Orange County Economic Element

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  • 1. ECONOMIC ELEMENTCONTENTS PAGEIntroduction ................................................................................................................................... 5 Socioeconomic Characteristics .............................................................................................. 5 Demographic Characteristics ................................................................................................ 5 Labor Force and Employment Market .................................................................................... 8Infrastructure ............................................................................................................................... 11 Transportation .................................................................................................................. 11 Urban Service Area and Telecommunications ....................................................................... 15 Post Graduate Educational Institutions ................................................................................ 16Policy Framework .......................................................................................................................... 16 Regional Activity Centers ................................................................................................... 18Regional Industry Specialization ..................................................................................................... 20 Leisure and Hospitality ....................................................................................................... 21 Photonics and Electro Optics .............................................................................................. 23 Nursery and Foliage .......................................................................................................... 24 Interactive Technology ...................................................................................................... 26 Small Business .................................................................................................................. 28 Life and Medical Sciences ................................................................................................... 29Issues ........................................................................................................................................ 30 Workforce Education .......................................................................................................... 30 Urban Growth and Land Use Patterns .................................................................................. 31 Area Affordability ............................................................................................................... 32 Workforce Support ............................................................................................................ 33Goals, Objectives, and Policies ........................................................................................................ 35TABLES PAGE1 Population Change for Orange County, the Central Florida Region and Florida 1990-2000 ................... 52. Population Projections Scenarios for Orange County, 2000-2030 ...................................................... 63. Persons moving to Orange County ................................................................................................. 74. Top Ten Countries of Birth for Population Born Outside the United States ......................................... 75. Educational Attainment for Population over 25 .............................................................................. 106. Invest in Orange County Roadway Projects .................................................................................. 137. Developed and Undeveloped Acreage by Future Land Use for Unincorporated Orange County, 2006 . 178. Proposed Development within Horizon West Town Center ............................................................. 209. Location Quotients for Travel and Leisure Industries ..................................................................... 2210. Industries that Benefit Indirectly from Tourism Activity in Orange County Photonics and Electro Optics11. Location Quotients for Photonics and Electro Optics Groups ......................................................... 2312. Number of Farms by Floriculture Crops Harvested in 2002 Interactive Technology ........................ 2613. Location Quotients for Industries in Modeling & Simulation and Training ....................................... 2714. Location Quotients for Multimedia Industries in Orange County Small Business ............................. 2815. Location Quotients for Core Medical/Bio Medical Industries in Orange County ................................ 30FIGURES PAGE1. Population Distribution among Age Groups for 2005 and 2030 ......................................................... 62. Foreign Language Speakers and English Proficiency ........................................................................ 83. Number of Commuters by County of Residence, 2000 ..................................................................... 94. Quality of Job Structure for Florida’s MSAs, 1999 and 2004 ............................................................ 105. Hourly Wages for Ten Occupations Gaining the Most New Jobs in Orange County in 2006 ................ 11 2
  • 2. 6. Active Railroad Lines in Orange County ........................................................................................ 147. Orange County Urban Service Area .............................................................................................. 158. Economic Redevelopment Districts in Unincorporated Orange County ............................................. 189. Travel to the Orlando MSA 2001-2005.......................................................................................... 2110. Nursery Activity in Northwest Orange County .............................................................................. 2511. Year End Median Sales Prices for Single-Family Homes in Florida and Orlando MSA 2000-2007 ........... 3
  • 3. IntroductionThe Economic Element is considered an optional element under Rule 9-J5, FloridaAdministrative Code. However, more jurisdictions across the State are writing them toarticulate their economic development policies. Orange County adopted one of the firstEconomic Elements in the State of Florida. This document contributed to the County’seconomic diversification planning and detailed an integrated economic frameworknecessary for continued economic prosperity.Writing economic development policies can be challenging because of the manyorganizations involved in the process. For example, Orange County outsources most ofits economic development activities and provides funding to the Metro OrlandoEconomic Development Commission (EDC). The EDC provides is the main local providerof business services including site location and scouting assistance, statistical data,permitting, workforce recruitment and training, export counsel, financial andentrepreneurial assistance. Other state and local economic development organizationsinclude Enterprise Florida, the Disney Entrepreneur Center (also partially funded byOrange County), and the I-4 High Tech Corridor Council.The purpose of the new Economic Element is to add a growth management/planningperspective to our economic development initiatives. As such, the document is dividedinto three main sections. The first part of the document discusses the three pillars ofeconomic development: demographics and labor force, infrastructure, and governmentpolicy framework. This discussion is followed by an overview of some of the establishedand emerging industries in Orange County. The final part of the document lists some ofthe challenges that need to be addressed based on what was found in the previous twosections.Socioeconomic CharacteristicsEconomic development efforts were based on attracting new corporations by spendingmoney on new infrastructure and providing economic incentives to these industries. Inthe future tough, the economic vitality of a region would be driven by the skills andtalent of the local workforce (Florida, 2002 and Friedman, 2005). To remaincompetitive in the global market, regions will need a skilled and diverse workforce.Demographic CharacteristicsLocated in the heart of Central Florida, Orange County encompasses an area of over1,000 square miles and 13 towns and cities. It is the most populous county in theregion and the largest non-coastal county in the state. Between 1990 and 2000, OrangeCounty added more than 200,000 residents (Table 1). The County’s growth rate for thisperiod was higher than both the state and the region. According to estimates from theUniversity of Florida’s Bureau of Economic and Business Research (BEBR), OrangeCounty’s population reached 1,079,524 in 2006. About sixty-five percent of thepopulation resides within the unincorporated area.Table 1: Population Change for Orange County, the Central Florida Region and, Florida 1990-2000Jurisdiction 1990 2000 Absolute Change Percent ChangeOrange County 677,491 896,344 218,853 24Central Florida* 2,399,851 3,048,058 648,207 21State of Florida 12,937,926 15,982,378 3,044,452 19* The Central Florida Region includes Brevard, Lake, Orange, Osceola, Polk, Seminole, and Volusia counties.Source: U.S. Census Bureau 4
  • 4. The County’s population would continue to grow in the next thirty years. In 2003, thePlanning Division prepared three series of population projections based on differentassumptions about economic conditions. The three scenarios were developed byadjusting variables such as mortality, births, and migration. As depicted on Table 2, allgrowth scenarios project that Orange County will be adding more than 500,000 peoplewithin the next 30 years. For this Element, the moderate growth projection is assumedto be the most likely scenario.Table 2: Population Projections Scenarios for Orange County, 2000-2030Growth Scenario 2000 2030 Absolute Change Percent ChangeLow 896,344 1,636,251 739,907 45Moderate 896,344 1,797,582 901,238 50High 896,344 1,974,022 1,077,678 55Source: Orange County Planning Division, 2003Besides number of residents, planners also use projections to determine thedistribution of the future population. This helps to determine the need for new servicesand infrastructure. Figure 1 depicts the population distribution among 10 year cohortsfor 2005 and 2030. In 2005, the County had no predominant cohort (AmericanCommunity Survey, 2005). Adults (30 to 49) and children (0-10) comprised most of thepopulation. Unlike in other Florida communities, retirees (people over the age of 60) donot comprise a significant part of Orange County’s population. Indeed, with a medianage of 34.4 years, Orange County’s population is younger than the State’s.Figure 1: Population Distribution among Age Groups for 2005 and 2030 20 16 0- 9 0-19 12 20-29 30-39 8 40-49 50-59 60- 69 4 70+ 0 2005 2030Sources: American Community Survey, 2005Orange County Planning Division, 2003The second column depicts the composition of the 2030 population. While the numberof retirees would increase in the next thirty years, there will be enough young workersto substitute them. This bodes well for the County, as there will be enough workers tosustain a vibrant economy. Healthy migration rates would contribute to the increase inpopulation. According to the Census, 212,989 people moved to Orange County between1990 and 2000 (Table 5). Most of these new residents came from states within theNortheast and South regions of the United States. 5
