written spoken visual technological “Up until 20 or 30 years ago, writing carried all the communicational load of a message. . . . Now there is specialization which allows each of the modes to carry that part of the message for which it is best equipped.” ~Gunther Kress
Words Punctuation Typography Format Color What is “visual”?
Document design Dear John: I want a man who knows what love is all about. You are generous, kind, thoughtful. People who are not like you admit to being useless and inferior. You have ruined me for other men. I yearn for you. I have no feelings whatsoever when we're apart. I can be forever happy--will you let me be yours?Jane Dear John: I want a man who knows what love is. All about you are generous, kind, thoughtful people, who are not like you. Admit to being useless and inferior. You have ruined me. For other men, I yearn. For you, I have no feelings whatsoever. When we're apart, I can be forever happy. Will you let me be? Yours,Jane
What is “visual”? Is it. . . Words Punctuation Typography Format Color Is it . . . Drawings Photographs Maps Animations Video
Visually literate individuals understand the nature of images and multimedia comprehend how visual representations are created, produced, manipulated, and shared “The Silent Transformation” Adobe Education White Pages
Requirements for C-I Course, Visual Emphasis at least one graded, meaningful visual analysis a minimum of one graded, substantive visual project instruction on the conventions of discipline-specific visuals, including directions for the assignment and grading feedback during the creation process
Plan communication before choosing visuals Consider the relationship between text/speech and visuals Limit elements on a page Test the visual with an audience to check clarity in message and image Consider contrast, color, size, position, movement Tips for communicating visually
Lightning Round with C-I Writing Faculty Bob Rohli, GEOG Brittan Barker, COMD Greg Stacy, PHYS