"Memphis, Y U Not Use Hashtags" by: Aaron Prather
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"Memphis, Y U Not Use Hashtags" by: Aaron Prather

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Aaron Prather's IgniteMemphis 2 presentation, "Memphis, Y U Not Use Hashtags". Aaron of http://stiQRd.com rocked the house with this great Twitter #hashtag presentation.

Aaron Prather's IgniteMemphis 2 presentation, "Memphis, Y U Not Use Hashtags". Aaron of http://stiQRd.com rocked the house with this great Twitter #hashtag presentation.

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"Memphis, Y U Not Use Hashtags" by: Aaron Prather Presentation Transcript

  • 1. Memphis, Y U Not Use Hashtags?
  • 2. What is a Hashtag?
    • Hashtags are a community-driven convention for adding additional context and metadata to your tweets. They're like tags on Flickr, only added inline to your post. You create a hashtag simply by prefixing a word with a hash symbol: #hashtag .
  • 3. What is a Hashtag?
    • Hashtags were developed as a means to create “groupings” on Twitter, without having to change the basic service.
  • 4. How they are used?
    • They’re not the most beautiful things ever, but they’re pretty easy to use.
  • 5. Good Old #FollowFriday #FF
  • 6. Can be used for any event
  • 7. #IranElection of 2009
  • 8. #Egypt in 2011
  • 9. The Power of Hashtag
    • Allows “events” to be tracked from a single source.
    • Speeds up information flow.
    • Allows more people to add to the story.
  • 10. The Boston “Snowpocalypse” Experiment
    • Andrew Phillips at WBUR in Boston used the hashtag #ViewFromMyWindow to get listeners’ tweets about the storm.
    • He received simple photos to serious issues and problems that needed to be address.
    • Other media outlets and government agencies started to monitor the hashtag to get info and address those problems.
    • Phillips is up for a Pulitzer.
  • 11. The Memphis Problem Send your photos and problems to the Commercial Appeal! No to us! We want that!
  • 12. So then…. WHAT PROBLEM?!?!
  • 13. Information Is Golden
    • If all of the information is scattered among numerous sources, we do not have a complete picture.
  • 14. Have all outlets tap into and ADD to a single Source!
    • Commercial Appeal, WREG, WMC, FOX13, etc. can use and ADD to the Hashtag Stream.
    • Citizens and Government can use and add to the Hashtag Stream.
    • A Mississippi River of Information!
  • 15. Memphis and Snow
    • Would have been nice to know where the problem roads were?
    • Why is this road/bridge “salted”, but three blocks down it isn’t?
    • Anyone open?
  • 16. What could we fix with Hashtags?
    • #memtraffic
    • #mempothole
    • #memsnow
    • #princemongo
  • 17. What it will take
    • COMMUNITY!!!
    • This has to come from the ground up and the others will follow.
    • ReTweets and Follow Ups
  • 18. This will make Memphis better!
  • 19. So Let’s Make It Happen
  • 20. Thanks for Your Time