1. Contents Page Analysis
Navigation: The page numbers of each article have been placed in the bottom right corner of each picture that corresponds
with the article. I like the idea of the because it shortens down the amount of text on the page would could be seen as off
putting to a reader also if a reader likes the look of this picture they are given the page number straight away rather than
them having to search the page to find the text corresponding to the image. This is something I may consider when creating
my magazine. As well as there being images with the page numbers on, at the bottom of the page there is a list which
contains the rest of the page articles and numbers, I really like the idea and layout of that particular feature and will consider
it when creating my own magazine.
Promotion: This is an
advertisement to
subscribe to the
magazine, this has been
used to attract and
ensure that the reader
buys the magazine again.
This has been placed
cleverly as it follows the
Gutternburg Design
Principle as it has been
placed in one of the
optical areas, in fact the
last optical area. By
placing it here means
that it more than likely
to be seen by the reader.
However to make sure
that the advertisement
gets seen it doesn’t
follow the house style
and stands out hugely on
this page as the
advertisement it inside a
bright red box, where as
other information on the
page has been placed in
plain white boxes.

2. Contents Page Analysis
House styles: In Text: The font styles used are quite formal, this is due to the target audience of this particular
some ways I believe magazine as this magazine targets mainly ages 20-35 therefore it is appropriate to use formal text.
that there is a When creating my own magazine I will take into consideration whether to use a formal or informal
certain house style font type. The use of bold and italics have been used for the article titles, these font styles have
in relation to the been used to attract and grab the attention of the reader and encourage them to read this
font style however particular article. The article titles are either pull quotes from the full article, or the columnists
not in colours, this view, these quotes could be said to be quite extreme as some of language used could be offensive
is because the to some people. However the use of the language does attract peoples attentions and therefore
colours used on the meeting the aim of its purpose. I will not personally use this language in my magazine as I do not
front cover of the see it as necessary however I will use pull quotes from the article to attract the reader attention.
magazine have not
been used on the
contents page.
However the same
formal text has
been used which is
found on the front
cover. Also the
front cover star is
Florence from
Florence and the
machine because
she is the front
cover star you
would expect the
main image on the
contents page to
also be Florence
however it is not, it
has been placed in
a corner of the
magazine. This is
something I will not
consider using in
my magazine as I
wish to follow a
certain house style
as it gives the
magazine
consistency.

3. Contents Page Analysis
Navigation: Unlike the NME magazine, the MixMag magazine contents page only contains one Text: The use of
image which has the page number in the bottom corner and then the rest of the magazines informal text has been
contents are listed down the right hand side of the page. By having only one image on the contents used on the contents
page it indicates that this is the main article in the magazine, whereas in the NME magazine it is page, the reasons that
not clear which is the main article. I like the layout of this page as it isn’t over crowded making it informal text has been
look contemporary and modern which is appropriate to my target audience as the younger used is because of the
generation are modern and like modern things. This navigation layout is really appealing to me magazines target
and I will consider this layout when creating my own website. audience, which is from
ages 16-25, therefore
House Styles: The
using and informal text
Mixmag magazine
would be appropriate.
has followed the
As my target audience
house styles from
is similar to the target
the front cover
audience of Mixmag
unlike the NME
magazine using
magazine as the
informal text would be
same colours of
appropriate for my
black, yellow and
magazine as well.
white that were on
Similar to the NME
the front cover have
magazine the use of
been used on the
different font styles
contents page.
such as bold and italics
Similar to the NME,
have been used to
Mixmag have also
make information stand
used the same font
out, and in relation to
style that is found on
the use of font styles in
the front cover, on
this magazine, bold has
the contents page,
been used to indicate
following the house
each article.
styles of the
Underneath the initial
magazine, this gives
article title the use of
the magazine
pull quotes have been
consistency. As I
used to attract and
want my magazine
draw the reader in. As I
to have consistency I
have seen the use of
will too like the
bold and italics used in
Mixmag magazine
both magazines this is
will follow a certain
something I too will
house style within
incorporate into my
my magazine.
magazine, my reason
being is that I believe
they are successful in
the job that they do. I
will also incorporate
pull quotes benefit the
article title as these too
have been used in both
magazines and are

4. Contents Page Analysis
Promotion: This is a promotion offering the reader of the magazine a free CD, this advertisement
has been used to attract the reader and also to gain a rapport with the reader so that they
purchase the magazine again. In comparison the NME magazine this promotion has been places in
the bottom left corner and is the same colour and style of the rest of text on the page. When
following the Gutternburgh Design Principle the bottom left corner is seen as a dead corner
meaning that the promotion may not be seen and also because the colours and fonts used for this
promotion are the same as everything else the promotion may not also be seen. If I was to add this
feature to my website I would follow the style used in the NME magazine and make sure it stands
out and is in a place where it can be seen.