  • 5. Table 3: Persons moving to Orange CountyLocation Number of PeopleSame state 97,349Different state 115,640Northeast 45,161Midwest 22,946South 34,843West 12,690Puerto Rico 14,347Other 36,036U.S Census Bureau 2000During that same period 36,036 persons moved to Orange County from outside theUnited States. Both the state and the Central Florida region have become big magnetsfor international migration. In 2005, the American Community Survey estimated thatOrange County’s foreign born population was 184,026. As depicted in Table 6, themajority of these residents were born in Latin America. A majority of these residentswere born in Caribbean and South American countries. Orange County also has asignificant community of Vietnamese and Filipino residents.Table 4: Top Ten Countries of Birth for Population Born Outside the United StatesCountry of Origin Number of ResidentsMexico 23,805Haiti 18,673Jamaica 15,449Cuba 10,126Vietnam 9,806Colombia 9,752Guyana 5,760Philippines 5,508Venezuela 5,308Brazil 5,190Source: American Community Survey, 2005International migrants often bring with them a set of skills and experiences Migration isoften touted as a positive condition for economic development because it promotesentrepreneurship and innovation (Friedman, 2005). Moreover, diverse regions usuallyattract the most talented workers. The main skill brought by international migration ismultilingualism. The importance of foreign languages would continue to increase asinternational trade booms. Not surprisingly, the top foreign languages spoken inOrange County are Spanish, French and Vietnamese (Figure 2). 6
  • 6. Figure 2: Foreign Language Speakers and English Proficiency 175000 150000 125000 100000 75000 50000 25000 0 Spanish French Creole Vietnamese Language Spoken at Home Speak English "Very Well" Speak English "Less than Very Well"Source: American Community Survey, 2005One of the main challenges faced by international migrants is learning English.Although not necessarily true on all occasions, a lack of knowledge of the language canbe an impediment to success and integration to the host community. In Orange County,a large number of foreign language speakers speak English “less than very well”(Figure2). Forty-six percent of Spanish speakers do not have a good grasp of theEnglish language. The number is not much better for French Creole (43 percent) andVietnamese (65 percent) speakers. This sector of the population is less likely to beinvolved on civic affairs and fully benefit from the opportunities brought by neweconomic development initiatives.Labor Force and Employment MarketOrange County’s high population growth rate is caused in part by the strength of thelocal job market. Indeed, Orange County can be considered the economic engine of theCentral Florida region. In 2006, the County had 793,476 jobs (Florida Agency forWorkforce Innovation). The number of positions is higher than the local labor forceavailable, which was estimated at a little more than half million workers (AmericanCommunity Survey, 2005). Besides migration, our workforce needs are supported bycommuting workers from nearby counties. In 2000, more than 150,000 peoplecommuted to jobs in Orange County (Figure 3). More than 70 percent of these peoplecommuted from Osceola and Seminole Counties alone. Staff believes that the numberof commuters has increased in the past five years because of the new residentialdevelopments in adjacent counties. 7
  • 7. Figure 3: Number of Commuters by County of Residence, 2000 Volusia 11,011 County of Origin Seminole 80,875 Polk 11,823 Osceola 34,085 Lake 20,009 Brevard 6,122 0 20,000 40,000 60,000 80,000 100,000 Number of CommutersSource: US Census Bureau, 2000The economic competitiveness of a region depends heavily on the number and type ofindustries located in the area. For years, Florida’s economy was strongly reliable onservice jobs rather than manufacturing. Lately, the State has focused on attractingindustries in high value sectors such as life sciences, information technology,aviation/aerospace, homeland security/defense and financial/professional services. Tothis effect, Enterprise Florida commissioned BEBR to analyze the quality of Florida’s jobstructure to measure the state’s economic competitiveness. The study found that mostof Florida’s Metropolitan Statistical Areas (MSAs), including Orlando, had lower jobquality structures than the national average (Figure 4). Moreover, between 1999 and2004 the quality of the job structure in most MSAs declined 1.8 percent. The studyattributed Florida’s low and declining job structure to the State’s high retireepopulation, high levels of tourism activity, and the lack of college educated workers(BEBR, 2005).How do these three factors apply specifically to Orange County? As was explained inthe previous section, retirees (people over 60) comprise less than 20 percent of OrangeCounty’s population. Therefore, this is not a significant factor affecting the local jobstructure. Now, even tough Orange County’s economy is highly dependent on tourism,the leisure and hospitality sector accounts for only 19 percent of all jobs or 149, 079positions (Florida Workforce Innovation, 2006). Professional and Business Services andTrade, Transportation, and Utilities are the next sectors with the highest number ofjobs comprising 18 percent and 15 percent of all positions respectively. These numbersshow that while tourism is still an important contributor to the local economy, theCounty has been able diversify its economy to include other industries. 8
  • 8. Figure 4: Quality of Job Structure for Florida’s MSAs, 1999 and 2004Source: Bureau of Economic and Business Analysis, 2004With two of the original factors discarded, the only available explanation for our low-value added job structure has to be the levels of education and skills of our workforce.Being home to several post graduate institutions, one would imagine that the localworkforce would have high levels of education. Unfortunately, this is not really the caseas can be seen on Table 5. While most of the Orange County’s workforce has at least ahigh school diploma, over 60 percent of the population lacks a post-secondary degree.The low skill level of the local workforce could present a problem for the recruitment ofhigh technology industries.Table 5: Educational Attainment for Population over 25 Education Level Total Percent of Total Less than High School 91,406 14.2 H.S Diploma/GED 178,555 27.8 Some college, no degree 131,201 20.4 Associates degree 64,975 10.1 Bachelors degree 118,973 18.5 Graduate/Professional Degree 56,464 8.8Source: American Community Survey, 2005The low educational attainment of the workforce might be explained by the strength ofthe leisure and hospitality industry. The attractions and lodging fields have plentifulentry level positions that do not require high levels of education. The ability of the localeconomy to create a high number of entry-level jobs should be praised, and it mightalso explain why are region keeps attracting so many people. One downside though isthat jobs in the service sector often pay low wages. Figure 5 depicts the 10 occupationsgaining the most jobs in Orange County. About half of these positions pay most payless than nine dollars and hour. This is a worrisome trend because an economy 9
  • 9. dominated by low wage jobs is not competitive and is more prone to suffer fromeconomic downturns.Figure 5: Hourly Wages for Ten Occupations Gaining the Most New Jobs in Orange County in2006 Maids and Housekeeping $8.77 Registered Nurses $24.69 Cooks $10.71 Office Clerks $11.63 Amusement Park Attendants $8.21 Food Preparation/Serving $8.70 Janitors/Cleaners $8.95 Customer Service Reps. $13.04 Waiters/Waitresses $8.52 Retail Salespersons $11.77 0 5 10 15 20 25Source: Florida Workforce Innovation, 2006Orange County has been working hard to increase wages by diversifying the localeconomy. Orange County has been successful, and average household incomes haveincreased from 41,311 to 44,236 a year (Census Bureau 2000 and American CommunitySurvey 2005). This has been done by attracting and facilitating expansion of industriesin high wage fields, such as biomedical research, microelectronics, and defense. Someof the high technology companies that have located or expanded their operations inOrange County are: Ablation Industries, developer of semiconductor lasers; DigitalInfrared Systems, developer of thermal infrared equipment; Electronics Arts, videogame design company, and VaxDesign, a vaccine creator. A more comprehensiveoverview of these industries is provided on the second part of the Economic Element.InfrastructureEven though the new economy would be mainly driven by the talent and skills of theworkforce, first class infrastructure is still important an important to attract newindustries. Orange County’s infrastructure assets include a world-class airport, severalpostgraduate institutions, and a comprehensive road network. The County also has apublic transportation system, access to rail and ports, and a good telecommunicationsinfrastructure.TransportationTransportation infrastructure is very important for economic development purposes. Agood roadway network, together with access to ports and airports, would facilitatetrade and bring new businesses to the area. Businesses also benefit from atransportation system that lets them carry their workers efficiently and from and towork. Finally, mass transportation options, such as Central Florida’s commuter rail 10
  • 10. project, are a necessity. Being located in Central Florida, Orange County does not havedirect access to major water routes. The closest ports are in the City of Tampa to theWest and Brevard County to the east. Orange County’s transportation infrastructureincludes roadways, mass transit and airports.The efficiency of the local road network is of utmost importance for economicdevelopment purposes. There are three principal concepts regarding roadway systems:jurisdiction, classification and level of service. Roadway jurisdiction is used to describethe entity that owns, operates, and maintains the roadway. Generally, the roadwayswithin Orange County are under the jurisdiction of the State, Orange County or one ofthe cities within the County.Road classification describes the access level and design capacity, or amount of trafficthe road can accommodate. The roadway classifications used by Orange County aredescribed below in sequence according to their designed carrying capacity: • Freeway/Expressway: Roadway with limited access points designed to move high volumes of traffic at high speeds and over long distances. • Principal Arterial: A major roadway within a city whose purpose is to provide direct service between cities and towns. Generally, arterial roads are large, high capacity roads providing connectivity between collector roads and limited access freeway roads.Collector (Major and Minor)-These roadways provide access and traffic circulation.Their main role is to distribute traffic from arterials to their final destination as well ascollect traffic from local streets and channel it onto the arterial system. Major collectorsserve more traffic while minor collectors provide more access points. .According to the Transportation Element (2007??), the roads in Orange County areclassified as follows: 16 percent expressways, 19 percent principal arterials, 21 percentminor arterials, and 44 percent collectors.Finally, the level of service (LOS) of a road is determined by the total number ofvehicles utilizing the roadway, with consideration given to the classification of theroadway. The letters A-F are used to represent LOS, with A representing the mostfavorable conditions and F representing the least favorable conditions.Orange County’s high population growth rate has placed several constraints on thelocal transportation system. Travel times have been rapidly increasing in OrangeCounty, making it not only one of the most congested metro areas in the nation, butalso the third most expensive metro area for commuters (Invest in Orange County).This congestion causes financial burdens on industries that rely on freighttransportation to deliver their goods and/or services. At the same time, soaringconstruction costs and land values, combined with slow growth in gas taxes, havelimited the County’s ability to address all of the needed roadway improvements.The County has been working aggressively to find ways alleviate road congestion. Roadimprovement is one of the main tasks outlined in the County’s 5 year CapitalImprovements Plan. Another initiative, "Invest in Orange County - Our ChildrensLegacy," would allocate an additional $250 million for improvements to major countyroads. This extra funding will help to meet the County’s transportation needs byaccelerating 17 roadway projects over the next five years (Table 6). 11
