CASE STUDYScrutinize <br />2010<br />
Educate Students about          the dangers of  HIV/ Aids<br />Celebrity opinion leaders<br />
Using Celebrity opinion  <br />Leaders and influencers<br />
Videos & voxpox used to teach<br /> students about low risk & high risk <br />                  behavior<br />
Making it fun and interactive<br />
Is this high risk or low risk?<br />
Hip hop legends TEARGAS <br />blow the crowd away<br />
Leaving students confident<br /> and HIV educated <br />
Campaign Reach<br />150 000+<br />
Flip HIV to HIVictoreeee<br />
Find more case studies @<br />www.studentmarketing.co.za<br />0860 44 1234<br />
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Scrutinize case study 2010 - Student Village

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Scrutinize case study 2010 - Student Village

  1. 1. CASE STUDYScrutinize <br />2010<br />
  2. 2. Educate Students about the dangers of HIV/ Aids<br />Celebrity opinion leaders<br />
  3. 3. Using Celebrity opinion <br />Leaders and influencers<br />
  4. 4. Videos & voxpox used to teach<br /> students about low risk & high risk <br /> behavior<br />
  5. 5. Making it fun and interactive<br />
  6. 6. Is this high risk or low risk?<br />
  7. 7. Hip hop legends TEARGAS <br />blow the crowd away<br />
  8. 8. Leaving students confident<br /> and HIV educated <br />
  9. 9. Campaign Reach<br />150 000+<br />
  10. 10. Flip HIV to HIVictoreeee<br />
  11. 11. Find more case studies @<br />www.studentmarketing.co.za<br />0860 44 1234<br />

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