Department Of Library And Information Science


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Department Of Library And Information Science

  1. 1. DEPARTMENT OF LIBRARY AND INFORMATION SCIENCE Sense making’s theory: a brief introduction Student LETITIA LEKAY 9236672 Information Seeking Behaviour Monday 17 AUGUST 2009
  2. 2. CONTENT <ul><li>1. Introduction </li></ul><ul><li>2. Sense making theory </li></ul><ul><li>3. Sense making and Information Seeking Behaviour </li></ul><ul><li>4. Cynefin Process </li></ul><ul><li>5. Conclusion </li></ul>
  3. 3. Introduction <ul><li>Dervin’s model assumes a number of things; such as: </li></ul><ul><li>Individual moving in time-space; human reality is not consequent; the individual makes sense of reality in order to bring order, to bridge gaps eg, information seeking etc. </li></ul><ul><li>Dervin’s model will be compared with two other well known scholars, on sense making theory; </li></ul><ul><li>Klein (2005:6) sense making is the ability or attempt to make sense of an ambiguous situation; </li></ul><ul><li>More exactly, sense making is the process of creating situational awareness and understanding in situation of high complexity or uncertainty in order to make decision; </li></ul><ul><li>The Cynefin framework will be briefly discussed in this presentation; </li></ul>
  4. 4. Sense Making Theory <ul><li>Dervin (1999: 4) argues that sense making makes a different set of assumptions; </li></ul><ul><li>Assumptions focus on the gaps; chaos in conduct of human affairs; </li></ul><ul><li>Sense making is both ontology and epistemology; </li></ul><ul><li>Weick (1995) argues sense making to the extreme when people encounter an event whose occurrence is so plausible, i.e. people hesitate an incidence for fear they will not be believed; </li></ul><ul><li>People in a situation like this will normally think it can’t be, therefore it isn't; </li></ul><ul><li>Sense making according Weick (1995: 8) is therefore: </li></ul><ul><li>On going of flow events; </li></ul><ul><li>Discrepant cues; </li></ul><ul><li>Plausible speculation; </li></ul><ul><li>Speculations publishes; </li></ul><ul><li>Dervin (1999) assumes that humans sometimes use what sense making calls factizing </li></ul><ul><li>The difference in humans arises because humans create different angles of information seeking, namely cognitive, emotional, physical and spiritual. </li></ul>
  5. 5. Sense Making theory <ul><li>Dervin (1999: 4) further argues sense making is a meta-theorized strategy for every step in the communication process; </li></ul><ul><li>According to Kari (1996: 6) the main part in meta-theory used in the study is constituted by sense making theory; </li></ul><ul><li>Kari named three theories namely: </li></ul><ul><li>Theory that enables to scrutinize; </li></ul><ul><li>Sense making information theory; </li></ul><ul><li>The approach. </li></ul>
  6. 6. Sense making and information behaviour <ul><li>Fundamental when it comes to study of sense making; </li></ul><ul><li>Constantly find ourselves in situations where information is needed; </li></ul><ul><li>Dervin cited in Solomon (1997)asked following questions on sense making & information behaviour; </li></ul><ul><li>Can information be information until it is processed in sense making? </li></ul><ul><li>Solomon (1997) views information and information behaviour as part & parcel of the whole sense making process. </li></ul>
  7. 7. Cynefin Framework <ul><li>Important framework of sense making; </li></ul><ul><li>Meant to give decision makers powerful constructs; </li></ul><ul><li>Transformation of Government as an example; </li></ul><ul><li>Helps people to break out of their old ways of thinking; </li></ul><ul><li>Framework usefull in collective sense making; </li></ul>
  8. 8. CONCLUSION <ul><li>In sum, from the broad view of space, time and information needs were repeated in this essay, which presents a theory of sense making. Sense making does not enclose the “real” as in many phenomenological, constructivist, linguistic, and interpretive approaches (Dervin, 1999). Weick on the other hand refers to sense making theory when he says how we understand, interpret, and the attribution of sense making, which are followed by a process. </li></ul><ul><li>Kari makes use of the metatheory in his study of sense making. Information needs and information behavior is fundamental when it comes to sense making. Information is an active process of ongoing information design, designing the world, making sense of the world. As Dervin sates, sense making does not assumes that every person’s sense making is useful to the other person. </li></ul>
  9. 9. THANK YOU!
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