PRESENTATION AIDS EFFECTIVE VIUSL SLIDES

DEATH BY POWERPOINT

Let’s get started with…

Killing Your Audiences with PowerPoint STOP

can be highly boring for your audiences and should only be used by authorised PowerPoint Presenter

Boredom

Slow and painful… death

MOST presentations…

訊息 KISS 原則 (Keep It Simple and Stupid) 文字的使用 字體大小 標題的使用 勿用標點符號 縮寫的使用 數字的使用 關聯資訊的使用 圖表的使用 動畫的使用 資訊來源 簡報設計的原則是 KISS (Keep It Simple and Stupid) 。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。

KISS 原則 (Keep It Simple and Stupid)

文字的使用

字體大小

標題的使用

勿用標點符號

縮寫的使用

數字的使用

關聯資訊的使用

圖表的使用

動畫的使用

資訊來源

簡報設計的原則是 KISS (Keep It Simple and Stupid) 。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。

So what was wrong ?

Too many words

No Images

Slides double as hand-outs

data dumps

Ultimate Effect?

WHY this happen ?

is 22 years old

Back then…

People had to use…

or

And these …

Were VERY expensive

訊息 KISS 原則 (Keep It Simple and Stupid) 文字的使用 字體大小 標題的使用 勿用標點符號 縮寫的使用 數字的使用 關聯資訊的使用 圖表的使用 動畫的使用 資訊來源 簡報設計的原則是 KISS (Keep It Simple and Stupid) 。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。 So people got into the habits

KISS 原則 (Keep It Simple and Stupid)

文字的使用

字體大小

標題的使用

勿用標點符號

縮寫的使用

數字的使用

關聯資訊的使用

圖表的使用

動畫的使用

資訊來源

簡報設計的原則是 KISS (Keep It Simple and Stupid) 。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。

But, nowadays…

How much a PPT slide ?

RESEARCH & STUDY

What work best for the audiences to learn

1 st How we take in information during a presentation?

7% 55% 38%

55% 38% 7% visual vocal text

2 nd What make the presentation memorable ?

Message retention after 3 days 10% 50% Bullet Points Visual Slides

Because a picture…

“ … worth a thousand words “

How people learn

Cognitive Load Theory

Limited Capacity

+ / - 2 Information elements at once

Two receiving channels Visual & Auditory

Images Text Narration ?

Narration Visual Auditory

Narration Text X Auditory Visual

If you’re reading this … You’re not listening .

listen read We can NOT do both at the same time

Narration Text X Images X Auditory Visual

Narration Text Images Auditory Visual

Treasure chest - Information

TOGETHER it’s more productive

Conclusion

Less is more 化繁為簡

Blend Data/ Image 圖文並茂

Better NOT use bullet points

BLEND DATA/ TEXT/ IMAGE

Data/ chart = logic

Images = emotion

mix & match

data symbol& image +

Data are convincing 2+2=4 √ 16 =4

Symbols are compelling

Combine logic& emotion

TOGETHER They are good communication .

This is BAD communication

訊息 KISS 原則 (Keep It Simple and Stupid) 文字的使用 字體大小 標題的使用 勿用標點符號 縮寫的使用 數字的使用 關聯資訊的使用 圖表的使用 動畫的使用 資訊來源 簡報設計的原則是 KISS (Keep It Simple and Stupid) 。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。

KISS 原則 (Keep It Simple and Stupid)

文字的使用

字體大小

標題的使用

勿用標點符號

縮寫的使用

數字的使用

關聯資訊的使用

圖表的使用

動畫的使用

資訊來源

簡報設計的原則是 KISS (Keep It Simple and Stupid) 。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。

This is GOOD communication

NO SMOKING FINE $500 good better

CREATE COOL SLIDES

2 Principles

Visual

Simplicity

“ Simplicity is the ultimate sophistication” – Leonardo Da Vinci

Make everything as simple as possible, but not simpler.

Tips

Bullets kill, kill bullets Never use clip art Use images to carry the message and evoke emotions Only use images that match your message KISS principle a) font& Size matters – Goldilocks effect c) Make only one point per slide d) Six words per slide the max e) Less is more Law of maximum contrast Choose proper colors Slide Design Tips

Bullets kill, kill bullets

Never use clip art

Use images to carry the message and evoke emotions

Only use images that match your message

KISS principle

a) font& Size matters – Goldilocks effect

c) Make only one point per slide

d) Six words per slide the max

e) Less is more

Law of maximum contrast

Choose proper colors

Bullet points kills

Let’s BREAK it down

Bullet points kills Kill bullet points

NEVER use clip art!

Use Images to carry the message …

… and evoke emotions

Use picture to communicate , not to decorate …

Convey nothing , Ditch it!!!

[ FONTs are important ]

Use images to carry the message and evoke emotions Never use clip art KISS principle a) font& Size matters – Goldilocks effect c) Make only one point per slide d) Six words per slide the max e) Less is more Law of maximum contrast Choose proper colors Slide Design Tips

Use images to carry the message and evoke emotions

Never use clip art

KISS principle

a) font& Size matters – Goldilocks effect

c) Make only one point per slide

d) Six words per slide the max

e) Less is more

Law of maximum contrast

Choose proper colors

SIZE matters

[ Goldilocks Effect ]

This is 10 point This is 15 point This is 20 point This is 25 point This is 30 point This is 40 point This is 50 point This is 60 point

Not too big

Not too big Not too small

Not too big Not too small Just perfect

Make only ONE point per slide

Words Per Slide Max

And when it comes to words up on screen, you should try and pare it back to the minimum you can get away with. In this circumstance, less is really more

And when it comes to words up on screen, you should try and pare it back to the minimum you can get away with. In this circumstance, less is really more

Less is more

“ If you can’t explain it simply , you don’t understand it well enough.” Less is more

“ Empty space is not nothing, it’s a powerful something ” – Garr Reynolds , professor of marketing at Kansai Gaidai University

[ Law of max. contrast ]

Law of maximum contrast Law of maximum contrast Law of maximum contrast Law of maximum contrast Law of maximum contrast

This is almost as bad

Maybe this will be better

Yes, this is better.

Well…how about this?

Or this can be even better ?

Make sure they JUMP OUT

[ Proper Colors ]

Colors convey meaning and emotion

Dependable Trustworthy Committed

Tranquil Peaceful Refreshing

Positive Passion Exciting

Optimism Hope Happiness

Royal Mystic

Fun Energy Warmth Friendly

WHERE TO DIG OUT PHOTOS ?

Where…

% chance of achieving objectives

Double chance of archiving objectives Visual Slides Bullet Points 67% 33%

THANK YOU !!

By Joe Lo