  • 11. Table 6: Invest in Orange County Roadway Projects Road Project Improved Segments 1- Boggy Creek Road Osceola County Line to SR 417 2-Clarcona-Ocoee Road Ocoee-Apopka Road to Clarke Road 3-County Road 535 Western Beltway to Ficquette Road 4-Dean Road University Boulevard to Seminole County 5-Econlockhatchee Trail Curry Ford Road to Lake Underhill Road 6-Edgewater Drive Pine Hills Road to Clarcona-Ocoee Road 7-East-West Road SR 436 to Dean Road 8-Holden Avenue John Young Parkway to Orange Blossom Trail 9-Lake Destiny Drive Lee Road to Kennedy Boulevard 10-Lake Underhill Road Dean Road to Rouse Road 11-Pine Hills Road Extension Beggs Road to Orange Blossom Trail 12-Rouse Road Lake Underhill Road to SR 50 13-Taft-Vineland Road Central Florida Parkway to John Young Parkway 14-Texas Avenue Oak Ridge Road to Holden Avenue 15-Valencia College Lane Goldenrod Road to Econlockhatchee Trail 16- Wetherbee Road Floridas Turnpike to Orange Avenue 17-Woodbury Road Lake Underhill Road to Challenger ParkwaySource: Chapter Invest in Orange County; Our Children’s Legacy 2006; Orange County Planning Division, 2007Another way to ease traffic is by providing alternative modes of transportation. Publictransportation is also an important asset to the community, because it provides mobilityto those individuals that cannot afford a car. This is especially important in our region,because of the high number of service workers. The Surface Transportation PolicyPartnership calculates that 19.1 percent of a household’s expenditures went totransportation costs (car payment and maintenance, insurance, and gas in 2003).Transportation is now the second highest expense for a household after housing.Orange County’s public transportation system is called Lynx. It is a fixed-route busservice system that serves Orange, Seminole, Lake and Osceola Counties. The totalweekday transit capacity for Orange County is 73,500 person trips per day. Several ofLynx’s routes serve major centers of employment, like Walt Disney World, UniversalStudios, International Drive and Downtown Orlando. Another public transportationsystem that will be serving the Orange County area is commuter rail. The majoradvantage of commuter rail over a bus system is its higher capacity. When completed,the Central Florida Commuter Rail will cover 61 miles with service from Deland toPoinciana. Two stations will be located in unincorporated Orange County: Sand LakeRoad and Meadow Woods.Currently, Orange County has only 5 active rail lines, which tend to have someindustrial land uses adjacent to them. Most of the tracks are owned by CSXTransportation Systems. Figure 6 shows the location of all active lines in OrangeCounty. The Sanford Sub “A” Line Corridor is the most active rail line in Orange Countyand serves both Amtrak and CSX trains. It connects to Osceola County in the south,and exits to Seminole County in the north. Spur lines of this corridor (referred to as theIndustrial Corridor) provides service to industrial areas of South Orange County.Florida Central railroad leases two tracks lines from CSX to use for freight purposes.Line 1 line extends from the northwest corner of Orange County and ends in downtownOrlando. It generally follows US 441 (Orange Blossom Trail) from Lake County toOrlando, providing rail service to industrial areas along North Orange Blossom Trail. 12
  • 12. Line 2 runs from Winter Garden to Seminole County, crossing the Florida Central LineCorridor 1 at Overland Road. This line services scattered industrial areas in the WinterGarden area. The Orlando Utilities Commission (OUC) uses its rail line to transport coalto the Stanton Energy Plant in east Orange County.Figure 6: Active Railroad Lines in Orange CountySource: Orange County Planning Division 2007O range County also has direct access to air transportation. The Orlando InternationalAirport (known as MCO) is the primary airport facility serving the Central Florida region ,and the third largest in the nation in land area (Greater Orlando Aviation Authority,2005). MCO handled 34 million passengers in 2005, making it one of the busiestairports in the world. The airport is surrounded by aviation-related industries, mo st ofwhich are located in the Tradeport Industrial Park. The airport also has a Foreign TradeZone, which caters to businesses in the assembling, manufacturing, and repackagingindustries.The Orlando Executive Airport is located approximately 3 miles east of Orlando’s centralbusiness district. It is accessible to the County’s major north-south and east-westtransportation corridors. This is a general aviation facility that serves mainly busine sstravelers and charter flights.For several years, the Legislatu re has discussed creating an airport in West OrangeCounty. House Bill 1613 created the West Orange Airport Authority (WOAA) to estab lishan independent special district that would assist in the development of a relieverairport. This additional freight capacity provided by this new facility could help Ora ngeCounty to attract new industrial development. At the present time, there is no specificsite for the development of the airport. 13
  • 13. Urban Service Area and TelecommunicationsThe extent and location of urban services, such as central water and sewer service, isdetermined by the Urban Service Area (USA). The USA boundary is based on the supplyof usable land that is needed to accommodate the population and employmentforecasted, as well as the County’s ability to provide urban services. Since 2002, therehave been seven expansion of the USA. Figure 7 depicts Orange County’s Urban ServiceArea. The area outside the USA boundary is known as the Rural Service Area (RSA).Most of the properties within this area are agricultural and large lot residential. Sincethe RSA only allows well and septic tanks, high density development prohibited. In thepast 15 years, Orange County’s USA has been expanded 17,651 acres to accommodatenew growth (Future Land Use Element, 2007).Figure 7: Orange County Urban Service AreaSource: Orange County Planning Division, 2006The abundant supply of inexpensive telecommunications bandwidth has madetelecommunications services available in most locations in the Orlando area. Accordingto the Metro Orlando Economic Development Commission, 65 percent of the region’sresidents use broad band connections. Corporations, campuses, and even municipalitiesare increasingly implementing Wi-Fi “hotspots” to provide wireless Internet access totheir visitors and guests. These hotspots are available in major activity centers,including Downtown Orlando, the University of Central Florida area, International Drive,Orlando International Airport, and the attractions areas. 14
  • 14. Post Graduate Educational InstitutionsWhile in the past and area’s economic development depended on the region’s naturalresources, the economy now is built on the skills of its residents. The new “knowledge”economy requires a good education infrastructure. Probably, the most know case is theResearch Triangle Area in North Carolina, which benefits from being home to severaltop research institutions such as Duke University and the University of North Carolinaat Chapel Hill. Orange County is home to approximately 20 post secondary educationinstitutions. Higher education is anchored by the University off Central Florida (UCF),which has over 46,000 students and is the sixth largest university in the United States.UCF offers 219 undergraduate and graduate programs in a variety of academicdisciplines including anthropology, education, hospitality, and photonics. It also boastsmore than $103 million in annual research dollars, many of which are matched withcompany dollars in joint research projects. The UCF College of Business Administrationis one of the largest business schools in the nation and the university is home to one ofthe top Tech Incubators in the nation.Valencia Community College is the third largest community college in the State ofFlorida, serves more than 28,000 students (Office of Institutional Research, 2007). Itoffers multiple Associate Degrees that helps students transfer to four year colleges, aswell as degrees and certifications that allow students to enter the workforce quickly.Valencia has also built relationships with several corporate partners such as FloridaHospital, Lockheed Martin, NationsBank, Sea World, SmithKline/Beecham, and UniversalStudios. Other important post secondary educational institutions located in Orange County areRollins College, the Florida A& M University School of Law, and the Barry UniversitySchool of Law, the Polytechnic University of the Americas, and Ana G. MendezUniversity, and Full Sail.Policy FrameworkThe third pillar of economic development is the policy framework. The Orange County’s2010-2030 Comprehensive Plan (CP) provides a vision that guides the growth of theCounty. As noted previously, the USA is the primary determinant of the location ofservices as a growth management tool. The intent is to prevent urban sprawl bylimiting and concentrating development within a concentrated area.The CP’s Future Land Use Element unites the consideration of these different issuesinto a vision of the future built environment. A corresponding Future Land Use Map(FLU Map) implements this vision by defining the appropriate use of land, theproperty’s future land use designation. Future land use designations are general innature and recognize both existing uses and potential future uses of land on a long-term basis.Orange County currently contains 642,328.14 acres of land, of which 359,002.33 areunincorporated (EAR, 2006). Within this jurisdiction, there are 22 future landdesignations. Most of the parcels in unincorporated Orange County have RuralAgricultural and Low Density Residential future land use designations (Table 7). Nonresidential future land use designations (Commercial, Office, Institutional, andIndustrial) comprise less than 20 percent of the total parcels in unincorporated OrangeCounty. 15
  • 15. Table 7: Developed and Undeveloped Acreage by Future Land Use for Unincorporated OrangeCounty, 2006Future Land Use Density/Intensity Developed Acreage Undeveloped AcreageRural Agricultural 1DU/10 AC 42,821.01 111,842.99Rural Settlement 1/5 1DU/5 AC 2,778.05 1,512.13Rural Settlement 1/2 1DU/2 AC 1,361.72 584.75Rural Settlement 1/1 1DU/1AC 8,699.99 3,923.85Low-Medium Density Residential 4 DU/AC 11,387.24 3,966.67Low Density Residential 10 DU/AC 60,288.05 8,034.23Medium Density Residential 20 DU/AC 6,850.17 1,855.53High Density Residential 50 DU/AC 294.82 189.53Neighborhood Residential 20 DU/AC 0.4 FAR 73.92 9.02Neighborhood Activity Corridor 25 DU/AC 1.0 FAR 38.64 6.15Neighborhood Center 40 DU/AC 2.0 FAR 34.86 5.00Office 3.0 FAR 1,143.12 516.6Commercial 3.0 FAR 7,565.29 1,748.31Industrial 0.5 FAR 11,061.26 1,748.31Institutional 2.0 FAR 19,650.01 175.14Activity Center Mixed-Use/Residential Depends on Use 4,299.95 3,029.49Village Depends on Use 9,466.40 11,871.24Community Village Center Depends on Use 145.06 88.23Traditional Neighborhood Dev. Depends on Use 853.95 749.14PD Depends on Use 6,576.07 6,254.50TOTAL 195,389.58 158,110.81Source: Orange County Evaluation and Appraisal Report, 2006While future land use outlines the general use of a parcel, the property’s zoningdesignation provides more specificity about allowable uses and development standards,such as minimum lot sizes, setbacks, and parking requirements. Development andeconomic activity also are enhanced by overlay districts that address design standards,crime prevention, and restricted uses that are considered adverse to neighborhoods.Currently, there are approximately thirty-six overlays and special districts inunincorporated Orange County.The purpose of some of these special districts is to revitalize, protect or create neweconomic activity by providing special incentives to businesses that locate in the area.There are two types of districts that fit this description: Community RedevelopmentArea (CRA) and Enterprise Zone (EZ) program. Figure 8 shows some of the specialdistricts within unincorporated Orange County. 16
