Social media marketing:       in practice       ad:tech 2012
Just a minute…
What…?
Aggregation
Paid…?
ROI & KPIs
Marc Grabowski@MarcTGrabowskiAbeed Janmohamed@RadiumOneIain MacMillan@_socialclimber_
Awareness                   Prospecting                             Question?“ HOW DO BRANDS TO TURN SOCIAL AWARENESS INTO...
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Social Media Marketing In Practice: Which Sites Suit Your Strategy? What Organisational Structure Fits The Plan?

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ad:tech London

Social Media Marketing In Practice: Which Sites Suit Your Strategy? What Organisational Structure Fits The Plan?

Abeed Janmohamed, Commercial Director, Europe, RadiumOne
Marc Grabowski, COO, Nanigans
Iain MacMillan, Director, RMM

Published in: Business
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Social Media Marketing In Practice: Which Sites Suit Your Strategy? What Organisational Structure Fits The Plan?

  1. 1. Social media marketing: in practice ad:tech 2012
  2. 2. Just a minute…
  3. 3. What…?
  4. 4. Aggregation
  5. 5. Paid…?
  6. 6. ROI & KPIs
  7. 7. Marc Grabowski@MarcTGrabowskiAbeed Janmohamed@RadiumOneIain MacMillan@_socialclimber_
  8. 8. Awareness Prospecting Question?“ HOW DO BRANDS TO TURN SOCIAL AWARENESS INTO PURCHASE INTENT?” Purchase Intent Customers
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