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Twiplomacy 2014 Presentation Asia

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How do Asia's leaders tweet? Are they only broadcasting or are they conversational, personally engaging with their followers? Burson-Marsteller’s annual Twiplomacy study looks specifically at the ...

How do Asia's leaders tweet? Are they only broadcasting or are they conversational, personally engaging with their followers? Burson-Marsteller’s annual Twiplomacy study looks specifically at the connections between heads of state and governments and foreign ministers, covering a record 643 Twitter accounts in 161 countries.

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  • Tweetping visualization
  • 83% of all governments in the UN have a Twitter presence (up from 77% a year ago). <br /> 162 heads of state and heads of government have a personal Twitter account up from 147 a year ago <br /> 65 Foreign Ministers have a personal Twitter account up from 54 a year ago. <br /> 90 Foreign Ministries have an institutional Twitter presence up from 81 a year ago. <br />

Twiplomacy 2014 Presentation Asia Twiplomacy 2014 Presentation Asia Presentation Transcript

  • Twiplomacy 2014 DiploFoundation, Geneva 03.07.2014 #Twiplomacy @Luefkens @BMdigital @Twiplomacy
  • 83%of all governments have a Twitter presence 90Foreign Ministries 65Foreign Ministers 163Heads of State & Government are on Twitter
  • How Asian Leaders Connect on Twitter 3
  • How Asian Leaders Connect on Twitter 4
  • How Asian Leaders Connect on Twitter 5
  • How Asian Leaders Connect on Twitter 6
  • How Asian Leaders Connect on Twitter 7
  • How World Leaders Connect on Twitter 8
  • How Asian Leaders Connect on Twitter 9
  • Twiplomacy Live 10
  • Thank you Matthias.Luefkens@bm.com @Luefkens @BMdigital http://bur.sn/yqBi1