Using D&B data
with Excel PowerQuery
to find new ‘best’ Customers
Lynn Langit
SQL Server MVP
D&B MVP
Scenario: Finding more ‘good’ customers

3
Data +

Free Data
• Public Data
• Internet

Tools =

Solution

Enriched
Data

Public Data
websites

Data set
shaping

• Wi...
Getting Power Query for Excel 2013

• Free Download
• Get the GA version
• (2.0)

5
Shape the Data

Public Data

Premium Data

• FREE
• Scrape with
PowerQuery
• Evaluate for enrichment

• NOT FREE
• Azure
D...
DEMO - Using Public Data with Excel Power Query

7
Signing up for access to the D&B Offer(s) in WAM

8
DEMO - WAM offers (D&B) + Excel Power Query

Tip: Use D&B’s ‘Business Verification to get the DUNS
9
Understanding the process

Find some Public
Data
• Scrape with
PowerQuery
• Evaluate for enrichment

Find more Data

For e...
Next Steps

How will you use data and tools for your customers?

11
Finding new Customers using D&B and Excel Power Query
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Finding new Customers using D&B and Excel Power Query

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Screencast which shows how to use Excel Power Query with D&B APIs to get company DUNS numbers and other company information from the Windows Azure Marketplace.

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  • SQL MVP -- http://mvp.microsoft.com/en-us/mvp/Lynn%20Langit-5000107Google GDE -- https://developers.google.com/experts/+LynnLangit
  • http://money.cnn.com/magazines/fortune/fortune500/2012/states/CA.html
  • PowerQuery 2.0 - http://www.microsoft.com/en-us/download/details.aspx?id=39379
  • http://www.microsoft.com/en-us/download/details.aspx?id=39379
  • Transcript of "Finding new Customers using D&B and Excel Power Query"

    1. 1. Using D&B data with Excel PowerQuery to find new ‘best’ Customers Lynn Langit SQL Server MVP D&B MVP
    2. 2. Data Expertise / Lynn Langit Industry awards • Microsoft – MVP for SQL Server • Google – GDE for Cloud Platform • 10Gen – Master for MongoDB • D&B – D&B MVP Practicing Architect Technical author / trainer Former MSFT FTE 4 years
    3. 3. Scenario: Finding more ‘good’ customers 3
    4. 4. Data + Free Data • Public Data • Internet Tools = Solution Enriched Data Public Data websites Data set shaping • Windows Azure Datamarket • D&B APIs and data • PowerQuery • Web screen scraping • Power Query • Use WAM offers • Use D&B APIs 4
    5. 5. Getting Power Query for Excel 2013 • Free Download • Get the GA version • (2.0) 5
    6. 6. Shape the Data Public Data Premium Data • FREE • Scrape with PowerQuery • Evaluate for enrichment • NOT FREE • Azure Datamarket • Check vendors / topics • Sign up for offers 6
    7. 7. DEMO - Using Public Data with Excel Power Query 7
    8. 8. Signing up for access to the D&B Offer(s) in WAM 8
    9. 9. DEMO - WAM offers (D&B) + Excel Power Query Tip: Use D&B’s ‘Business Verification to get the DUNS 9
    10. 10. Understanding the process Find some Public Data • Scrape with PowerQuery • Evaluate for enrichment Find more Data For each offer • Azure Datamarket • Check vendors / topics • Sign up for offers • Review the input/outputs • Understand query type • Fixed • Flexible 10
    11. 11. Next Steps How will you use data and tools for your customers? 11

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