catching and gives the magazine an edgy personality. </li></ul><ul><li>The layout is simple and only ever has two or three complementing colours on the cover at one time. This makes it look colour coordinated and sophisticated. </li></ul><ul><li>Vibe always has innovative camera angles in its photos. </li></ul>

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