  • 16. Figure 8: Economic Redevelopment Districts in Unincorporated Orange CountySource: Orange County Planning Division 2007The CRA program was created by the Florida Legislature in 1969, with the intent tohelp communities revitalize downtowns, fight blight, and help the redevelopmentprocesses. The CRA district is funded through Tax Increment Financing (TIF) andrevenue bonds. Under the TIF program, tax increments paid on properties within thedesignated CRA district are used to fund redevelopment projects within the CRA.Unincorporated Orange County is home to two CRAS: International Drive and OrangeBlossom Trail.The Enterprise Zone Program was created by the Florida Legislature in 1994 to attractnew businesses to distressed communities. The program offers a variety of state taxrebates and refunds that help businesses that invest in the area. There are twoEnterprise Zones in Orange County: the Orange County EZ and the South Apopka EZ.Some of the communities within unincorporated Orange County that benefit from thisprogram are Orlo Vista, Pine Hills, South Apopka, and Washington Shores.Another redevelopment program is the State of Florida Brownfields Program, whichprovides financial and regulatory incentives to encourage voluntary clean up andredevelopment of sites. At the moment, the only approved Brownfield site inUnincorporated Orange County is located in the Holden Heights community.Regional Activity CentersEconomic activity tends to concentrate in specific areas of the County. Theseemployment centers areas also have high concentrations of business and residentialdevelopment. These areas are often referred as regional activity centers and they sharethe following characteristics. First of all, these centers are located within the urbanservice boundary, often associated with similar intensity of activity within a localjurisdiction. They attract a high number of trips (tourist, student, and commuter) andhave a high level of accessibility from several modes of travel. Finally, they have a high 17
  • 17. concentration of commercial uses and have some mix of daytime and nighttime uses.There are six major regional activity centers within Orange County:International Drive/Downtown Orange County: This corridor is where tourist andhospitality-related development is concentrated and has been developing for the lastthirty years. It was officially adopted as part of Orange County’s Comprehensive Plan in1991. The Orange County Convention Center is the economic anchor of this area, whichhas also been shaped by its proximity to major parks like Walt Disney World, SeaWorld, and Universal Studios. Walt Disney World and Universal Orlando alone employabout 67,000 people in different capacities (Enterprise Florida, 2006).Most of the uses in the corridor are tourist support activities and services, some ofwhich need redevelopment. In 1998 the County established the International DriveCommunity Redevelopment Area (CRA) to support the redevelopment of old parts ofthe corridor. Several of the old attractions, like Skull Kingdom on the North part of theCorridor, are being demolished and replaced by mixed use buildings and condominiums.The land uses within this area include office buildings, industrial, housing and majortourist attractions. The North part of this corridor is inside the City of Orlando and isexpected to go through redevelopment within the next few years, as the Citycommences a major redevelopment planning effort later this year for the InternationalDrive corridor.Central Florida Research Park/UCF/Alafava Corridor: Central Florida Research Park ishome to 106 major businesses and 9,500 employees. Some of the companies stationedhere include the Harris Corporation, Westinghouse, the U.S. Navy’s Training SystemsCenter, Martin Marietta, and Siemens. Central Florida Research Park is the center of thesimulation industry in Orange County. Several of these companies and training centersare located here including the U.S Army’s Program Executive Office for Simulation,Training, and Instrumentation (PEOSTRI). The area includes the University of CentralFlorida (UCF), the sixth largest university in the United States. With a studentenrollment reaching almost 46,000, UCF offers valuable educational resources tosupport the corridor’s high tech activities.Orlando International Airport: The Orlando International Airport Activity Centerencompasses major commercial, industrial, and office development. OIA has severalindustrial parks and a Free Trade Zone that facilitate the use of the airport as a hub forfreight distribution services. The main industrial park is Orlando Tradeport, a 1,400acre fully integrated cargo center that has over 500,000 sq ft of cargo warehousespace, with aircraft parking available for up to 27 all-cargo aircraft.Downtown Orlando: Downtown Orlando is the employment and cultural center ofCentral Florida. It has the largest concentration of government offices and officebuildings.The area is also home to several entertainment venues, such as the Amway Arena, theCitrus Bowl, and the Carr Performing Arts Center.Maitland Center: The Maitland Center is strategically located adjacent to Interstate 4,between Orange and Seminole Counties. The Center was established in 1982 andcomprises 190 acres of land. This is the dominant suburban office market in the regionwith over 45 office buildings in the Maitland Center Area. The entire area hasapproximately 400 businesses and 12,000 people working in the area. A wide range ofFortune 500 companies are located in the Center including Aetna and Delta Airlines.Horizon West: Horizon West is a 23,000 acre planning area located in southwestOrange County. It represents the evolution of rural lands no longer suitable foragricultural use into self-contained urban environments. Its concept ensures that thenew villages will contribute to the overall community and regional fabric. The Horizon 18
  • 18. West Town Center will include a mix of housing, office, hotel, light industrial, and civicuses and would serve as a regional anchor. The preliminary estimates for proposeddevelopment of the Horizon West Town Center at build-out are as follows:Table 8: Proposed Development within Horizon West Town Center District Open Space D/U Office (SF) Retail (SF) Industrial (SF) Hotel (Rooms)Urban Residential 59 1,325Campus Mixed Use 165 2,460 5,013,594 300,000 700Neighborhood Center 4 13,000 127,430Retail/Wholesale 39 20,000 1,312,267 34,000Traditional Town Center 20 1,085 632,087 650,000 50,000 250Golf Course NA 250Density Bonus NA 1,540 NA NATotal 287 6,410 5,678,681 2,089,697 384,000 1,200Source: Miller, Sellen, Conner & Walsh, Town Center Specific Area Plan Transmittal Version, 2004Innovation Way: The vision behind Innovation Way is the creation of a high techcorridor in east Orange County connecting the University of Central Florida to theOrlando International Airport. This “high tech/high value” corridor will stimulate thedevelopment of high technology parks and clean industries that provide a balancedrange of employment opportunities and incomes, as well as promote greater economicdiversity for the County and region. The concept of a high technology (high tech)corridor has already begun to take shape.Orlando Central Park: This is an older industrial park in the vicinity of Orange BlossomTrail and Sand Lake Road. It is a mixed use campus style industrial park. Some of theuses found in this park include office, light industrial, assembly, distribution, andtourist/commercial services.Regional Industry SpecializationThe purpose of this part of the Element is to provide a profile of the local economicstructure. This overview analyzes the strengths of Orange County’s economy byidentifying the concentration of jobs in particular industries. Concentration is oftenmeasured with location quotients, a ratio that compares the local economy to areference economy. A high location quotient suggests that the industry meets localdemand and might export some of their surplus activity. These “export oriented”industries generate the income needed to sustain the “local serving’ industries such asgrocery stores, restaurants, and other commercial and professional services. Locationquotients are widely used because they are easy to calculate and understand. However,they are not designed to value the merit of one industry over another.This analysis used the Bureau of Labor Statistics’ location quotient calculator, which isavailable at http://data.bls.gov. All calculations use 2005 employment figures, whichwere the most readily available. Since we wanted to explore our area’s competitiveadvantages, the reference economy used was the United States.The level of detail used to analyze the local economy is also an important point ofconsideration. All industries are classified using the North American IndustryClassification System (NAICS) coding system, which is based on the primary product orservice produced by the business. The NAICS classification scheme also provides for 19
  • 19. different levels of detail for the data. The more digits included in the NAICS code, thefiner the level of detail. High levels of detail are necessary when studying hightechnology industries. Therefore, this Element uses data at a four-digit level and six-digit levels of detail.Not surprisingly, leisure and tourism industries had the highest location quotientsoverall. This was followed by commercial and industrial machinery, nursery production,and data processing sectors. Each of these sectors is described with more detail in thecontinuing section.Leisure and HospitalityOrange County is one of the most visited destinations in the world because of its worldclass attractions. According to the Orlando/Orange County Visitor’s Bureau (CVB) 49.3million people visited Metro Orlando in 2005.This represents about 57 percent of all thevisitors reported by the State of Florida during that year. The number of visitors to thearea has increased steadily through the last five years. Figure 9 depicts the number ofdomestic and overseas visitors to the Metro Orlando area. Domestic travelers compriseabout 95 percent of all visitors. While the number of domestic visitors has continued toincrease steadily, the number of international visitors has basically remained flat atabout 2.5 million.Figure 9: Travel to the Orlando MSA 2001-2005 50,000,000 40,000,000 Number of Visitors 30,000,000 20,000,000 10,000,000 0 2001 2002 2003 2004 2005 Year Domestic InternationalSource: Orlando/Orange County Convention and Visitors BureauOrange County’s status as a premiere tourist destination is mainly based on popularityof the area’s theme parks. Amusement Business Magazine estimates that seven of theten most visited theme parks in the United States are located in Orange County (2005).This group includes the Walt Disney parks (Walt Disney World, Epcot, MGM Studios,and Animal Kingdom) with 42.9 million visitors, Universal/Islands of Adventure with11.8 million visitors, and Sea World with 5 million visitors (2005). The parks haveworked hard to keep tourist experience fresh by opening new attractions. Several ofthe theme parks recently added new rides including: “Expedition Everest” in AnimalKingdom and the “High in the Sky Seuss Trolley Train Ride” at Islands of Adventure.The parks have also new productions and shows, including “Believe” in Sea World”,“Finding Nemo” at Animal Kingdom, “Universal 360: A Cinesphere Spectacular” and the 20
