Sch office presentation short
Upcoming SlideShare
Loading in...5
×

Like this? Share it with your network

Share
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
934
On Slideshare
934
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
7
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Coldwell Banker Residential Brokerage Schaumburg Office Your Perfect Partner
  • 2. Welcome to Coldwell BankerQuality Service /Innovative Tools Coldwell Banker Core Values: Integrity Leadership Professionalism Vision Performance Agent Centric To be part of the Coldwell Banker brand is truly to belong to the premier full-service real estate company in the world! 1
  • 3. Ranked #1 by J.D.Power 2010 Most Satisfied Sellers of all Brands
  • 4. Award Winning Innovators Winner of the 2007 Inman News Innovator Award in the Brokerage/Franchise category, no one does business like Coldwell Banker®. The first to launch streaming video online at coldwellbanker.com The first to integrate neighborhood amenities into satellite mapping The first to utilize widget technology with the enhanced Personal Retriever® The first to enter Second Life to attract a tech-savvy consumer Inman Brokerage of the year Inman Most Innovative Media Website 3
  • 5. Name Recognition & Marketing Generating leads for you. Building brand awareness for us all. Partner with a brand that has a strong national presence National Advertising appears on major television and cable stations Home Buyers know the Coldwell Banker®system from coast-to-coast National Marketing materials are developed to be customizable for you to leverage the brand name and messaging at the local level 4
  • 6. Wall Street Journal Survey
  • 7. Coldwell Banker enjoys, values, and works to maintain strong Brand Recognition. Online Marketing Print Advertising Innovation Special Promotions Public Relations Charitable Partnerships Yard Signs Your clients know they are working with a well-established, industry leader. Coldwell Banker has everything you need to build a thriving business.
  • 8. IT PAYS TO BE WITH THE BEST Ranked #1 in Units - Realtor Magazine Ranked #1 in Volume - Realtor Magazine Multiple Inman Innovator Award Winner #1 Brokerage in the Chicago Metro Area #1 Brokerage on the Northwest Suburbs #1 Brokerage in West Suburbs #1 Brokerage in All Chicagoland Counties
  • 9. What should you expect from Coldwell Banker? #1 company in every category throughout the Chicago area Expert market positioning and pricing Unrivaled networking abilities-local & national Robust marketing and advertising abilities Internet presence that “casts the widest net” Advertising that reaches your target demographic Instantaneous relevant feedback Easy access to many sources of market data that helps you get and keep business Working knowledge of our marketing plan Calendar of marketing events (i.e. open houses, ads, showings, etc.) Innovative competence Dedication to continual development of your knowledge and skills A thriving culture of teamwork
  • 10. The most powerful network of real estate companies in the world Specifically designed to service every individual client with uncompromising integrity and excellence of service…
  • 11. 10 GLOBAL NETWORK Almost 4,000 residential and commercial real estate offices More than 126,000 sales associates in 35 countries and territories
  • 12. U.S. Market Share Arizona Atlanta Greater Baltimore California  - Sacramento/Lake Tahoe  - Silicon Valley - San Francisco Bay Area - Greater Los Angeles  - Orange County  - San Diego Chicago Milwaukee Cincinnati Colorado Columbus Connecticut and Westchester, New York Dallas/Fort Worth Florida Hawaii Long Island Queens New York Minnesota/Western Wisconsin Central New England Northern New England New Jersey Pittsburgh St. Louis Utah Washington D.C/Northern Virginia
  • 13. The Power Of Our Name A network of 60 offices and 4000+ real estate agents working in tandem to sell your listings everyday…
  • 14. Market Share – Cook County
  • 15. Market Share - Dupage
  • 16. Full Service Agency Your Name
  • 17. Ancillary Services
  • 18. Our Mission for Your Clients We have created a real estate sales team dedicated to serving your clients every need with unparalleled customer service through: Full Service Experience Values & Integrity Innovation Knowledge Accountability Superior Agent Support Staff & Hard Work!
