Is Print Dead? How Digital Media is Changing the Face of Publishing

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+ Lynne d Johnson 2 years ago
If I were to do that slideshow again, it would include some of the other magazine and print sites I mentioned using social media. It would also include the introduction of devices like Kindle. And the multitouch slide would include the iPhone and other mobile phones now coming out with touch capabilities.
+ guest2325b2 2 years ago
good slide

if you wont to visit and read the history of Montecastelli Pisano this link http://www.agriturismocentopino.it/montecastelli-pisano.html is located in Italy in Tuscany

Thank

Notes on slide 1

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Is Print Dead? How Digital Media is Changing the Face of Publishing - Presentation Transcript

Is Print Dead? How Digital Media is Changing the Face of Publishing Lynne d Johnson Senior Editor/Community Director FastCompany.com
Is Print Becoming Elitist?
Is Print Becoming Obsolete?
> - $157 mil 2007 60% of consumers buying books last year shopped at bookstores 20% bought online 34% went to bigger retailers like Wal-Mart Source: Simmons Market Research Bureau
- Newspapers are no longer news
- Totally Wired Youth
- Digital Futures
Social Media’s Impact
Social Media * Users and Broadband Penetration Worldwide, 2007 - 2012 Note * = MySpace, Facebook, YouTube, and Flickr Source: Strategy Analytics “The People’s Revolution: Implications of Web 2.0 and Social Media Applications,” Dec. 12, 2007
Social Media Example 1
- FastCompany.com
- Groups
- Expert Blogs
- Member Blogs
- Member Profiles
Social Media Example 2
- USA Today
Social Media Example 2
- USA Today
Social Media Example 2
- USA Today
- Blogburst Powered blogs
- Podcasts
- Mobile
- Quick Hits of Engagement
Digital Media’s Impact
Harlequin’s Digital Media Strategy Harlequin Romance Radio
ebook Sales Source: International Digital Publishing Forum
The Future
Japan’s Story Mobile Phone Sales of Ebooks 331.3% from 1.6 billion yen (about US$14 million) To 6.9 billion yen (US$58 million) in 2006 non-phone Internet sales of electronic books grew 69.7% from 4.8 billion yen (US$41 million) to 8.1 billion yen (US$68 million) Source: Digital Content Association of Japan
Japan’s Story The Number One Selling Book In Japan is a Mobile Phone Book Books are composed on phones, Published on Phones, and Read on Phones Primarily Female Tech Savvy Reader who has not read a print book
Japan’s Story The Number One Selling Book In Japan is a Mobile Phone Book Books are composed on phones, Published on Phones, and Read on Phones Primarily Female Tech Savvy Reader who has not read a print book
Microblogging
Multitouch Microsoft “Surface” Demo By CNET http://www.youtube.com/watch?v=Id43juZ3_o0 Perceptive Pixel by Jeff Han [Official Video] http://www.youtube.com/watch?v=9zGDNFpOMcA