  • 20. “Blue Man Group” at Universal Studios. Moreover, Universal expects to open a new“Simpsons” ride in 2008 and the “Wizarding World of Harry Potter” area in 2009.Two other important parts of the visitor infrastructure are Orlando International Airport(OIA) and the Orange County Convention Center. OIA is one of the biggest and busiestairports in the United States. It serves 50 airlines that offer non-stop scheduled flightsto 86 national and 14 international destinations (OIA, 2007). The Convention Centeropened its doors in 1983. Today it ranks second nationally in terms of private exhibitspace with 2,053,820 square feet. It also has 492,000 square feet of meeting spaceconsisting of 74 meeting rooms and 254 breakout rooms (CVB, 2006). The number ofconvention travelers and events has increased steadily throughout the years. In 2005,the Center held 290 major events that brought a more than 1.3 million attendees (CVB,2006).The economic impact of these visitors to Orange County’s economy is significant. Theleisure and hospitality industry employed about 150,000 people and paid more than$8.2 billion in wages (Florida Workforce Innovation and CVB, 2006). Indeed, OrangeCounty’s economy shows a high degree of specialization in Leisure and Hospitalityindustries. Amusement Parks and Arcades (NAICS 7131) and Travel Arrangement andReservation Services (NAICS 5615) had the highest location quotients in Orange County(Table 11). The Amusement Parks and Arcades includes all establishments that areprimarily engaged in operating a variety of attractions, such as mechanical rides, waterrides, games, shows, theme exhibits, refreshment stands, and picnic grounds. The highlocation quotient in this sector is not surprising, since Walt Disney World and UniversalOrlando Resorts are ranked among the top ten employers in the Central Florida Region(Orland Business Journal, 2006). Workers in the Travel Arrangement and ReservationServices (NAICS 5615) are employed in travel agencies and tour operationestablishments.Table 9: Location Quotients for Travel and Leisure IndustriesNAICS Category Employment Location Quotient7131 Amusement parks and arcades 47,994 57.987211 Traveler accommodation 39,979 4.235615 Travel arrangement & reservation services 7,960 6.58Source: Bureau of Labor Statistics Location Quotient Calculator, 2007Numbers are based on 2005 employment numbers provided by BLSThe Traveler Accommodation (NAICS 7211) industry includes all establishments thatprovide lodging for travelers, vacationers, and temporary residents including hotels,motels, and timeshare properties. Within Unincorporated Orange County alone thereare 185 properties with 53,122 units (Planning Division, 2007). Most of these propertiesare located on South West Orange County, very close to the International Drive areaand the Orange County Convention Center. While the hotel/motel occupancy rates havestayed within 70 percent during the last years, the growth rate of time share propertieshas been robust. Wyndham Vacation Ownership recently announced that they will add200 employees to their headquarters in Orlando because of high demand (Boyd, 2007).According to the CVB, tourism generated an economic impact of $29.6 billion for theregional economy. Besides room and transportation, the average visitor spends moneyon food, entertainment, and shopping. These expenditures help to support andadditional 156,000 indirect and induced jobs in ancillary industries and services (CBV).Table 12 shows industries with high location quotients that might be benefitingindirectly from the tourism industry. A variety of industries in such diverse sectors astransportation, financial, administrative, wholesale, and performing arts might be 21
  • 21. benefiting indirectly from tourism. Another way in which Orange County benefits fromtourism is through the collection of the tourism development tax. All visitors that staywithin a temporary accommodation property pay a 6 percent tax. In 2005, OrangeCounty collected $122.1 million in tourist development taxes, a six percent increasefrom the previous year.Table 10: Industries that Benefit Indirectly from Tourism Activity in Orange CountyEconomic Sector NAICS Category Employment Location QuotientTransportation 4855 Charter Bus Industry 897 5.22Financial 5321 Automotive equipment rental & leasing 2,495 2.77Administrative 5619 Other Support Services 3,142 2.00Transportation 4812 Non scheduled air transportation 378 1.58Wholesale 4232 Furniture/ furnishings merchant wholesale 943 1.56Wholesale 4248 Alcoholic beverage merchant wholesalers 1,075 1.38Performing Arts 7115 Independent artists, writers, and performers 394 1.67Performing Arts 7111 Performing arts companies 892 1.46Source: Bureau of Labor Statistics Location Quotient Calculator, 2007Numbers are based on 2005 employment numbers provided by BLSThe future of tourism in Orange County is very bright. Occupancy rates remain goodand new hotels and attractions will be opening in the near future. The InternationalDrive area is also experiencing more investment. Old attractions like the Skull Kingdomand the Mercado have closed giving way to new infill projects. Furthermore, the City ofOrlando also has plans to redevelop the north part of the International Drive corridor,which also includes parts of Kirkman Road, Universal Boulevard, and Grand NationalDrive (Boyd, 2007). These improvements would give a much needed facelift to thearea.Photonics and Electro OpticsWhile Leisure and Hospitality is Orange County’s dominant economic sector, the role ofhigh technology industries in the local economy has continued to grow. The Universityof Central Florida (UCF) has one of the premiere programs in the field of Photonics andElectro Optics. Everyday, UCF scientists find new ways to harness the power oflight and other forms of radiant energy and apply this technology to such diverse fieldsas telecommunications and national defense.Currently, the College of Optics & Photonics has 26 faculty members, 61 researchscientists. The College also has is home to two research centers: the Center forResearch and Education in Optics and Lasers (CREOL) and the Florida Photonics Centerof Excellence (FPCE). Both centers are now working on several applications includingnanophotonics, biophotonics, 3-D imaging, and ultra-high bandwidth communications.The Location Quotient Analysis confirms the importance of the Photonics and ElectroOptics sector for our economy (Table 16). The Commercial and Service IndustryMachinery sector (NAICS 33331) has the third highest location quotient for OrangeCounty (5.33). Establishments within this sector are primarily engaged in themanufacturing of optical instruments and machinery. The Physical, Engineering andBiological Research (NAICS 541710) sector is comprised of establishments that conductresearch and experimental development in the physical, engineering, and life sciences. 22
  • 22. Table 11: Location Quotients for Photonics and Electro Optics GroupsNAICS Category Total Employment Location Quotient33331 Commercial and Service Industry Machinery 3,170 5.33541710 Physical, Engineering & Biological Research 3,326 1.22541380 Testing Laboratories 627 .82Source: Bureau of Labor Statistics Location Quotient Calculator, 2005Finally, Testing Laboratories (NAICS 541380) comprises establishments primarilyengaged in performing physical, chemical, and other analytical testing services, such asacoustics or vibration testing, assaying, biological testing (except medical andveterinary), calibration testing, electrical and electronic testing, geotechnical testing,mechanical testing, nondestructive testing, or thermal testing.Both CREOL and FPCE have successful at creating new technologies and spin outindustries. According to the Photonics and Electro Optics website, CREOL researchershave filed a total of 40 patents, of which 14 have been issued (2007). Several upstartcompanies have developed out of the new discoveries including FemtOptics, Optigrate,CoSci Technologies, Light Processing Technologies, and Raydiance. All these companieshave benefited from UCF’s Technology Incubator, an office that helps startuptechnology companies to commercialize their discoveries. Raydiance is the most matureof these startups and in a very short time has developed into a 38 employee company.To date, it has received over $15 million in funding, including $10M in venture capitalin the third quarter of 2004, which was the largest investment in North America thatquarter (FPCE, 2007).Nursery and FoliageOrange County was originally named for the abundance of orange groves in the area,but the impact of agriculture in the local economy has been dwindling. Several factorsaffected the viability of agriculture viability in Orange County, including freezingweather conditions in Central Florida, economic restructuring due to tradeliberalization, a high population growth rate, and escalating land values. Against allodds though, the nursery and greenhouse foliage industry remains a vibrant activity inthe unincorporated areas of Zellwood and South Apopka. A recent UF study rankedOrange County among the top five producers in the State of Florida, with $374 millionin nursery sales (Jackson, 2006). According to the Property Appraiser’s DOR Code,there were 111 parcels in Unincorporated Orange County dedicated to nursery activity.The highest concentration of parcels is within the intersection of Round Lake andPlymouth Sorrento Roads (Figure 10). 23
  • 23. Figure 10: Nursery Activity in Northwest Orange CountySource: Orange County GIS, 2007The greenhouse, nursery, and floriculture production industry category includesestablishments primarily engaged in growing nursery stock and flowers or crops of anykind under cover, which is generally defined as greenhouses, cold frames, cloth houses,and lath houses (USDA Agricultural Census 2002). This industry has several advantagesover other agricultural commodities. First of all, this type of agriculture does notrequire large tracts of land to be successful. Most of Orange County’s nurserybusinesses have less than ten acres (Orange County GIS, 2007). Another advantage isthat the plants are harvested in green houses that provide a climate controlledenvironment that protects the plants from freezing temperatures. Unlike the citrusindustry, nursery plants do not require years to produce. Finally, nursery plants retain ahigher sale value and do not face stiff competition from foreign markets.Table 14 below shows the number of farms by specific floriculture products. Themajority the nursery farms in Orange County are dedicated to the production of foliageplants. The local companies are also big producers of potted flowering plants andbedding and garden plants.At 3.03, Greenhouse and Nursery Production (NAICS 1144) had the third highestlocation quotient among non tourism related industries in Orange County. Such a highlocation quotient implies that there is a lot of export activity in this industry. Several ofthe local nurseries ship their products all across the United States, Canada, the VirginIslands and Puerto Rico. Another sector that benefits from the nursery activity is thePesticide, Fertilizer, and Other Chemical Manufacturing (NAICS 3253), which comprises 24