  • 19. Our Mission for You We have created a philosophy and environment to serve your every need through: Strong, Proactive, & Reliable Leadership Time and Money Saving Systems Full Service Agent Experience Values & Integrity Forward Thinking Cutting Edge Training Supportive Office Staff Accountability To You & From You
  • 20. Everyday over 40% of corporate relocations worldwide use…
  • 21. Owning the Internet’s Best Real Estate Coldwellbanker.com is the #2 real estate website in the world-- second only to Realtor.com! Over 5 million spent each year on exclusive relationship with Realtor.com Over 50 million spent on internet annually Coldwell Banker has bought or is bidding on over 56,000 search terms Placements on Google, AOL and Yahoo! Locally we are bidding on over 3,000 geographic key words accounting for 25% of our traffic to ColdwellBankerOnline.com
  • 22. Coldwell Banker, most visited Brand online
  • 23. Coldwell BankerLeadRouterSM As a Coldwell Banker®Sales Associate, you could be wired into Coldwell Banker LeadRouter, our award-winning* Online Rapid Response System. That means you could turn interested homebuyers into offers, faster. Here’s how it works: A homebuyer sees a listing online They request additional information or a showing through the website You get a voice alert instantly on your cell phone within 30 seconds You are able respond to the homebuyer within minutes, and are that much closer to closing!
  • 24. Manage new or existing leads through contact management system
  • 25. Choose your action plan to stay in constant communication while incubating leads
  • 26. Connect with Coldwell Banker Coldwell Banker coldwellbanker.com Facebook Web /coldwellbnkr Twitter coldwellbanker.com /coldwellbanker iPhone YouTube coldwellbanker.com /coldwellbnkr Flickr smartphone /coldwellbanker FriendFeed
  • 27. Where We Reach Them
  • 28. Free Online Showing Reports Internal tracking program Tracks detailed views for Realtor.com ColdwellBanker.com ColdwellBankerOnline And More…
  • 29. Property Specific Brochures & Business Cards
  • 30. EXCEPTIONAL ADVERTISING Direct Mail Opportunities The Coldwell Banker Previews International® Direct Mail Program reaches an affluent global audience comprised of individuals from Fortune 500 industrial and service companies, both in the United States and abroad. Database selection based on financial qualifications: income levels mortgage amount home values
  • 31. Jumbo Postcards Mailed To Target Market
  • 32. Strategic Internet Distribution - We’re every place your listing needs to be. ColdwellBankerOnline.com ColdwellBanker.com Yahoo.com Zillow.com GoogleBase.com AOL Real Estate FrontDoor.com OpenHouse.com Move.com CraigsList.com IHT.com • WSJ.com (over $500K) • Roost.com • NYTimes.com (no price floor) • Realtor.com • Trulia.com • CyberHomes.com HomeFinder.com WashingtonPost.com Enormo.com 60+ newspaper web sites Coldwell Banker has everything you need to build a thriving business.
  • 33. Exclusive Realtor.com Partnership FREE personal branding, normally between $1,500 to $2,000 a year FREE showcased enhanced listings, up to $1,400 value Coldwell Banker has everything you need to build a thriving business.
  • 34. Craig’s List Your listing will look impressive with more photos and contact information than a normal Craig’s List ad. Over thirty million unique visitors access over nine billion page views per month, making Craig’s List ninth place overall among web sites in the U.S.* Coldwell Banker has everything you need to build a thriving business.
  • 35. NewYorkTimes.com Coldwell Banker listings at all price points are now automatically fed to this acclaimed web site. NYTimes.com readers are educated, affluent and influential. Coldwell Banker has everything you need to build a thriving business.
  • 36. WallStreetJournal.com All listings over $500K are displayed Real estate search is FREE while online newspaper is paid subscription Coldwell Banker has everything you need to build a thriving business.
  • 37. Client Connect Click and Create Emails – Easily send fabulous property and personalized emails to your contacts. Photos and information are uploaded directly from ColdwellBankerOnline.com.  No need to upload photos it’s done automatically  Agent information included automatically  Ability to upload and save client   distribution lists  It’s FREE Coldwell Banker has everything you need to build a thriving business.
  • 38. Client Connect Click and Create EmailSamples – Newsletter and Client Note Coldwell Banker has everything you need to build a thriving business.
  • 39. Client Connect Automatic eHot Sheets – Keep in touch with your clients by sending them email hot sheets that include the open houses in your office. Set it up only once, and emails will be automatically sent every Friday. Coldwell Banker has everything you need to build a thriving business.
