Your SlideShare is downloading. ×
Change: business & design strategy
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Change: business & design strategy

900
views

Published on

how design thinking, business design, strategic design and service design change the way we define new business

how design thinking, business design, strategic design and service design change the way we define new business

Published in: Design

0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
900
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
27
Comments
0
Likes
3
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. business & designChange
  • 2. experience architectLuca Mascaro
  • 3. issuedesign & business
  • 4. disciplineBusiness & Administration
  • 5. disciplineBusiness & strategic design
  • 6. a goodproduct
  • 7. product service businessa good...
  • 8. a good producthow to?
  • 9. product service businessbusiness approach ...
  • 10. product service businessdesign thinking approach...
  • 11. start frompeople
  • 12. ∞customerexperience user experience
  • 13. ∞needdesireaspiration... usability desirability feeling ...
  • 14. newdesign driven business
  • 15. storyApple
  • 16. storySquare
  • 17. storySpotify
  • 18. storyNeonurture
  • 19. a new frontierdesign + business
  • 20. abstract business designstrategic service design design experience design concrete
  • 21. productservicebusiness
  • 22. “un buon prodotto vive sempre in un buon sistema” Bruno Munari
  • 23. thank you@lucamascarowww.lucamascaro.infowww.sketchin.ch