  • 24. establishments manufacturing nitrogenous or phosphoric fertilizer materials. Thelocation quotient for NAICS 3253 is 1.48.The nursery and foliage industry has been an active part of Northwest Orange County’seconomy since the 1910s. This makes it one of the most mature economic sectors inOrange County. The level of development some of this industry has led to thedevelopment of several agricultural technology enterprises. The South Apopka area ishome to one of the University of Florida’s Institute of Food and Agricultural Sciences(IFAS) Research and Education Centers. The local office specializes in vegetable, fruit,and environmental horticulture and its facility has over 40,000 square feet of spacedevoted to conducting experiments on foliage growth and production (IFAS, 2007).Table 12: Number of Farms by Floriculture Crops Harvested in 2002Agricultural Item 2002 FarmsBedding/Garden Plants 21Cut Flowers and Cut Florist Greens 4Foliage Plants 201Potted Flowering Plants 31Aquatic Plants 5Bulbs, Corms, Rhizomes, And Tubers - Dry 8Source: USDA Census of Agriculture 2002Other local nursery businesses also work on research and development activities.Deerose Plants, a Belgian company, conducts tests to acclimatize plants that they wantto introduce to the American market. The company has three subsidiaries in the area.Another agri-technology company located in north west Orange County is Agri Starts.This is a biotechnology company that produces tissue culture liners (plant clones) tosell at the wholesale level. The research activity performed by these companiescontributes to the high location quotient of the Physical, Engineering and BiologicalResearch (NAICS 541710) sector in Orange County.The presence of these technology companies in the area shows the level ofdevelopment of the local greenhouse and nursery industry. Furthermore, this agri-technology corridor extends to Lake County, which also has a strong greenhouse andnursery industry.Interactive TechnologyWhen talking about interactive technology industries in Orange County, we arereferring to Modeling Simulation and Training (MS&T) and Digital Media. While thetechnologies developed by these industries often have different applications (defensefor MST and entertainment for Digital Media), they share several commoncharacteristics. MST and Digital Media are technology-intensive industry sectors thatrely on state-of-the-art information and interaction technologies. Furthermore, both canbe considered frontier industries with its companies performing tasks and creatingtechnologies that defy traditional industry codes. There are no specific NAICS codes forMS&T and Digital Medial companies because they use very cutting edge technologiesthat can be applied across different disciplines.The most comprehensive analysis of the impact of the MS&T companies in Florida wasprepared by Innovation Insight (an economic research consulting firm), with supportfrom the UCF High Tech Economics Center and the East Central Florida RegionalPlanning Council in 2003. The study estimated that MS&T impact in Metro Orlandoincluded over 16,848 direct and indirect jobs, and over $2.5 billion in Gross RegionalProduct and over $1.3 billion dollar in direct and indirect sales. The ECFRPC study 25
  • 25. estimated that Orange County had 84 MS&T Companies that employed 5,389 people in2003.The ECFRPC found that 77 percent of the MS&T companies roughly correspond to theEngineering Services (NAICS 54) category. The study did mention that othersubcategories that focus on Manufacturing (NAICS 31) and Wholesale Trade (NAICS 42)may also be appropriate. Our analysis shows high location quotients and employmentfigures for Engineering Services (NAICS 541333) and Computer Software and MerchantWholesalers (NAICS 42343).Table 13: Location Quotients for Industries in Modeling & Simulation and TrainingNAICS Category Employment Location Quotient541333 Engineering Services 7,004 1.5742343Computer Software and Merchant Wholesalers 1,126 0.87Source: Bureau of Labor Statistics Location Quotient Calculator, 2005The location of national MS&T organizations in Orange County’s further consolidatesour status as a leader in the MS&T field. Central Florida Research Park inUnincorporated Orange County is home to the National Center for Simulation (NCS)Florida and the Institute for Simulation and Training (IST). Founded in 1993, NCS is apartnership between several branches of the military and the University of CentralFlorida. Since its inception the center’s mission has been to research, develop,evaluate, acquire, and support technology and techniques necessary to ensure militaryreadiness and optimum war fighter performance (HK Base Assessment. IST is alsolocated in Central Florida Research Park. This institute is academic unit of the UCF thatprovides an array of research and information services for the modeling, simulation andtraining community.The increase of federal funds for homeland security and defense purposes hascontributed to the relocation and expansion of MS&T companies in Orange County.Forterra Systems, which does both government and commercial simulation and trainingwork, opened its national security division on Quadrangle Boulevard to focus onmilitary, intelligence and homeland security contracts. (Orlando Business Journal -March 16, 2007). Other companies are opening or expanding their local operationsincluding Carley, a military training contractor and Virtual Reality Medical Center, avirtual medicine company (Burnett, 2007). Local MS&T companies have also workedwith some of the area’s theme park design firms on dozens of projects including theUSS Trayer simulation project in Chicago (Burnett, 2007).Digital Media is the integrated process of creating, packaging and delivering interactiveand experiential content for entertaining, teaching, informing and marketing to theconsumer and business user, across multiple digitally-enabled platforms using advancedtechnologies and applications (PWC, 2002). As previously discussed in this section,there is no specific NAICS code for Digital Media. Table 15 depicts the locationquotients and employment figures for several industries that could be associated withthe creation of multimedia applications.Software Publishers (NAICS 511210) carry out operations necessary for producing anddistributing computer software, designing, providing documentation, assisting ininstallation, and providing support services to software purchasers. The Electronic ArtsTiburon game development studio is located at the Maitland Office Center. ElectronicArts is the biggest independent video game producer and the local unit is responsiblefor developing the Madden Football franchise. Another rapidly growing independentgame developer is n-Space, Inc., a major software developer for Nintendo’s Wii gamesystem (Metro Orlando EDC, 2007). 26
  • 26. Table 14: Location Quotients for Multimedia Industries in Orange CountyNAICS Category Employment Location Quotient511210 Software Publishers 1,086 0.8551222 Integrated Record Production and Distribution 76 3.1751512 Television Broadcasting 1,106 1.5951821 Data Processing and Related Services 2,999 2.04541513 Computer Facilities and Management Svcs. 1,170 3.89Source: Bureau of Labor Statistics Location Quotient Calculator, 2005Integrated Record Production and Distribution (NAICS 51222) is comprised of firmsprimarily engaged in releasing, promoting, and distributing sound recordings. They alsoproduce master recordings themselves, or obtain reproduction and distribution rights tomaster recordings produced by record production companies or other integrated recordcompanies. Establishments within the Television Broadcasting (NAICS 51512) industryoperate television broadcasting studios and facilities and produce or transmit visualprogramming to the public. Orange County also had a high location quotient andemployment levels in the Data Processing and Related Services (NAICS 51821).Establishments within this industry provide infrastructure for hosting activities includingweb hosting, streaming services or application hosting, provide application serviceprovisioning, or may provide general time-share mainframe facilities to clients. Dataprocessing firms also provide complete processing and specialized reports from datasupplied by clients or provide automated data processing and data entry services.Finally, the Computer Facilities and Management Services sector (NAICS 541513)specializes in providing computer systems or data processing facilities support servicesare included in this industry.Small BusinessAccording to the Small Business Administration (SBA), small firms account for half ofthe U.S. non-farm private gross domestic product and are responsible for 60 to 80percent of the net new jobs (Entrepreneurship in the 21st Century ConferenceProceedings March 26, 2004). According to the U.S Census Bureau, between 2004 and2005, the United States added 112,000 new business establishments that created 1.24million new jobs (County Business Patterns, 2007).Small businesses also play a very important role in Orange County’s economy.Professional and Business Services firms are responsible for 144,029 jobs in 2006(Florida Workforce Innovation, 2007). This is 18 percent of all the jobs available in theCounty and only the Leisure and Hospitality Sector has more jobs. Moreover, OrangeCounty was also one of the counties with the most new business locations in the UnitedStates. According to the Census Bureau, Orange County showed a 5.9 increase in thenumber of business (County Business Patterns, 2007). Moreover, Bizjournals recentlyranked Orlando as the most conducive place to start and develop a small business.Orlando’s ratio of 2,821 small businesses per 100,000 residents is 16 percent betterthan the 75 other markets studied (Thomas, 2007).The high growth of small firms in Orange County can be partially attributed to theCounty’s business assistance programs and organizations. The UCF TechnologyIncubator (a partnership between UCF, Orange County, the City of Orlando, and theFlorida High Tech Corridor) helps emerging technology startups mature and becomefinancially successful firms. Launched in October of 1999, the incubator provides rentspace to emerging technology companies as well as mentoring and advice in all parts of 27
  • 27. business development. The Technology Incubator has two offices in Central FloridaResearch Park and satellite operations in Downtown Orlando and Seminole County.Over 40 businesses currently benefit from the Incubator’s programs.The second organization that promotes business development in Orange County is theDisney Entrepreneur Center in downtown Orlando. This is a public-private partnershipdedicated to the development, growth and success of small businesses in CentralFlorida. It provides a one-stop shop that provides small business with counseling,training, financial assistance, and a computer lab with software and databases helpfulto business owners. The Center has a list of business counselors that can helpentrepreneurs with writing a business plan, marketing and identify financing options.Finally, as an additional resource to entrepreneurs, Orange County created theNetworked Community of Central Florida CD-ROM. This multimedia tool providesinformation to entrepreneurs about the Central Florida region.Life and Medical SciencesThe life sciences industry has become a focus of economic development efforts acrossthe United States. California, Massachusetts, and North Carolina made life sciences acore economic development priority decades ago, which has let them to becomenational leaders in life sciences infrastructure. The State of Florida now intends tobecome a strong competitor in the life sciences industry by aggressively attractingbiomedical companies through incentives and rebates. Florida has attracted threeexpansions of recognized research institutes: Scripps Institute, which will locate inJupiter; Torrey Pines in Port St Lucie; and the Burnham Institute of Medical Research(Burham Institute), which will locate in the Orlando’s Lake Nona area.The arrival of the Burnhan Institute to Orange County has been touted as the mostsignificant economic development event since the coming of Disney in the 1970s. Thecomparisons are not so far from the truth. Burnham ranks fifth among all nonprofitresearch institutes in the nation based on funding from the National Institutes ofHealth. Its research has contributed directly to at least 5 cancer therapies and severaldiagnostic tests (Burnham, 2007). Burnham plans to create 300 research jobs in thenew 175,000-square foot facility, which would help to improve its capabilities inchemistry, pharmacology, and functional genomics (Texture Vol 1. Issue 4) . Otherdevelopments that are expected to consolidate the medical research include theestablishment of a new medical campus of the University of Central Florida, a newVeteran’s Administration hospital, a new branch of the Nemours Pediatric Hospital, andthe Burnett College of Medical Sciences. All these new developments would beclustered into a “medical village” in the area that is to become Innovation Way.Biomedical research might be the way of the future for Orange County, but its impactnow is limited. According to the Florida High Tech Corridor Alliance, only 3.7 percentFlorida’s of biotech industries are located in Orange County (2002). Table 17 showsOrange County’s location quotients for the significant Core Medicall/BioMedicalindustries as defined by the Florida High Tech Corridor: 28