  • 40. Signature Series Receive 8 professional photos for each listing for a reduced cost of only $29. That’s 7% off of the retail price. Photos will automatically be distributed to Coldwell Banker web sites, Realtor.com and our direct mail provider for FREE. Enjoy a preferred discount on all VHT products and services. Because of our exclusive relationship with VHT, our agents receive guaranteed turnaround times. Coldwell Banker has everything you need to build a thriving business.
  • 41. ImageWorks Virtual Tour for every listing Optimized photos (taken by VHT or any other source, if uploaded) Training by VHT photographers on how to set and light for premium photography Property web page associated with virtual tour with links back to ColdwellBankerOnline.com Email and Print Friendly Brochures All done for you for FREE Coldwell Banker has everything you need to build a thriving business.
  • 42. The DotHome Tool DotHomeTM delivers client-ready reports for you to e-mail or hand deliver The reports include: Web marketing activity Print advertising The ability to add additional info on marketing efforts you have done to promote your listings E-mail campaigns, Open houses, Staging Showing data (if available) Showing feedback (if available) Your bio, marketing message & logo
  • 43. A few DotHomefacts… Over 750 active agents participating 1,800 scheduled reports being sent regularly Listings using the DotHome tool are showing a 4% decrease in cancellation rates compared to other Coldwell Banker listing according to the MLS On average, listings using the DotHome tool are showing a 3.34% increase in close rate
  • 44. DotHomeResults
  • 45. Why is DotHome valuable to our agents? Increase efficiency for our agents Time saved on pulling reports from individual sites can now be spent on prospecting and selling Increase education about the online space as a tool for real estate Provides talking points about why a client’s listing is on a specific site with traffic reporting to back up claims Provides a unique and attractive marketing communications vehicle for an agent to send to a client as part of value-added proposition Easy to understand and talk about format allows for all agents to adapt to online strategies Enhance agents’ abilities to differentiate themselves with Coldwell Banker offerings
  • 46. Coldwell Banker is dedicated to delivering an ongoing selection of stimulating courses, exclusive programs, national speakers and office workshops. Ongoing Skill Enhancement eAdvantage Program New Associate Development Unique Educational Center Exclusive workshops and nationally recognized programs 100 Days to Greatness®-Buffini and Company CKG POWER Pricing, Positioning and Presentation Howard Brinton’s Star Power® Leadership Development BLDS-Business Leadership Development Series In Office Programs Covering Many Topics Coldwell Banker has everything you need to build a thriving business.
  • 47. High Energy Progressive Manager Exceptional and Supportive Staff Busy and Productive Office Environment Modern and Highly Functional Facility Cutting Edge Technology Dynamic Meetings and Training Programs Individual and Group Coaching Programs Business Planning Dominant and Growing Market Share Coldwell Banker has everything you need to build a thriving business.
  • 48. 55 Career Development Through Education Coldwell Banker University® provides learning opportunities for Sales Associates to improve productivity, technology and soft skills. Accessible from our virtual university, cbu.com, Coldwell Banker University offers a robust suite of courses: Coldwell Banker® Certifications NAR Designations Continuing Education Customer Management Marketing Software Training
  • 49. Career Development Through Education Coldwell Banker University® delivers a wealth of classes in diverse settings: Traditional classroom environment At national events Virtual training via cbu.com: Self-paced training Live virtual classes 56
  • 50. Social Media Training Learn how to create a personal brand and generate earned leads through building and incubating relationships with your sphere of online influence. Coldwell Banker has everything you need to build a thriving business.
  • 51. We are invested in your future and are proud to offer a wide range of unique benefits and financial programs. Health Coverage Life Insurance Free Retirement Planning Direct Deposit Legal Counsel Team Building Discount Programs Coldwell Banker has everything you need to build a thriving business.
  • 52. Success is in the details. Your business will run smoother and more efficiently with these essential systems. CBResourceCenter.com VPN Online Forms IT Help Desk Office Staff CBWorks Voice Mail Right Fax Outlook Web Access/Outlook Enterprise Server Coldwell Banker has everything you need to build a thriving business.
  • 53. The CBRB PROFESSIONAL ADVANTAGE Get ready to take advantage of the unrivaled combinationof experience, knowledge, ongoing training, and resources that are now yours. ~ We are looking forward to working with you!