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Demonstrator Overview Tested at Craft, Hobby & Stitches International 17 th February 09 338 devices found 192 Have service 32 people accepted the file
Issues Users accepting files File size Naming the file
Conclusions Encourage people to turn on Bluetooth and check phone
Aims Promote a special offer to potential customers around a physical shop front, Urban Pie
Approach Bluetooth ‘PushB’ application developed for both demonstrators Met interest in Bluetooth from 383 Project’s client, Urban Pie 6 hr trial of app. running on site, offering vouchers via Bluetooth