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Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
Gaming Cultures
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Gaming Cultures

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Lecture prepared for "New Media ACC-2013" at Victoria University, May 2013.

Lecture prepared for "New Media ACC-2013" at Victoria University, May 2013.

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  • 1. Gaming CulturesLuke van Ryn, University of Melbournelvanryn@student.unimelb.edu.auTEXTMonday, 13 May 13
  • 2. contentsaudiencestechnologiesindustriesMonday, 13 May 13
  • 3. what is anaudience?receiverconsumermeaning-makerideal audienceMonday, 13 May 13
  • 4. a gamingaudience?GamerUserFanWorkerCitizenClientMonday, 13 May 13
  • 5. GAMERSIDENTITY, GENDER, ACHIEVEMENTMonday, 13 May 13
  • 6. UsersTestingUsabilityPatchingMonday, 13 May 13
  • 7. FANSGAMING SUBCULTURES, REMEDIATION, PRODUCTIVITYMonday, 13 May 13
  • 8. Workers“playbour”free-to-playmoddingMonday, 13 May 13
  • 9. CLIENTSCUSTOMERS, MARKETS, CULTURESMonday, 13 May 13
  • 10. MethodsObservationSurveys#DATA!Monday, 13 May 13
  • 11. GamingTechnologiesHardwareSoftwarePlatformsMonday, 13 May 13
  • 12. HARDWARERANKED BY SALES TO MAY 2013Monday, 13 May 13
  • 13. HARDWAREFROM BUTTONS TO BODIESMonday, 13 May 13
  • 14. SOFTWARE THE RISE OF BROWSER GAMESMonday, 13 May 13
  • 15. ZYNGA’S RISE AND FALLSINCE INITIAL PUBLIC OFFERING (DEC. 2011)Monday, 13 May 13
  • 16. PLATFORMSMonday, 13 May 13
  • 17. IndustriesProductionDistributionResearchMonday, 13 May 13
  • 18. industryresearchDoes it work? (QA)Is it fun? (play-testing)Can it be better? (feedback)like us! (reviews)Monday, 13 May 13
  • 19. PROJECTDATE CLIENT2011 HALO REACHGAMEPLAY METRICSKILLS (LEFT) VERSUS DEATHS (RIGHT)Monday, 13 May 13
  • 20. PROJECTDATE CLIENT2007... VALVETEAM FORTRESS 2THE WORLD’S BEST HAT SIMULATORMonday, 13 May 13
  • 21. The TF2EconomyMonday, 13 May 13
  • 22. ACADEMIC RESEARCHIDENTITY, MEANING, POLITICS, CODE, SOCIALITYMonday, 13 May 13
  • 23. PROJECTDATE AUTHOR2010 APPERLEYGAMING RHYTHMSGAMING IN MELBOURNE AND CARACASMonday, 13 May 13
  • 24. PROJECTDATE AUTHOR2009 TWIXT (DAVID MYERS)ANTI-PLAYGRIEFING IN CITY OF HEROESMonday, 13 May 13
  • 25. PROJECTDATE AUTHOR2010 KOLO AND BAURSOCIAL DYNAMICSULTIMA ONLINEMonday, 13 May 13
  • 26. PROJECTDATE AUTHOR2010 BOGOSTCOW CLICKERA FACEBOOK GAME ABOUT FACEBOOK GAMESMonday, 13 May 13
  • 27. Questions:Audience: gamer? user? fan? worker?Technologies: iOS? Nintendo DS? Wii?“Scenes”: At home? In transit? At school?Method: observation? survey? participation?Theories: gender? gesture? nationalism?Monday, 13 May 13
  • 28. Further readingBen Lewis-Evans (“user” research)http://is.gd/JtcXPyJo Iacovides (learning and gameplay)http://joiacovides.blogspot.com.auJane McGonigal (gamification)http://janemcgonigal.com/Monday, 13 May 13

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