2013 afpsa event rejuvenation

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2013 afpsa event rejuvenation

  1. 1. Event Rejuvenation: Using Technology to Modernize Your Events for the 21st Century Lynne M. Wester AFP San Antonio @donorguru
  2. 2. Road Map • Needs are Changing • Budgets are Changing • The “WOW” Factor • Technology is Pervasive • Who’s Watching • Who’s attending?
  3. 3. Design an event that encourages guests to feel that they are an essential part of the University’s grand vision, by balancing the old with the new, and the intimate with the global.
  4. 4. Too Much Looks Like Everything Else
  5. 5. Why Not?
  6. 6. TAKE A RISK
  7. 7. Repurpose • Tchotchkes and other evils • Florals • Students
  8. 8. Eliminate Print
  9. 9. Change the Way you Invite
  10. 10. What if?
  11. 11. Do This:
  12. 12. Not That:
  13. 13. That extra something…
  14. 14. The Attendee Experience
  15. 15. Follow Up
  16. 16. • Questions?? • Comments?? • THANK YOU! • Lynne M. Wester • Wester@yu.edu • www.donorrelationsguru.com • @donorguru

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