  • 28. Table 15: Location Quotients for Core Medical/Bio Medical Industries in Orange CountyNAICS Category Employment Location Quotient334510 Electromedical and Electrotherapeutic Apparatus 339 1.12Manufacturing423450 Medical equipment merchant wholesalers 729 0.78541710 Physical, Engineering & Biological Research 3,326 1.22621511 Medical Laboratories 705 .96621512 Diagnostic Imaging Centers 529 1.66Source: Bureau of Labor Statistics Location Quotient Calculator, 2005Electromedical and Electrotherapeutic Apparatus Manufacturing (NAICS 334510)establishments produce magnetic resonance imaging equipment, medical ultrasoundequipment, pacemakers, hearing aids, electrocardiographs, and endoscopic equipment.Medical equipment merchant wholesalers (NAICS 423450) distribute professionalmedical equipment, instruments, and supplies. Medical Laboratories (621511) andDiagnostic Imaging Centers (NAICS 621512) primarily engage in providing analytic ordiagnostic services the medical profession.The prospect of biomedical research in our region is promising. However, it would takeyears before Orange County could take full benefit from the biomedical research sector.For a jurisdiction to be successful at developing life science firms, it must possess thefollowing: strong local universities and research institutions, good research anddevelopment infrastructure, and access to venture capital. A world class post graduateeducational system is very important because the area needs to attract researchfunding and key scientists. UCF recently established the Burnett College of BiomedicalSciences and plans to build a 103,000 square foot facility. The new center will focus onresearch in cancer and cardiovascular, infectious and neurodegenerative disease. If theexperience with CREOL is illustrative, Orange County could have a good opportunity tocommercialize the new discoveries and create new start ups in these industries.Moreover, biological discoveries can take years to unfold. Access to venture capital is acritical to fund most of the new companies.IssuesUnincorporated Orange County’s economy is very solid because of its capacity to createnew jobs and attract talent. To keep this rate of growth, Orange County will continueto work to diversify the local economy to make it more resilient to economic downturnsand to enhance infrastructure. Continued focus on the issues described below byOrange County and its many economic development partners also will be needed toenhance Orange County economy.Workforce EducationWhen Walt Disney announced that their next park operation would be built in OrangeCounty in the 1970s, the community knew that change was coming. However, likely noone could predict the impact Disney would have in the area. Today, it is almost150,000 direct jobs significant industry expansion, and billions of dollars in real estate,as Disney transformed Orange County’s image from an agricultural to service economy.Forty years later, the announcement of the expansion of the Burnham Institute to ourarea is seen as a similar economic milestone.The idea behind attracting a highly recognized medical research institute, a newmedical school and two new hospital facilities is to create new biomedical cluster thatwould create spin off companies. There are two main challenges to this endeavor thatwere discussed in previous parts of this Element. First, other regions in the country like 29
  • 29. the Boston area, New Jersey, and Raleigh-Durham have been focused on thebiomedical industry for decades. Building a strong biotech industry in our area wouldtake a similar level of investment to compete with these other research centers for newindustries and talent.The knowledge economy is built around the skills of the labor force. Educationalattainment is usually the main determinant of the labor market pool and thedevelopment of specific industries. It is thought that only 20 percent of the currentworkforce has the technology skills needed for the jobs of the future. The newworkforce will need to adapt to the rapid changes in technology and “learn to learn”(Friedman, 2005). The important link between industry needs and workforce skills isoften missed on economic development discussions. Currently our workforce does nothave the skills to fill most of the new positions that the biotech sector is expected tocreate. Most of the new jobs are research positions that require high levels ofeducation. Most of the workers would need to have a Master’s or, in many cases, aDoctorate degree. As discussed previously in this Element, the educational attainmentof our labor force is low. Only 8.8 percent of our population had achieved agraduate/professional degree in 2005 (American Community Survey, 2005). More thanhalf of our workforce has not earned even an Associate’s degree. The small educationalattainment of our workforce could be due to the fact that our leading employers do nothave high education requirements at the entry level. An employee with a high schooldiploma can get a job in a hotel and could, with on—the-job training, continue toadvance in his or her career, which has kept our economy growing.Could Orange County import most of the needed workforce? This is possible, as theregion’s quality of life has kept attracting more people to our area. However, theCounty instead is partnering with the UCF, the Orange County Public School System,Workforce Central Florida, and other organizations to enhance homegrown talent. Twoprograms that are working toward improving our workforce skills are described here.The PRISM Project has helped eight school districts in Central Florida partner withbusinesses, local governments, community organizations, and higher educationinstitutions to build a plan to strengthen math and science education in the region.PRISM includes efforts to recruit and retain highly qualified math and science teachers,to expand professional development opportunities for math and science faculty, and toprovide students incentives for taking more rigorous math and science courses andparticipating in math and science competitive events. (Enterprise Florida, 2004). TheNational Academy Foundation has established the Academy of Information Technology(AoIT) programs to address the national need for increased emphasis on integratingtechnology into K-12 curriculum. Within Orange County, the AoITs operate at thefollowing high schools: Apopka, Boone, Colonial, Cypress Creek, Timber Creek,University and Winter Park.Urban Growth and Land Use PatternsThe County’s EAR noted the need to have economic policies that help to guide land usedecisions. Orange County needs to have a land inventory that provides for housing,economic, and conservation needs. The challenge here is twofold. First, OrangeCounty’s population has been growing at a constant rate, increasing the amount of landthat is needed for residential developments. On the other hand, as Orange Countycontinues its efforts to diversify the local economy, the competition for prime siteswould continue to grow as well. Most often than not, industries would not wait for asite to meet planning and concurrency requirements before deciding to move to thenext jurisdiction. These challenges mean the County’s proactive efforts to do large-scale sector and master planning for a mix of land uses, as seen in Horizon West andInnovation Way, must be continued to ensure a balanced land use pattern that 30
  • 30. accommodates industries and their corresponding needs and amenities in a compatiblemanner.The need to integrate economic development concerns in land use policies also can beseen relative to industrial uses. During the past ten years, approximately 615 acres ofindustrial land have transition to other uses through future land use amendments(Planning Division, 2007). This creates concern, because Orange County’s zoningdistricts require all production activities to be located on sites with an Industrial futureland use designation. This is also the only future land use designation that permitsheavy or general industrial uses. The Planning Division recently completed a study ofindustrial land uses, which found Orange County lacks enough o large parcels ofindustrial land and that the existing vacant industrial acreage may not meet the 2030demand.The Scripps Institute move to Palm Beach County is a good example of the site locationissues that Orange County is trying to avoid by proactive land use planning. Theoriginal site, Mecca Farms, was contested in court based on environmental andconcurrency concerns. Two years after it was announced, the Institute finally located inJupiter’s Abacoa development on a much smaller site than originally envisioned. OrangeCounty’s economic diversification relies on having adequate supply of appropriatelysized, located, and amenitized industrial sitesAnother industry that is affected by land use decisions is the nursery-floriculturebusiness in unincorporated Orange County. The high residential growth rate in the Cityof Apopka and Lake County could jeopardize the health of this industry, if adequateland use protections are not in place. Although other jurisdictions set their own growthpolicies, Orange County could become a regional leader in pioneering the protection ofthe nursery industry in Central Florida, as seen in the land use provisions adopted in itsJoint Planning Area with the City of Apopka.To address some of these issues, Orange County’s Future Land Use Element is focusedon an Activity Center concept, which must be integrated with economic developmentpolicies. With proactive land use policies that promote the development of thesecenters, as has been done in the past with Horizon West and Innovation Way infilldevelopment and redevelopment policies would help repopulate or densify theseactivity corridors, creating more housing, employment, and business location optionsfor Orange County’s residents. New development will also be encouraged in establishedemployment centers. Live/work spaces can provide an alternative that reduces traveldemand.The County also is completing an Infill Master Plan and holding a RedevelopmentConference in March 2008 to articulate redevelopment strategies that promote thesealternatives Infill is defined as the development of vacant or underutilized land withinthe Urban Service Area (USA) where restoration or rehabilitation of existing structuresor infrastructure maintains the continuity of the original community fabric. Infilldevelopment provides many advantages, including diverse housing stock, accessibilityto existing infrastructure, and heightened design standards.Area AffordabilityAs discussed previously in this Element, Orange County has a strong economy and rateof job creation. However, as discussed in the Labor Force section of the Element, thefastest-growing occupations in Orange County pay less than $30,000 annually, onaverage. Thus, our area’s affordability should correspond with the annual wages. Thishas not been the case, as the cost of housing in our area has continued to riseexponentially. 31
  • 31. Figure 11 depicts year-end home prices for the last seven years for the State of Floridaand the Orlando MSA. These numbers include the sales of housing units in Orange,Lake, Osceola, and Seminole Counties. The numbers are based on the Year End MedianSales figures compiled by the Florida Association of Realtors (FAR). Until 2004, themedian sales price of single-family housing in the Orlando MSA was below the State ofFlorida’s median price. The high rise of property values, or “housing boom”, seems tohave started in 2004 and peaked in 2005. In 2006, the prices in the local MSAsurpassed those of the State. During the three-year period from 2003 to 2006, themedian sales price of single-family homes in the Orlando MSA increased by 82 percent(FAR, 2007).The spike in property values also increased the number of condominium conversions,which helped to reduce the number of apartment units available to renters. The totalnumber of rental apartment units dipped from 151,948 in March 2004 to 140,052 inMarch 2006, a loss of almost 12,000 units (Cushman and Wakefield, 2006).Figure 11: Year End Median Sales Prices for Single-Family Homes in Florida and Orlando MSA2000-2007 $300,000 A v e r a g e M e d ia n S a le s P r ic e $250,000 $200,000 $150,000 $100,000 $50,000 $0 2000 2001 2002 2003 2004 2005 2006 Apr-07 Florida $115,900 $127,000 $137,800 $158,400 $182,400 $235,100 $248,300 $237,800 Orlando $109,300 $120,300 $129,000 $144,200 $164,500 $231,400 $262,900 $250,300Prices reflect the properties listed in the Multiple Listing System (MLS).Source: FAR, 2007To help address the workforce housing issue in our area, the Orange County WorkforceHousing Task Force was appointed in 2005 to develop a list of recommendations toaddress the loss of affordable housing in unincorporated Orange County. In May 2006,the Board of County Commissioners approved the Task Force’s recommendations, whichare discussed and implemented in the Housing Element.Workforce SupportHousing is not the only need of the local workforce, as they also require transportationand family support services. Of these items, transportation is the item most oftenrecognized for its importance to economic development. Unincorporated Orange Countyhas a very solid economy that continues to attract people from all over the world.Transportation costs can account for anywhere between 16 and 20 percent of ahousehold’s budget, an percentage that may increase because of rising gas prices. Anefficient public transportation network is needed to help workers get to their places ofemployment and would include commuter rail, bus, and work vans. Orange Countycontinues to fund the bus and van transit provided by Lynx on an annual basis andapproved partnership funding for new commuter rail service in July 2007. The challengefor the workforce is that bus transit service is in need of additional funding to even be 32
  • 32. able to maintain current levels of service, which may not consistently meet the needsof the workforce, such as on routes with one-hour service intervals.Family support services include child care and adult day care facilities. Family servicesare not often discussed as an economic development item, but these support servicesare becoming more important to workers and their demand would continue to rise. ThePreschool, Students, and Elderly population cohorts are projected to increase in theCounty, creating pressure for workers that need to have accessible services.There are two ways in which the County can help to address some of the familysupport service issues. The first one is regulatory. For example, workers are trying tohelp their parents by keeping them close to their homes. Allowing these residents tobuild “granny flats” or other accessory housing on their lot could help with some caregiving responsibilities.The second way in which the County can help is by providing some type of businessincentive. The importance of child care as a support system for our workers has alreadybeen recognized by the Enterprise Zone Program. All licensed child care facilitieslocated within Orange County and South Apopka Enterprise Zones in buildings ownedby the child care business owner are exempt from paying property taxes. PlanningDivision staff has been trying to increase awareness of this incentive for the past twoyeas with a lot of success. So far, 13 businesses have benefited from the program. TheCounty also provides a host of after-school care programs in middle schools, “The Club”youth recreational programs, and a network of eleven primary care health clinics toassist with the social service needs of the workforce. 33
  • 33. GOALS, OBJECTIVES AND POLICIESECONOMIC ELEMENTGOAL E1 Orange County shall develop and retain a globally competitive workforce that supports the needs of both present and nascent industries.OBJ E1.1 Orange County shall promote educational opportunities in the sciences at elementary school level.POLICIESE1.1.1 Promote the creation of science summer camps and other experiences that could spur interest in scientific endeavors in school-aged children.E1 1.2 Work with the Orange County School Board to create science-based curricula at the middle school level.OBJ E1.2 Orange County shall promote continuing education efforts to foster workforce containing latest skills.POLICIESE1.2.1 Promote employer activities that increase English language literacy for the local workforce.E1.2.2 Supplement existing higher education programs with more non-degree training and continuing education.OBJ E1.3 Orange County shall work to retain post-graduate science students in Orange County or the region.POLICIESE1.3.1 Promote the creation of post-doctoral fellowships and internships within the private sector.E1.3.2 Support the expansion of research centers that focus on technology commercialization and entrepreneurship.GOAL E2 Orange County shall promote a stronger connection between land use policies and economic decisions.OBJ E2.1 Orange County shall promote the use and protection of industrial land.POLICIESE2.1.1 The Future Land Use Map shall reflect appropriate locations for industrial use. Potentially incompatible land use designations, such as residential or neighborhood commercial, shall not be established adjacent to industrial land use designations. Proposed land use changes from industrial to residential or commercial shall be evaluated in the context of potential impacts to long-term viability of surrounding industrial uses. Proposed industrial land use changes shall be evaluated relative to the need to maintain adequate industrial sites to serve the projected market demand and corresponding needs for job creation and economic development, consistent with FLU1.4.16 (Amended 10/10, Ord. 2010-13)E2.1.2 Orange County seeks to retain an adequate supply of Industrial lands, especially larger tracts that support new research and/or industrial parks and employment centers, during 34
  • 34. the 2030 planning horizon, consistent with the findings of the County’s most current Industrial Capacity Analysis and the desire to maintain a positive jobs to housing balance within the County. Further, amendments to DRIs or PDs that have the effect of reducing industrial lands in these submarkets should be discouraged, consistent with FLU1.4.17. (Amended 10/10, Ord. 2010-13).E2.1.3 The Future Land Use Map shall reflect a distribution of industrial areas throughout the Urban Service Area to reduce the journey to work, create more of a jobs/housing balance, avoid large concentrations of industrial traffic, provide adequate and sufficient locations for industrial uses-particularly in existing corridors and areas in proximity to Activity Centers – and provide a variety of locations with different transportation accessibility opportunities (such as arterials and highways, airports and railroads), consistent with FLU1.4.18. (Amended 10/10, Ord. 2010-13)E2.1.4 Orange County will continue to work with METROPLAN ORLANDO to evaluate the freight village concept and potential locations in the metropolitan area that are consistent and compatible with the County’s Comprehensive Plan, based on needs identified in the METROPLAN ORLANDO Freight, Goods, and Services Mobility Study, consistent with FLU1.4.20. (Added 10/10, Ord. 2010-13)OBJ E2.2 Orange County shall protect and promote the vitality of the nursery industry in Northwest Orange County.POLICIESE2.2.1 Use Enterprise Zone incentives to promote the nursery business in Orange County.E2.2.2 Discourage the expansion of utilities in this area to prevent suburbanization.OBJ E2.3 Orange County shall use the Activity Center concept to promote the efficient use of land.POLICIESE2.3.1 Promote infill development in distressed areas of the County.E2.3.2 Promote changes to land use and zoning to address the economic development needs of the County.E2.2.3 Discuss with the Metro Orlando EDC the possibility of expanding the agri-technology district to include northwest Orange County.GOAL E3 Orange County shall support housing and transportation policies that support the local workforce.OBJ E3.1 Orange County shall continue to support the efforts of the Workforce Housing Task Force.POLICIESE3.1.1 Promote the development of workforce housing close to transportation centers.E3.1.2 Promote the development of affordable housing on brownfield and greyfield sites.E3.1.3 Promote initiatives of major employers to fund housing developments for employees near worksites.OBJ E3.2 Promote mobility in Orange County by continuing to fund public transportation. 35
  • 35. POLICIESE3.2.1 Support the expansion of commuter rail stations to major employment centers such as OIA, International Drive, and Central Florida Research Park.E3.2.2 Work with Lynx to promote the use of express routes between major employment and living centers.GOAL E4 Orange County shall promote policies that support the quality of life of our workforce.OBJ E4.1 Promote the development of family childcare facilities.POLICIESE4.1.1 Facilitate the development of childcare facilities within the County, including employer based child care centers.OBJ E4.2 Promote the development of accessory housing in Orange County.POLICIESE4.2.1 Allow accessory housing as of right in residential districts to permit people to take care of family members.GOAL E5 Orange County will promote economic diversification and the strengthening of industry specializations. (Added 10/10, Ord. 2010-13)OBJ E5.1 Orange County shall promote the economic diversification of the County’s economic base by attracting and expanding new industries. (Added 10/10, Ord. 2010-13)POLICIESE5.1.1 Orange County shall support the attraction and expansion of industries in cutting-edge fields important to the County’s economic diversification, as determined by economic research and industry studies commissioned by the Board of County Commissioners from time to time. (Added 10/10, Ord. 2010-13)OBJ E5.2 Orange County shall promote the competitiveness of industries that comprise Orange County’s economic base. (Added 10/10, Ord. 2010-13)POLICIESE5.2.1 Orange County shall support the growth of the industries that comprise Orange County’s economic base, such as tourism and hospitality; photonics, lasers, and electro optics; nursery and foliage; modeling, simulation, and training; and life and medical sciences. (Added 10/10, Ord. 2010-13)E5.2.2 Orange County shall support the creation and expansion of economic clusters within economic base industries by attracting suppliers and other related industries. (Added 10/10, Ord. 2010-13) 36